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Stellantis will give its brands 10 years to prove they deserve to live

Formed by the merger of PSA Peugeot-Citroen and Fiat-Chrysler Automobiles, Stellantis has 14 brands under its roof, a number that makes it one of the largest groups in the industry. Rumors claimed not every brand would survive, with Chrysler often earmarked to get axed, but the firm said it will give them all a chance to shine. "We're giving each (brand) a chance, giving each a time window of 10 years and giving funding for 10 years to do a core model strategy. The CEOs need to be clear in brand promise, customers, targets, and brand communications," announced Stellantis boss Carlos Tavares during the Financial Times' Future of the Car event. His comments confirm Chrysler fans and dealers don't need to worry about the future — at least not yet. And, against all odds, Lancia enthusiasts can breathe a sigh of relief, too. Former FCA head Sergio Marchionne warned of the brand's demise on several occasions. Alfa Romeo is safe for now, too, as is Vauxhall, which are basically just Opels sold in the United Kingdom with a different badge. The engagement made by Tavares also means Stellantis won't divest any of its brands to raise capital until at least 2031. It's now up to each executive team to make a case for the brand they run, an unusual survival-of-the-fittest strategy in an era when cutting costs is more common than spending cash. Diving into the vast Stellantis parts bin should help even the most troubled brands turn their fortunes around on a relatively tight budget. It seems likely that survive Chrysler will need to look beyond the 300 and the Pacifica/Voyager, the only models in its range, and completely reinvent its image, which is currently nebulous at best. Lancia, once the champion of luxury, performance, and innovation, faces the same challenge. It's not starting quite from scratch, it's relatively popular in its home country of Italy, but it will need to think globally and expand outside of the city car segment to survive. Featured Gallery 2020 Chrysler 300 View 24 Photos Chrysler Dodge Fiat Jeep RAM Citroen Lancia Opel Peugeot Vauxhall

SRT reveals Satin Vapor Edition 300, Charger and Challenger SRT models

With the exception of some notable truck and van introductions, Chrysler brands have tended to use the Chicago Auto Show to bring out new special editions, pimp their aftermarket parts support or indulge in the occasional flight of fancy. That plan is holding true for 2014, as well. Cases in point are these new Satin Vapor Editions of the 2014-model-year Dodge Challenger, Dodge Charger and Chrysler 300 - all from SRT.
The Satin Vapor name may sound like a failed 1970s glam-rock band, or a pseudo-gynecological diagnosis from the Old West, but is, in fact, pretty much a tape-and-trim package for this trio of hi-po Mopars. 300, Challenger and Charger alike come shod with 20-inch aluminum wheels finished in Black Satin Vapor Chrome, and are accented with Satin Black bits aplenty. The 300 gets blacked-out mirrors, spoiler and roof; the Challenger applies it to mirrors and its fuel door; while the Charger has the stuff covering its roof, hood and Super Bee tail graphic.
Interiors of the cars have been mildly updated as well, with all three getting some combination of Nappa leather, ultra-suede and carbon-fiberish finishes.

2018 Dodge Challenger SRT Hellcat Widebody First Drive | Same snarl, more bite

By now, you've read a lot about the Dodge Demon, including our driving impressions from the drag strip. You've also heard a lot about the Challenger Hellcat, which we've had the pleasure of driving at Portland International Raceway, Willow Springs, and on our home turf of Woodward Avenue, both during the Dream Cruise and for an episode of AutoblogVR. Last week, Dodge and SRT invited us out to Indianapolis to sample the Demon, as well as the Durango SRT. Sandwiched between those two launches, however, was another distillation of Dodge's retro-cool coupe, the 2018 Challenger SRT Hellcat Widebody. The Widebody shares most of the guts of the standard Charger Hellcat, but went to the same cosmetic surgeon as the Demon. The Hellcat 6.2-Liter V8 with 2.4-liter-per-rev supercharger, producing 707 horsepower and 650 pound-feet of torque, is unchanged. It comes standard with a six-speed manual transmission, but our tester had the optional eight-speed automatic with steering wheel-mounted paddle shifters. It's 3.5 inches wider (look at those fenders!) than the standard Hellcat, though, which allows it to accommodate 20-by-11-inch "Devil's Rim" wheels. It shares its front splitter with the Demon, but retains the Hellcat's rear spoiler. The Widebody also features an electronic power steering system with selectable drive modes. It just slightly outperforms the standard Hellcat, as well, with better cornering grip, improved acceleration, and better braking (even though it shares the same Brembo brake package as the standard Hellcat). Dodge claims that the Widebody does the quarter-mile 0.3 seconds quicker, dropping it just out of the 11s to 10.9 seconds. 0-60 miles per hour drops from 3.5 to 3.4 seconds. Lateral grip increases by 0.04 G to 0.97 G on the skid pad. On the company's 1.7-mile road course, Dodge says the Widebody drops two seconds off its lap time compared to the standard Hellcat, finishing about 13 car lengths ahead. We spent our time with the Hellcat Widebody on the infield road course at Indianapolis Motor Speedway. Sliding into the car, the seating position is cozy and comfortable even with a helmet on, and we have no trouble adjusting our chair and steering column to ideal placement. The infotainment display shows us our drive settings for the next few miles: the transmission and suspension are in Track Mode, steering is set to Sport, with traction set to Street. We fire up the car with an instructor in the right seat, and head out of the pit lane.