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Junkyard Gem: 2005 Dodge Neon AAR

Chrysler sold the Neon in North America for the 1995 through 2005 model years, with respectable sales for most of that period. The Neon had decent power for the price, and could be very quick on a road course in the hands of a good driver. With so many made, the Neon came to have a strong aftermarket for performance and customizing components, and many owners opted to spruce up their cars for added coolness. Here's a last-year-of-production Dodge Neon SXT with some SRT-4 body components and aftermarket "AAR" stripes, spotted in a self-service yard in Fargo, N.D. Chrysler sold AAR-badged Plymouth 'Cudas in 1970, inspired by Dan Gurney's All American Racers team in SCCA racing, and the stripes on those cars looked great. However, no factory-made AAR Neons ever came off the assembly line, so the owner of this car applied these aftermarket stripes. The VIN tells me it's an ordinary Neon SXT. The SRT-4 hood looks mean. While this car does have a proper manual transmission, its power came from a distinctly non-SRT naturally-aspirated 2.0-liter 16-valve engine. With 132 horses, this car would have been reasonably quick. Brake calipers look better with the application of a little spray paint. Someone loved this car very much, so it made me sad to see it among all the rust victims of Fargo. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. "Here comes the hot Neon SXT. Always sporty and sooo extra good!"

Star Wars Episode VII ad is a force for Dodge

Happy Star Wars day! Some of you might be bleary eyed and begging for coffee after attending midnight screenings of Star Wars, Episode VII: The Force Awakens last night (*raises hand*) but the show must go on. And for Dodge, that show has been all about Star Wars. While the entirety of FCA joined the tie-in marketing campaign for the long-awaited JJ Abrams blockbuster, Dodge made out the best. According to Wards Auto, the brand's The Force Gathers spot took the top spot in this week's most engaging automotive ads, capturing nearly a quarter of share-of-voice ratings and garnering over a quarter-of-a-million earned online views. Since the ad began airing earlier this month, it's scored over 430,000 views on YouTube alone. The relatively simple ad evokes Darth Vader and his legions of storm troopers. In the 30-second spot, a black Viper leads six long columns of white Chargers, Challengers, and Durangos while John Williams' iconic Imperial March blares in the background. It ends at the stand of an overwhelmed pair of valets outside a screening for Episode VII. We've embedded the spot at the top of the page if you haven't seen it. Check it out, and may the Force be with you. Star Wars, Episode VII: The Force Awakens is in theaters today. Related Video:

Total auto recalls already on record pace in 2014

If you've noticed that there have been more recalls than usual this year, you may be on to something. According to a report from the National Highway Traffic Safety Administration, the US market is on pace to break a record for recalls. In 2013, 22 million cars were recalled. We're only a third of the way through 2014, though, and we've already halved that figure, with 11 million units recalled. That's wild.
Considering the past few months, it shouldn't be a surprise that General Motors is leading the charge, with six million of the 11 million units recalled coming from one of the General's four brands. Between truck recalls, CUV recalls and the ignition switch recall, 2014 hasn't been a great year for GM.
Other recall leaders include Nissan (one million Sentra and Altima sedans), Honda (900,000 Odyssey minivans), Toyota (over one million units in a few recalls), Volkswagen (150,000 Passat sedans), Chrysler (644,000 Dodge Durango and Jeep Grand Cherokee SUVs) and most recently, Ford (434,000 units, the bulk of which were early Ford Escape CUVs). So while it's been a bad year for GM so far, its competitors aren't doing too well, either.