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2019 Chrysler Pacifica and Dodge Grand Caravan 35th Anniversary Editions debut in Chicago

Just ahead of the 2019 Chicago Auto Show, FCA revealed a pair of special editions to commemorate the 35th anniversary of the original Dodge Caravan and Plymouth Voyager. The 2019 Chrysler Pacifica, Pacifica Hybrid and Dodge Grand Caravan 35th Anniversary Edition models will make their full debut this week sporting special badging and paint. Since the original 1984 models debuted, Chrysler has sold more than 14.6 million minivans around the world. Chrysler introduced the original Caravan and Voyager in late 1983. The pair shared much with Lee Iacocca's storied K-platform. K-based models such as the Dodge Omni and Plymouth Horizon helped turn around Chrysler's fortunes in the early '80s. Likewise, the Caravan and Voyager were a huge success and provided the template for modern minivans including the Honda Odyssey and Toyota Sienna. The Pacifica and Grand Caravan 35th Anniversary Editions both come with an all-black interior featuring Cranberry Wine accent stitching on the seats, steering wheel, door trim, instrument panel bezels and door handles. There's also a 35th Anniversary logo on the floor mats plus badges on the grille and liftgate. The package is available on Pacifica Touring L, Touring L Plus and Limited trims, including hybrid models. An optional S package (blacked out trim) can be added to any 35th anniversary Pacifica. The anniversary package can be added to Grand Caravan SE and SXT models. The anniversary package will be available sometime this summer.

Dodge Durango to stay classy with Ron Burgundy as spokesperson [w/video]

The upcoming 2014 Dodge Durango has a lot of things going for it, including its 290-horsepower V6 and 360-hp Hemi V8 engine options, an eight-speed automatic and aggressive looks. And now it will have Ron Burgundy, the fictional television news anchor played by comedian Will Ferrell, as a spokesperson, Adweek reports. He follows in the footsteps of other non-fictional Chrysler brand spokespeople such as Eminem, Clint Eastwood and the late Paul Harvey.
Though the star of 2004's Anchorman and the upcoming Anchorman 2 is wildly popular, we're not sure we see a Dodge spokesperson in Burgundy. (Please, no womanizing or scotchy, scotch, scotch before test test drives). But at this point there's no turning back: Chrysler's chief marketing officer Olivier Francois previewed three ad spots at the Association of National Advertisers (ANA) Masters of Marketing conference in Phoenix on Friday, and says Chrysler has already filmed 68(!) Durango ads with the fictional newsman.
According to Adweek, one of the ads previewed had Burgundy highlighting the SUV's glovebox size, and in another he compared its horsepower to a white horse standing next to him. Will this help Dodge Durango sales improve? We can only wait and see. In the meantime, feel free to share your thoughts in Comments, and check out the trailer for Anchorman 2 below.

Dodge Challenger SRT Hellcat gets 22 mpg

With its crazy 707 horsepower on tap and roughly $60,000 starting price, the 2015 Dodge Challenger SRT Hellcat has been one of the most talked about cars of the summer, maybe even the year. However, there's always been one lingering question about the behemoth that Dodge has waited to answer until now - its fuel economy. The EPA ratings for the muscle car are finally out, and the numbers are actually pretty impressive for a vehicle with this much power.
A 2015 Challenger Hellcat with the eight-speed automatic is rated at 22 miles per gallon highway, 13 mpg city and 16 mpg combined. Opting for the six-speed manual drops those figures to 21 mpg highway, 13 mpg city and 16 mpg combined.
"As the fastest muscle car ever, the Challenger Hellcat can run 10-second ETs [elapsed times] at the track, and then get 22 miles per gallon on the drive home. With a starting price of $59,995, there's nothing else that even comes close," said Dodge and SRT President Tim Kuniskis in the company's release.