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Dodge Charger and Challenger go Plum Crazy for Woodward Dream Cruise

Dodge will be rolling through a purple haze at the 2015 Woodward Dream Cruise on August 15 with the reintroduction of Plum Crazy to the color options on most trims of the 2016 Challenger and Charger. To premiere the latest use of the wild shade, the brand's display at the annual Detroit-area automotive event will be showing off violet versions of the 2016 Dodge Challenger 392 Hemi Scat Pack Shaker and Charger R/T Scat Pack. The brash tone originally debuted in 1970, but Dodge has kept the lavender hue special in recent years by limiting the option to specific trims. It was last offered during the 2014 model year on R/T and SRT trims of the two vehicles. Practically any buyer will be able to go Plum Crazy if they want. On the Challenger, the color will be available on the SXT Plus, R/T models, Hemi Scat Pack Shaker, SRT 392, and SRT Hellcat trims. The choices for the Charger will be similarly broad, including the SXT when ordered with 20-inch wheels, R/T versions, SRT 392, and SRT Hellcat. Customers desperately wanting a vehicle in the insanely violet shade will be able to place the first orders in September, and dealers will get the chance from October through the end of the year. Production of the lavender muscle cars will then commence in November. Dodge Debuts Plum Crazy Heritage Hue for 2016 Challenger and Charger at Woodward Dream Cruise, Provides Collector-demanded Production Numbers for High-impact Paint Colors New 2016 Dodge Challenger 392 HEMI Scat Pack Shaker and Charger R/T Scat Pack Models in Plum Crazy Will Be Shown at the Dodge Display at 13 Mile and Woodward Ave in Royal Oak, Mich.

Fiat Chrysler dumped 40,000 unordered vehicles on dealers

In a move that echoes recent history, Fiat Chrysler has been making more cars and trucks than dealers in the U.S. are willing to accept, with Bloomberg reporting that at one point the automaker had built up a glut of around 40,000 unordered vehicles. That’s led some dealers to accuse FCA of reviving the dreaded “sales bank” accounting practice of obscuring inventory to improve the balance sheet. The company reportedly began building up its inventory of unordered cars this summer despite an industrywide slowdown in sales and an eagerness by some dealers to thin their inventories because rising interest rates are making it more expensive to hold unsold cars. The inventory build-up also coincided with Fiat ChryslerÂ’s efforts to find a merger partner, first with Renault, which fell through, then last monthÂ’s announcement that it will merge with FranceÂ’s PSA Group. FCA denies any such scheme and tells Bloomberg the rising inventory is down to a new predictive analytics system designed to better square supply with demand from dealers that is helping the company save money and narrow the numbers of unsold vehicles. The company recently agreed to pay a $40 million civil penalty to the U.S. Securities and Exchange Commission to settle a complaint that it paid dealers to report fake sales figures over a span of five years. While no one is suggesting that FCA is in dire financial straits — the company saw higher than expected earnings in the third quarter and record profits in North America — the practice has strong historical precedent by Chrysler, which built up bloated inventories in the run-up to its two federal bailouts, in 1980 and 2009. It was also common at GM and Ford during the 2000s, when all three Detroit automakers struggled with excess manufacturing capacity and plummeting sales in the lead-up to the Great Recession. Back in 2012, CFO Magazine wrote about a report that explained automakersÂ’ rationale for the practice and how it works: Say fixed costs for a given factory are $100, and that the factory can make 50 cars. Consumers, however, demand only 10. Under absorption costing, if the company makes all 50 cars, its cost-per-car is $2. If it makes only up to demand, or 10 cars, the cost-per-car is $10. Although each car adds variable costs for steel and other parts, if those costs are low, the company still has an incentive to make more cars to keep the cost-per-car down.

How to turn a Dodge airport tug into a trail slayer

Sometimes, having a ton of fun requires takes a ton of work. Just nine days before the so-called Ultimate Adventure 2014, the folks behind 4-Wheel & Off-Road had 40 tasks to complete in order to turn the ratty truck pictured above into a machine that could excel on treacherous off-road trails while still being able to handle highway jaunts. Much of process behind the build was chronicled on the latest episode of Dirt Every Day.
The team's vehicle started life as a 1990 Dodge tug truck that spent part of its life hauling around airplanes. The builders hung on to the Cummins six-cylinder diesel, but they tossed out practically everything else for the project, with some seriously heavy-duty replacement parts for the transmission, transfer case, axles and a whole lot more. The process was certainly a ton of work, but the end result looks like a fantastic crawler.
Sure, it might have been easier to bring a truck that was already prepared, but where would the fun in that have been? Stay tuned until the end of the video for a few glimpses of the completed Dodge and peek at some of the punishment it goes through.