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Dodge pulls New Girl and The Office stars for new Dart spots

Dodge is hoping that a heavy dash of humor helps it move some more units of the Dart with a hilarious ad campaign called Don't Touch My Dart. The spots star actors Craig Robinson, best known for his role as Darryl on The Office, and Jake Johnson from New Girl as neighbors and friends playing a game of one-upmanship over Robinson's new car. Johnson is envious of the ride and just wants to touch it.
The ads are pretty funny if you're a fan of somewhat absurdist humor, and Robinson has just the right amount of over-the-top seriousness to really make the commercials work. They have kind of a Roadrunner and Wile E. Coyote vibe with Johnson constantly in inept pursuit of what he wants, but he clearly isn't getting it.
The first four spots in the campaign are already online, but according to Dodge this is just the beginning. The company says that it's planning about 24 different versions of these ads in various lengths to play on TV and online. You can check out the ads titled First Scratch, Birdhouse Police Garage Door and Voice Touching below, along with the brand's release about the new ads. There's also a pretty good gag on its YouTube page with Robinson protecting his Dart.

Angry teen drives Ram pickup into Walmart after argument with girlfriend

Caleb Wilson, a 19-year-old from Eldoarado, Texas, went shopping with his 18-year-old girlfriend at the Walmart in San Angelo, Texas, just after midnight Thursday morning. Wilson and his girlfriend apparently got into an argument that they carried into the parking lot after leaving the store. A female bystander, concerned for the girlfriend, went outside and convinced the girl to go back into the Walmart. Wilson waited in his 2001 Dodge Ram 2500 pickup just outside the store. When the woman and the girlfriend went outside a little later to see if Wilson had left, Wilson hit the gas and drove into the Walmart, trying to run the two women over. Just as police arrived, Wilson turned his truck around and sped out. He crossed the parking lot, colliding with a parked, unoccupied Toyota Camry, and finally came to a stop at a Murphy USA gas station at the edge of the lot. Police noticed fuel leaking from the Ram, and another bystander noticed sparks from something dragging along the asphalt. Police got Wilson out of the truck, after which he briefly resisted arrest, then took Wilson to the hospital for mental health evaluation, where he remains. Police believe he was under the influence of an intoxicant. Incredibly, neither the women nor any of the store's customers were hurt. That wasn't for lack of trying on Wilson's part, though - the teenager rammed his way past the bakery, produce, frozen food and canned veggies sections before finally reaching the cereal aisle. One shopper said she heard screaming and was sure there was a gunman in the store, before realizing it was a man in a vehicle. Wilson stopped two aisles away from where the shopper hid. Another customer said Wilson spent several minutes burning rubber inside the store, as store employees helped customers hide and get out. Security cameras caught the rampage, and San Angelo police estimate he did $500,000 in damage. Wilson has been charged with suspicion of first degree felony criminal mischief and two counts of aggravated assault with deadly weapon. Repair crews worked overnight to fix the damage. After "an employee pep talk," the Walmart opened again at 9:30 am. Related Video: News Source: Go San Angelo Auto News Weird Car News Dodge RAM Truck Videos dodge ram 2500

Dodge Viper might not live past 2017

The Dodge Viper might be running out of venom because the muscle-bound sports car could be on the road to being cancelled in just a few years. According to Allpar, the proposed deal between the United Auto Workers and FCA US would close the Connor Avenue Assembly plant, which produces the Viper, in 2017. The proposed union contract doesn't give a reason for closing the factory, but the decision is understandable if frustrating. The plant was idled twice last year to reduce production of the Viper to match flagging demand. A $15,000 price cut for the coupe eventually allowed for a sales surge, but that appetite hasn't continued in 2015. From January through September of this year, the company has only moved 503 of the sports cars, down eight percent. To further spur demand, Dodge has employed a few other tactics like the 1 of 1 program for buyers to personalize their Vipers, and the introduction of the brutally track-focused ACR. In a world where high-end sports cars are continuing to get friendlier for both their drivers and the environment, the Viper remains a holdout with a big, naturally aspirated V10. Even with the addition of some electronic aids on the latest Vipers, the snake still demands respect from those behind the wheel. Respect is fine, but sales are what matter to FCA – and the harsh reality is that a lack thereof might force the Viper into retirement, whether we like it or not.