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Buongiorno Roma! What the beautiful GT means for Ferrari's future

The new Ferrari Roma was seen in the flesh during its unveiling in Rome yesterday, and I can confirm that it is not only one of the most beautiful Ferraris in recent memory, but one of the handsomest of any contemporary sport or luxury car. Its details are predictably rich, well rendered, and pointedly, alluring and accessible. But it is not just the details in a car from the famed Italian sports car manufacturer, and one that is expected to start at around $250,000. "If you now go in the market, and you ask someone who can afford (a Ferrari) — because this is not a cheap product —why don't you buy a Ferrari? They are tempted, but most of them are a bit afraid. 'I don't know if I can drive it, it's very aggressive,'" said Enrico Galliera, the brand's chief marketing officer, in an interview with Autoblog. "And that's one of the major answers. It's not, 'It's too expensive,' or 'I don't want to have fun driving.'" There's a kind of fear of the brand's reputation for aggression and showiness. The Roma is intended to soothe these concerns, and entice new clients into the Ferrari stable. This is accomplished by making everything at once more sophisticated, more mature, and more enticing. On the inside, one is especially drawn to the big, curved and crystalline LCD instrument panel and large center screen, the cozy and coddling leather seats, and the new aviation-inspired metal toggles that act as the transmission selector. Less impressive are the capacitive haptic "buttons" on the steering wheel, but judgment will be reserved on those until we have a chance to experience them while driving, instead of just while sitting on a stage making embarrassing vroom-vroooooommmmmm noises. But it is the outside that really has me drooling. This is not just because the Roma has classical rear-drive GT proportions, with a fiendishly long hood, a selfish not-quite-four-place cabin that the brand describes simply as a "2+," and a truncated Kamm-back tail. It is because the design is so improbably clean, devoid of the strakes, scoops, spoilers, or even ancillary lines that corrupt so many modern cars. Especially evocative is the treatment of the front and rear, both of which are impossibly low, without ever feeling threateningly so. It all feels of a piece, and there's not a bad angle. "We want to transmit this idea of harmony, and a beautiful dynamic in balance," said Ferrari head of design Flavio Manzioni.

Aston Martin may soon follow Ferrari with a London IPO

Aston Martin may soon be following Ferrari's lead, as Automotive News reports that people within the British automaker say it may soon consider an initial public offering. If it happens Aston Martin will likely list in London, not New York like Ferrari. While some in the industry were initially wary of Ferrari's move, the company is doing better than ever, with shares rising 62 percent since its IPO in 2015. An IPO could be a huge plus for Aston Martin. The company is looking to boost both sales and profit. Ferrari and Aston Martin sell similar vehicles at similar price points, but Ferrari has a much wider audience, even if most of those fans will never even sit inside one of its cars. That would likely be a big sticking point in estimating Aston Martin's value. It also moves half as many units as Ferrari per year. Aston Martin does have a new crossover on the horizon. Like Porsche, a crossover has the potential to more than double the automaker's sales. Even without it, fourth quarter profits in 2016 notably increased, fueled by solid sales of the new DB11. The IPO won't happen until sometime next year. The company wants to wait on a full 2017 earnings report. Related Video: News Source: Aston Martin Earnings/Financials Rumormill Aston Martin Ferrari stock

Ferrari SUV in the works, finally?

There are some things that Ferrari just won't do. Pink cars. Electric vehicles. SUVs. Well, about that last one... There's long been talk about Ferrari taking the leap and producing a utility vehicle to rival the likes of the Porsche Cayenne (but, like, for way more money). Lamborghini has already gotten the hint with the upcoming Urus. Now, Car says that it can confirm that Ferrari is, in fact, working on a crossover, and the project is codenamed F16X. The British magazine even has its own artist rendering of the rumored ute, though if that's what the thing actually ends up looking like, we'll eat our hat. Car's sources in Maranello say that the vehicle will be built alongside the next-gen GTC4 Lusso (current model pictured above) with aluminum architecture, that it'll be a high-riding soft-roader, and will feature rear suicide doors with no B-pillar (picture a big opening to the rear seats). It will have all-wheel drive, building on Ferrari's experience with the FF and GTC4 Lusso. Under the hood will be a gasoline V8, possibly with a hybrid powertrain option. The Ferrari F16X won't be cheap, of course, and is expected to fetch about $342,000 at today's exchange rates. We're assuming that doesn't account for the cost of inflation between now and 2021, when the CUV is expected to launch. And don't be surprised if Ferrari does everything it can to avoid using the words "crossover" or "SUV" in reference to the F16X. Related Video: