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Dodge Challenger SRT Hellcat ringtone revs up [w/video]

The best (or worst, depending on your views) thing about smartphones is that you're able to carry lots, and lots of useful stuff around in your pocket. That means you can always have a phone, messaging service, email, flashlight, calculator, dictionary, encyclopedia, and literally thousands of other things on your person at all times. Now, we can add one more thing for you to carry about in your little slab of aluminum, glass and plastic - a Dodge Challenger SRT Hellcat.
Now, you obviously can't carry around a 707-horsepower muscle car around in your pocket. That'd be ridiculous, impractical and uncomfortable. You can, however, carry around the noise made by said muscle car's 6.2-liter, supercharged Hemi V8, thanks to a new, free-to-download ringtone from the folks at Dodge and SRT.
We can't embed the ringtone here, so if you'd like to hear exactly how it'll sound when your phone goes off, you'll need to head over to the SRT Hellcat's page. If that's more trouble than it's worth, the same ringtone was attached to a tiny speaker on the press kit for the mighty Challenger, and was captured on video by our own Seyth Miersma (don't worry, he's already been soundly dressed down for shooting a video in portrait mode).

Guy trying to sell Challenger Hellcat for $89,000 because VIN ends in '666'

The Dodge Challenger SRT Hellcat is undoubtedly one of the baddest cars on the road today. With a 707-horsepower supercharged V8 snarling under the hood, the coupe can go down the road like a bat out of hell. There's not much that could make one of these muscle machines much more menacing, but a seller on Craigslist has one bizarre solution: offering a hellacious Hellcat with a VIN marking the Dodge as the beastly 666. What's the price for such unholy identification? That's a cool $89,000 – around $30,000 more than a brand new, less sacrilegious example. The seller claims that the Challenger's blasphemous number makes the vehicle "one of a kind," which is true only to the extent that VINs ending 665 and 667 would be similarly unique. The seller also says in the Craigslist ad, "This car is sure to become a collector's item and will only increase in value." There's no question that the Hellcat is a special machine, and the models just might be worth something decades into the future. Expecting that a future owner is going to care about the VIN seems pretty optimistic, though, unless this is either the first or last example, which it's not. To the credit of this superstitious seller, the Challenger appears completely untouched with all of the warning stickers, paperwork and even the plastic still covering the seats. So, the new owner is at least getting a practically untouched example. While we applaud audacity here, a roughly $30,000 premium for an unholy VIN seems a bit... devilish.

Ron Burgundy calls Durango a 'terrible car,' yet his ads help sales climb by 59% [w/videos]

Ron Burgundy was put on this planet to do one thing: to read the news. If that ever falls through, though, the womanizing, scotch-drinking anchorman could have a great career just as a Dodge salesman. Bloomberg points out that sales of the 2014 Dodge Durango have rocketed up 59 percent in the first month of Chrysler's funny new ad campaign (which began in early October). But then again, the entire year has been strong for the big SUV, with year-over-year sales increases in the double and even triple digit percentages - including an increase of 117 percent in August.
Of course, the Durango has also received a wealth of new content and a freshened look for 2014 in addition to the Burgundy campaign, and that has to be helping close sales, too. Whether or not the spots themselves are leading to more sales may be a moot point, since they are definitely getting plenty of attention. Almost two months into the marketing tie-up between Dodge and the movie Anchorman 2, Dodge's YouTube videos have received well over seven million views. More than just YouTube shorts and television commercials, the Durango has even received late-night attention, including when Will Ferrell showed up in character as Ron Burgundy on Conan earlier this week.
In the interview, he calls the Durango a "terrible car" that "cracked in half," a joke that probably had Dodge ad execs squirming uncomfortably in their Barcaloungers. Scroll down to watch the Conan interview as well as some of our favorite Burgundy-pitched Durango ads. And there's still plenty of time to "touch" Ron to win a new Durango.