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Follow along for the 2018 Dodge Challenger SRT Demon live reveal

Updates: Live Demon premiere in Times Square and a viewing party on Woodward Ave. here in Detroit. The first Hellcat sold for about $800k at a Barrett-Jackson auction. New Pennzoil video with the last Dodge Viper premiering tomorrow. "Making the suits nervous is how we know we're on the right track." No love for accountants. "A modern day version of the Ramchargers." "The harder car companies work to take the driver out of the equation, the harder we work to keep them in." "We want to impress the NHRA more than the PTA." "It would have been easy to take a Hellcat and make it a bit faster." SRT says tuners have it all wrong. This is the way to build a performance drag car. Every Demon comes with a leather-bound manual that shows how to properly set up the car for tracks. 2.3 seconds to 60 mph 9.65 second 1/4 mile 840 horsepower This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Original Post: The 2018 Dodge Challenger SRT Demon is coming tonight, and we'll be bringing you live coverage and updates from New York. There have been months of teasers, trailers, and hints, but some of the big questions have yet to be answered. Dodge is showing the reveal live on the Demon's promo site, ifyouknowyouknow.com. Watch the stream and follow along here for the latest Demon info. The hype started back in January with the first video, "Cage." At the time, all we knew was that the Demon was going to be a hopped-up version of the already juiced up Dodge Challenger SRT Hellcat. After that, we learned that the Demon would be significantly lighter thanks to optional - yes, optional - passenger and rear seats. In addition to the seats, the Demon comes with lightweight wheels wrapped in sticky 315/40R18 Nitto drag radials at all four corners. Dodge showed off the Demon's crate of goodies, but it was a few more weeks before we learned what was inside. The Demon comes with a jack, an electric impact wrench, torque wrench, and a tire pressure gauge. The kit will be used to swap skinny front tires for use on a drag strip. As cool as those 315 section tires look up front, they hurt far more than they help on a drag strip.

Dodge could return to NASCAR, Marchionne says

Fiat Chrysler Automobiles CEO Sergio Marchionne said he'd "love to" bring Dodge back to NASCAR. The news could signal a potential shift in America's favorite motorsport away from today's three-manufacturer arrangement, but we're wondering just how much sense Dodge's return would make amid NASCAR's dwindling television ratings and attendance figures. It took a visit from Ferrari at NASCAR's biggest icon, Daytona International Speedway, for the Ferrari Challenge World Finals to get Marchionne on the subject of Dodge and stock car racing. When asked about the possibility on Sunday, the FCA boss revealed he'd just spoken to NASCAR executive vice president Jim France the night before about Dodge's return. Dodge announced its NASCAR departure in 2009, as it was in the grips of a major bankruptcy alongside cross-town rival General Motors. While GM's Chevrolet brand stuck it out and won three of the last four manufacturer championships, the final Mopar-powered team flipped to Ford in 2012. Marchionne takes the blame for the decision, citing reasons that are, frankly, very good. "I am the guilty party at the table. In 2009 we came out of bankruptcy; we couldn't [justify] racing in NASCAR when I was trying to pay bills and make payroll," Marchionne said, according to Autoweek. "I think we're in a different place now." NASCAR is in a different place, too. The sport has struggled with disappointing television ratings in the past several years, and it's not uncommon to tune into races at some of the sport's marquee tracks, like Bristol Motor Speedway, and see scores of empty seats. Sponsorship dollars are also drying up. That could explain Marchionne's non-committal follow-up comments. "We need to find the right way to come back in," Marchionne said, adding that he'd revisit the idea with Jim France and International Speedway Corporation CEO and NASCAR board member Lesa France Kennedy "in short order." Related Video:

Dodge Challenger R/T Shaker and Mopar '14 Challenger up the retro appeal

The reborn Dodge Challenger might be getting a bit long in the tooth, having been on the market in its current form since 2008, but Chrysler isn't going to give up on its brutish, full-size two-door just yet. For this year's SEMA Show, the Challenger will be getting a new Mopar edition, as well as a retro-cool shaker hood on the 5.7-liter, Hemi-equipped R/T models.
As we mentioned last night, the Shaker Package will cost $2,500, but includes the Super Track Pak (new steering rack, brake linings, upgraded shocks and 20-inch Goodyear Eagle F1 Super Car tires), a $595 option on its own. The shaker hood result in a performance bump of any kind, but the blacked-out, pop-up scoop is a nifty feature that hasn't been seen on a production car since the Ford Mustang Mach 1 in the early 2000s.
The Mopar '14 Challenger (pictured right) follows the cues of previous Mopar Editions, which have included the 2010 Challenger, 2011 Charger, 2012 300 and 2013 Dart. Only 100 Mopar '14 Challengers will be produced, and they'll include the new shaker hood, Mopar's distinctive blue graphics and wheels, and whatever is pilfered from the accessory catalog.