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Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question

This Dodge Challenger was stolen, used in police chases and recovered all in the week before its SEMA debut

Most of the drama in a SEMA build is in getting the car ready in time for the big show. That was all Quintin Bros Auto and Performance was expecting when they built a supercharged Dodge Challenger Scat Pack with custom carbon fiber body parts, aftermarket wheels and upgraded brakes. But unfortunately, a bigger drama happened in the week leading up to the show. And it was the worst kind. As part owner Pete Quintin told us, the car was shipped out in a small trailer, and while the delivery driver was spending the Monday night a week before the show at a hotel, a thief showed up in a stolen pickup and made off with the trailer and the car. It wasn't an easy task, either, as the delivery driver had parked the trailer in with the truck blocking it. The thief used his own (well, not his own, but you know what we mean) truck to shove the trailer hitch out where he could access it, then hooked it up and took off. Several miles down the road, he parked, opened up the trailer and vanished in the Challenger. The following morning, the delivery driver discovered the theft, and Quintin Bros immediately informed the owner so that a police report could be filed and a search could begin. The trailer was found not too long after, thanks to someone who was following the story on social media. But obviously the car was missing. Folks on social media were also helpful in tracking the car, in addition to the help of the Las Vegas Police Department (LVPD). What followed was a week of chasing the car down. Twice the car was found in parking garages, Quintin said, and both discoveries resulted in police chases. The second chase was the most dramatic, with a police officer stopping after noticing the car. The thief was in it, and he bolted upon seeing the officer. He powered the Challenger right through the nose of the police car, damaging both. The chase culminated on the highway, where Quintin told us 14 cars were in pursuit, and the thief got up to 150 mph. Police ended up calling off the chase because of the danger. But the car was damaged enough that the thief eventually abandoned it at one last garage, where it was picked up on Thursday. Once the car was recovered, things gradually began looking up for the Quintin family. Pete Quintin said that as soon as LVPD found out the Challenger was meant to go to SEMA, the department got the car out of evidence impound as fast as it could so the shop could show off the beat-up car.

The 2018 Dodge Demon sounds like nothing else on the road

The Dodge Demon seems to have a torque problem, if making too much to easily contain can be considered a problem. In order to keep all that twist under control, the Demon has a new torque reserve launch system that works all sorts of engineering black magic to build boost without overloading the rear tires and brakes. That system, combined with the sticky Nittos and the fancy new suspension, should lead to some pretty spectacular 60-foot and 1/4-mile times. The way the system works is relatively straightforward. A bypass valve on the supercharger closes, "prefilling" the blower. In order to balance revs and torque, the computer can adjust fuel flow and spark on individual cylinders. The torque reserve kicks in when Launch Mode is initiated and the engine is turning at least 1,000 rpm. The goal is to reach peak boost quicker while efficiently putting down power. The side effect is a distinct exhaust note, which Dodge admits may make it seem like the Demon is broken. That seems to be the root of the "If you know, you know" tagline that the automaker has been using since the first teaser. Those interested can even download a ringtone, which might make it seem like you have a blown-out speaker on your phone. You can get a brief taste in the latest teaser video. In addition to the new info on the Launch Mode, Dodge released a couple of new teaser images. We briefly glimpsed one of these last week. It's a shot of the Demon's performance pages. The number 757 has appeared before, and all the talk of torque leads us to conclude that this is the Demon's torque output. The number 815 was seen in a separate teaser (shown below), which we feel may be the horsepower rating. If those numbers are correct, that would mean an increase of 108 horsepower and 107 lb-ft of torque, totally reasonable numbers given all the Demon's modifications. The license plate photo is another equation or code. This one, 3.9+221=405, is just as cryptic as the others. Look for more news and hints at ifyouknowyouknow.com in the weeks leading to the Demon's reveal. Related Video: Related Gallery Dodge Demon Teasers View 17 Photos Dodge Coupe Performance supercharger dodge demon dodge hellcat