2004 Dodge Ram 2500 Quad Cab 4x4 on 2040-cars

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Dodge has released 500 million horsepower onto American roads since 2005

Dodge started using horsepower to measure sales when it launched its Power Dollars rebate program in August 2019. The clever campaign has paid off, and the company reached its goal of putting 500 million horsepower in the hands of enthusiasts two months ahead of schedule. The ongoing Power Dollars program rewards buyers who think big when it comes to their car's specifications sheet. Motorists in the market for a 2019 Challenger, a 2019 Charger, or a 2019 Durango can save $10 for every horsepower their future car's engine generates. There's no replacement for displacement here; the more horsepower you take on, the more discount you'll see when you sign the dotted line. The 797-horsepower Challenger Hellcat Redeye is eligible for a $7,970 discount, for example, while the tamer Charger SXT with a 3.6-liter, 292-horsepower V6 between its fenders costs $2,920 less. The Journey got excluded from the deal. When Dodge announced the program, it explained it had put 485 million horsepower in the hands of enthusiasts since bringing back the Charger and the Challenger in 2005 and 2008, respectively, and it hoped to break the 500 million threshold by the end of 2019. Mission accomplished. Putting horsepower in the bargain bin lured a surprising number of buyers into showrooms. Dodge notably sold 18,031 examples of the Challenger during the third quarter of 2019, a record-setting figure that represents a 21% increase over the same time period in 2018. The Challenger was more popular than the Ford Mustang and the Chevrolet Camaro, its main rivals. The Charger posted its best third quarter in 13 years with 26,060 sales, a 46% increase over the third quarter of 2019, which is remarkable considering its age. Finally, 2019 might end up being the Durango's best year since 2005. As of the third quarter, year-to-date sales are up 6% to 52,622. Enthusiasts who want to configure the Challenger, Charger, or Durango of their dreams need to act quickly, because Dodge will stop taking orders for 2019 model-year cars on October 23 — that's this Wednesday. Those willing to take home a car from a dealer's inventory will be able to claim the Power Dollars rebate until January 2, 2020. 

2019 Dodge Charger SRT Hellcat gets a Challenger-style intake in the grille

Yesterday, we discovered that Dodge was working on some sort of update to the nose of the Charger Hellcat. Today, Dodge revealed what the change is. It's a new grille with an intake outlet. Basically, the 2019 Dodge Charger SRT Hellcat will have the equivalent of the Challenger Hellcat's intake headlight. But since there isn't a convenient light to cut a hole in, Dodge just put a bigger hole in the grille next to the driver's side headlight. Presumably it leads right to the intake box like the intake on the Challenger. Close examination also reveals that the mesh has changed, as well. The 2019 model's grille has a bit more detail, and the openings are more round than the current model. No other aspects of the updated model have been revealed, but those details should come when the car is fully revealed this summer, along with the new Challenger. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Image Credit: Dodge Dodge Performance Videos Sedan dodge charger srt hellcat

2018 Dodge Challenger SRT Demon Video Review | Apex predator

The first time I stepped behind the wheel of the 2018 Dodge Demon, I was pointed down a drag strip, Christmas tree just in view through my full-face helmet. My heart was racing with a mix of nervous anticipation and raw excitement. Since the teasers for this car started rolling out in January, I'd wanted to drive Dodge's monster. This 840-horsepower hunk of steel and plastic was a rolling middle finger to EVs, carbon emissions and global warming. Only in America. The sensation was wholly unique. More so than anything, I noticed the sheer force as I was pushed back into my seat. Watch the video. And here's another one. If it looks like I'm just hanging on, it's because I am. In retrospect, I should have been sitting more upright, but I was trying to watch the revs to get the perfect launch using the transbrake. Still, I managed to get a bit of air between the front tires and the drag strip, if only for a moment. Aside from the sheer force, the most memorable thing was the sound. The scream from the supercharger nearly drowns out everything else. Just beneath that you can hear the 6.2-liter Hemi V8 kicking and screaming a song that sounds like the Devil's own chorus. Still, words don't quite do it justice. Watch the video for the full review. Motorsports Dodge Coupe Performance Videos dodge demon dodge challenger srt demon