(2000) Dodge Ram 1500 on 2040-cars

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Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question

Over 1,000 Ram pickups lap Nurburgring in world record parade

How many Ram trucks would you think you'd see in one place anywhere outside the US? If you by any chance happened to be at the Nurburgring Nordschleife track in Germany the past weekend, you would have seen a great deal of them, as Ram enthusiasts grouped together to set a Guinness World Record. The record called for as many pick-up trucks as possible to form a parade, with the previous, Mexican-set record having consisted of 638 trucks; the earlier Ram-specific record featured 451 trucks. On November 5th, as many as 1,152 Ram trucks gathered at the 'Ring, and of course a lap of the Nordschleife track was the place for the actual parade. This video, which is more than a half-hour, shows the multitude of Rams slowly lapping the track, with flags waving in the cold November air. Honking horns was strictly prohibited, and the Rams did not off-road through the Adenauer Forst S-bend's grass. This is also one of the rare Nurburgring videos where no-one crashes into the railings at great speed. The parade was arranged by a vehicle trading company called AutoGlobalTrade, which originally aimed for 1,317 trucks to arrive at the Nurburgring, but the official number is still something to be proud of. The majority of the trucks were German, with some Rams having arrived from neighboring countries. Related Video: News Source: RamWorldRecord via PistonHeadsImage Credit: EMS Nordschleife TV Weird Car News Dodge RAM Truck Videos

Dodge Demon gets official insurance from Hagerty

Hagerty Insurance has been covering enthusiast and classic cars for years, and now it will be offering special policies just for 2018 Dodge Challenger SRT Demon owners – all 3,000 of them in the US and 300 in Canada, if they want. The big advantage to the Hagerty policies will be the Guaranteed Value coverage. Demon owners won't have to haggle about what the car's worth; Hagerty will set the value at the time the policy is issued, so there's no question about coverage should an owner total a Demon. Trust us: At least one owner will total a Demon, and that's a very conservative estimate. Dodge seems to be happy about the arrangement. Tim Kuniskis, who heads up the North American passenger car brands division, said in a statement that, "We didn't build the Demon to be a halo car that never sees the light of day – we want to make sure that Demon owners have access to the insurance they need to get these cars out on the street, for all the Dodge/SRT enthusiasts to see and appreciate their performance." Ordered a Demon and interested in coverage? There's a dedicated hotline for Demon owners at (844) 840-8733, or you can visit Hagerty's site and start a quote online. You're probably wondering if any of these policies will cover you at the strip. So are we. We're asking Hagerty and will fill you in when we have information. Related Video: