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Dodge Durango to stay classy with Ron Burgundy as spokesperson [w/video]

The upcoming 2014 Dodge Durango has a lot of things going for it, including its 290-horsepower V6 and 360-hp Hemi V8 engine options, an eight-speed automatic and aggressive looks. And now it will have Ron Burgundy, the fictional television news anchor played by comedian Will Ferrell, as a spokesperson, Adweek reports. He follows in the footsteps of other non-fictional Chrysler brand spokespeople such as Eminem, Clint Eastwood and the late Paul Harvey.
Though the star of 2004's Anchorman and the upcoming Anchorman 2 is wildly popular, we're not sure we see a Dodge spokesperson in Burgundy. (Please, no womanizing or scotchy, scotch, scotch before test test drives). But at this point there's no turning back: Chrysler's chief marketing officer Olivier Francois previewed three ad spots at the Association of National Advertisers (ANA) Masters of Marketing conference in Phoenix on Friday, and says Chrysler has already filmed 68(!) Durango ads with the fictional newsman.
According to Adweek, one of the ads previewed had Burgundy highlighting the SUV's glovebox size, and in another he compared its horsepower to a white horse standing next to him. Will this help Dodge Durango sales improve? We can only wait and see. In the meantime, feel free to share your thoughts in Comments, and check out the trailer for Anchorman 2 below.

California Highway Patrol powers up with Charger Pursuits

Residents of California, you'll want to adjust your rear-view mirrors and remain vigilant for the menacing maw of the Dodge Charger. The California Highway Patrol (CHP) ordered 580 Dodge Charger Pursuit cars to start replacing the organization's oldest vehicles. According to the CHP's director of communications, Fran Clader, these old cars are patrol versions of the Ford Crown Victoria, Ford Explorer and Dodge Charger. The cars will be delivered over the next two years with the majority equipped with Fiat Chrysler's 3.6-liter V6 engine. The unit makes 292 horsepower in the Charger and is found in everything from the Jeep Wrangler to the Chrysler 200. There will be a handful of Chargers with the 5.7-liter V8 found in the Charger R/T, but Dodge and Clader said they will just be used for training. Bick Pratt, head of FCA US government sales and operations, said the order represents a move back toward four-door police cars. "The CHP is ordering our Charger Pursuit vehicle to reintroduce the sedan into their patrol vehicle fleet," Pratt said. "That's important to us because it reflects a shift back to sedans by a progressive agency like the CHP." Chargers may show up in local law enforcement fleets. Pratt said departments will have the opportunity to also order Charger Pursuits through the CHP's contract. So wherever you are in California, if you see that famous crosshair grille in your rear-view mirror, be ready to pull over. Related video:

Car that screams on the street of dreams: Cruising Woodward in a Hellcat | AutoblogVR

If you love cars, you've probably at least heard of the Woodward Dream Cruise. Millions of people make the pilgrimage to Woodward Avenue with thousands of cars every year. Obviously the Dream Cruise is amazing, but you don't need to wait for the official Cruise to experience Woodward. In this episode of AutoblogVR, join Greg Migliore as he drives up and down the street of Dreams in a Dodge Charger Hellcat. Greg starts the drive by talking about how epic his chariot is. The Dodge Charger Hellcat has a 0-60 time of 3.7 seconds and a price tag of only $65,945. Of course the Hellcat's true power couldn't be unleashed driving along the historic road, but that didn't dampen Greg's spirits. After all, driving on one of the first patches of paved road in America is a pretty great experience no matter how fast you're going. After giving a bit of a history lesson and explaining the significance of Woodward to the Hellcat specifically, we get to one of the best ways to experience Woodward - tracking down some of the best food! Greg pops in to his favorite pub and gives us a tour, but one pub is just the tip of the iceberg. With all of the culture along the 27-mile span, this road is a must-drive for any car enthusiast. But if you can't make it out, experiencing it in 360° VR is the next best thing. Each month, new episodes will launch on the AutoblogVR App. We'll be posting them here on Autoblog, but for the best experience, head over to the app, which you can download for free from the App store and Google Play. Be sure to try it with a cardboard viewer, too! Dodge Coupe Performance Videos VR Original Video