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Dodge Challenger R/T Shaker and Mopar '14 Challenger up the retro appeal

The reborn Dodge Challenger might be getting a bit long in the tooth, having been on the market in its current form since 2008, but Chrysler isn't going to give up on its brutish, full-size two-door just yet. For this year's SEMA Show, the Challenger will be getting a new Mopar edition, as well as a retro-cool shaker hood on the 5.7-liter, Hemi-equipped R/T models.
As we mentioned last night, the Shaker Package will cost $2,500, but includes the Super Track Pak (new steering rack, brake linings, upgraded shocks and 20-inch Goodyear Eagle F1 Super Car tires), a $595 option on its own. The shaker hood result in a performance bump of any kind, but the blacked-out, pop-up scoop is a nifty feature that hasn't been seen on a production car since the Ford Mustang Mach 1 in the early 2000s.
The Mopar '14 Challenger (pictured right) follows the cues of previous Mopar Editions, which have included the 2010 Challenger, 2011 Charger, 2012 300 and 2013 Dart. Only 100 Mopar '14 Challengers will be produced, and they'll include the new shaker hood, Mopar's distinctive blue graphics and wheels, and whatever is pilfered from the accessory catalog.

One Lap of America, with three times the madness

Instead of celebrating last weekend face down in a sombrero full of tequila-spiked OJ and a few lime wedges, 71 racing teams with one set of tires each and no support crews began Cinco De Mayo — and this year's 35th running of the One Lap of America — by hitting the wet skid pad at Tire Rack's headquarters in South Bend, Ind. There were Porsches, Vettes, Camaros and BMWs galore. There was a Miata, a vintage NSX, a Honda S2000 and even an old VW Rabbit. There were GTIs, the odd Evo and, oh yeah, six Toyotas, a couple of Vipers and a couple of GTRs. When the skidding stopped, a 2011 BMW 1M emerged triumphant and led the pack out into the heartland, where it will spend 5,000 miles this week hitting road courses, dragstrips and time trials at tracks as far west as Denver, as south as Fort Worth and then New Orleans. From there, it will barrel north through Mississippi, Alabama, Nashville, Kentucky and back home again to Tire Rack in Indiana. Twenty events, eight venues, with a three-hour window for each event. It's a nonstop, no-sleep, one-week road trip comprising 150-ish friends and brothers, partiers and pro racing drivers, spouses and other family-member combo packs. Some will never speak to each other again, some might end up divorced, some might get married. All of them are nuts. I know this because I made three laps. Three laps I will never forget.LAP ONE: 1984 Vehicle: 1984 Dodge Van Team #0: Jean Lindamood (Jennings), Walker Evans, Parnelli Jones I was present for the inaugural 1984 One Lap of America because I worked at Car and Driver back then and so did Brock Yates. He was the guy who came up with the clandestine, illegal, unsanctioned Cannonball Baker Sea-to-Shining-Sea Memorial Trophy Dash from Connecticut to Redondo Beach, Calif. It ran five times in the 1970s, with Yates joining Dan Gurney in a Ferrari Daytona for the second run. They won, Gurney insisting that "at no time did we exceed 175 miles per hour." One Lap was born of Cannonball nostalgia (read: Brock was bored), and I was beyond game for it. After securing a van from Dodge and two giant decals for the van sides, along with $5,000 in sponsorship from local Detroit Stroh's Brewery, I coaxed my friend, nine-time Baja 1000 winner Walker Evans, into running One Lap by suggesting he didn't have a hair on his ass if he refused. Then I suggested that if he didn't get his best friend and longtime road trip buddy, Parnelli Jones, to go with us, I would actually have to drive the van, too.

For his last act, Marchionne will outline an EV/hybrid roadmap this week

MILAN/LONDON — Fiat Chrysler (FCA) boss Sergio Marchionne is expected to outline new plans for electric and hybrid cars in a strategy presentation on Friday, aiming to ensure the world's seventh-largest carmaker remains in the race in the absence of a merger. The 65-year-old will present FCA's strategy to 2022, his final contribution to the company he turned around and multiplied in value through 14 years of canny dealmaking. After failing to secure a tie-up he said was necessary to manage the costs of producing cleaner vehicles, Marchionne needs to show the group can keep churning out profits on its own, even as emissions rules tighten, SUV competition intensifies and worries around his succession abound. Marchionne had long refused to jump on the electrification bandwagon, saying he would only do so if selling battery-powered cars could be done at a profit. He even urged customers not to buy FCA's Fiat 500e, its only battery-powered model, because he was losing money on each sold. But Tesla's success and the need to comply with tougher emissions rules have forced Marchionne to commit to what he calls "most painful" spending. "FCA is way behind rivals in terms of hybrid and electric vehicles and they need to hit the accelerator to convince investors they can close that gap," said Andrea Pastorelli, a fund manager at 8a+ Investimenti. Germany's Volkswagen, Daimler, BMW and U.S. rivals GM and Ford have committed to spending billions of euros each in coming years to try produce profitable cars powered by cleaner fuels. FCA needs to present a clear roadmap, just like Volvo Cars, which ditched diesel from its best-selling XC60 SUV, launched a new electric brand and pledged to shift all brands to hybrid by 2019, a banking source close to FCA said, noting: "The tech divide determines winners and losers in the industry." Marchionne has already said half of the wider FCA fleet will incorporate some elements of electrification by 2022, while luxury marque Maserati will spearhead FCA's electrification drive by making all new models due after 2019 electric. But its plans remain vaguer and less advanced than most big rivals and some investors wonder about the capital required to make vehicles compliant, and what share of spending can go to electrification given FCA's numerous demands.