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Chrysler CEO's brand vision: More products, tech, care and quality

The debut of the Chrysler Airflow battery-electric crossover at the Consumer Electronics Show was meant to be the harbinger of Chrysler's arrival as a 21st-century brand. After four months on the job as brand CEO, former Ford and Honeywell executive Christine Feuell opened up on her vision for the Pentastar in interviews with Automotive News and The Detroit News. When Stellantis asked each of its 14 brand chiefs for one word to describe their intentions, Feuell's word was "transformation," that overhaul seeing Chrysler become the mothership's "startup brand." The obvious sum of those two intentions is more technology, the good news about them is that there will be more product, the best news about them is that there will be more quality. The Airflow is said to arrive by 2025. Chrysler's two current products, the Pacifica/Voyager minivan and 300 sedan, will be replaced by new offerings that serve those same two segments but that are "a vast departure from what's in the market today." Beyond these three nameplates, visitors to Chrysler dealer lots will be able to choose from "a number of brand-new products that don't exist today." We'll guess there'll be one or two more crossovers in addition to whatever else comes, since that form factor hasn't begun to run out of steam. A couple more family conveyances after the Airflow would cement the Auburn Hills automaker as the people-hauler arm of Stellantis' U.S. quartet. We're told to expect something "in the largest segment," in TDN's words, but we're not certain if "largest" refers to the segment size or vehicle size.   Naturally, these transports will be electric, Chrysler aiming to be all-EV by 2028. Feuell said the Pacifica Hybrid has been able to poke its nose into a demographic of tech-friendly buyers, specifically, diverse millennial females with higher incomes. She wants to expand on that success, becoming an attractive option to families with a fair bit of disposable income — you know, Tesla buyers. Assuming she can translate her vision into good product, those shoppers will find in Chrysler "clean mobility, seamless technology," and unexpectedly rewarding ownership experiences.

What's the right car for the 'Planes, Trains, and Automobiles' remake?

As the Thanksgiving holiday approaches so, too, does the season in which many Americans will rewatch that holiday classic, "Planes, Trains, and Automobiles." The Steve Martin and John Candy movie is a staple of holiday-season viewing. Soon, however, it will be joined by a new version. Paramount Pictures is doing a remake of "Planes, Trains, and Automobiles," starring Will Smith and Kevin Hart. In the 1987 original, Martin and Candy rent a pea-soup green Chrysler LeBaron Town&Country convertible (well, sort of), which suffers a series of mishaps including catching fire yet still chugs along. It was a star turn for the wood-sided K-car droptop (though not the last), and that got us thinking: What should the Smith and Hart duo get stuck with at Marathon Rent-A-Car? Of course, it needs to be a convertible. Among the widely used rental-car convertibles, a Ford Mustang or a Chevy Camaro would be too sporty and cool. This trip is supposed to be miserable. A Buick Cascada or a Beetle convertible would be more appropriate. Of the two, a Beetle is probably better from a comedy standpoint.  But there is another car that stands out as the clear winner: the Chrysler PT Cruiser convertible. Granted, the PT convertible went out of production in 2008, making it a bit old for a current rental lot — but not too old. And the PT Cruiser was even offered with a Woodie package, providing even greater alignment with the LeBaron of old. However, the Woodie package was only offered from 2002–2004, so it predated the convertible by one model year. We think that in this case, the filmmakers should put aside strict historical accuracy and apply the faux-wood appliques to the PT convertible for maximum continuity with the original movie. Besides, the original car wasn't technically a Chrysler LeBaron: it had a different name and badging, plus a non-factory color. It wasn't too different from the Wagon Queen Family Truckster from "Vacation" in that regard. So, what do you think? Is it time for the PT Cruiser to join the great pantheon of movie road-trip cars? Or would something else make for a better movie motors classic?

Chrysler recalls 1.2 million Ram pickup trucks

Chrysler has announced that it will issue three separate recalls that will cover as many as 1.2 million Ram pickup trucks for "steering-system tie rods that may have been misaligned during assembly or steering-system service." The vast majority of these trucks were sold in the United States, though some trucks in Mexico, Canada or overseas will be called in, as well.
The largest of the three recalls covers an estimated 842,400 model-year 2003-2008 Ram 2500 and 3500 trucks. Two smaller campaigns will bring 294,000 model-year 2008-2012 Ram 2500 and 3500 pickups, chassis cabs and 2008 Ram 1500 4x4 Mega Cabs; plus 43,500 model-year 2008-2012 Ram 4500 and 5500 4x4 chassis cabs into the dealer to be checked and repaired if necessary.
This is a very large recall, and Chrysler says it is "casting the net wider than necessary to identify those vehicles that require repair." The automaker estimates that "as many as 726,000 may not need repair."