2002 Chrysler Prowler on 2040-cars

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Chrysler and Fiat are not going away, though the strategy is shifting

BALOCCO, Italy — At FCA's five-year plan extravaganza last week, most of the news was focused on just four brands — Jeep, Ram, Maserati and Alfa Romeo. In fact, Chrysler, Fiat and Dodge weren't even on the day's agenda. That led to some speculation that Chrysler might finally get the axe. Well, rumors of the brand's demise have been greatly exaggerated. In addition to an updated deal with Waymo, FCA CEO Sergio Marchionne expanded on future plans for Chrysler and Fiat during a Q&A session with investors and journalists. Marchionne said that Chrysler, Dodge and Fiat make up only 20 percent of global sales. While that means Jeep, Ram, Maserati and Alfa Romeo make up the bulk of FCA's profits (and most of that comes from Jeep and Ram). Currently, the Chrysler and Fiat brands just aren't important or valuable enough to warrant their own press conferences, but that doesn't mean things are doom and gloom. Marchionne said that both brands still have a future in FCA's portfolio. For Chrysler, that means more vans and possibly crossovers, and only in the North American market. The Pacifica and Pacifica Hybrid are doing well enough, so those will continue. Look for a crossover or two to come sometime down the line. Every Chrysler going forward will focus on utility and that's bad news for 300 enthusiasts: Marchionne said flat out that the Chrysler lineup won't contain any cars. Expect hybrid, plug-in hybrid and battery-electric versions of each new model. FCA plans to have an electrified version of every global model by 2022. Details were less clear for Fiat's future, though it won't be going away. The only new model that was announced was a new version of the all-electric Fiat 500e, a car Marchionne famously encouraged customers not to buy as the company lost $14,000 on each one sold. For North America, Fiat will focus on "green cars," though what exactly that means is unclear. Expect a refreshed version of the 500X in the next couple of years. Related Video: Image Credit: Reuters Earnings/Financials Green Chrysler Fiat Crossover Minivan/Van chrysler pacifica fiat 500e

1963 Chrysler Turbine Car is for sale, and it's the coolest car you can buy

If you have a lot of money, there are a lot of really wild and exciting cars to choose from. But I feel confident in saying that none of them, none of them, can come close to being as brilliantly badass as this 1963 Chrysler Turbine Car, first spotted by Barn Finds, which, yes, is actually something you can buy and own. And even drive! Here's a quick recap of the Turbine Car in case you're unfamiliar. Back in the 1960s, Chrysler was researching turbine engines for vehicle propulsion, and to get an idea for how well they would work in the real world, they built 5 prototype cars followed by 50 production models. Those latter models did a tour to just over 200 families, each of which spent 90 days driving the cars. According to Motor Trend, the engine produced 130 horsepower and 425 pound-feet of torque, and it was paired with a three-speed automatic. Afterward, the cars were returned to Chrysler, which eventually decided that turbine engines weren't the way of the future. According to Hyman Ltd., the company selling this example, only nine Turbine Cars were spared the crusher, and six were sent to museums. This was one of the cars Chrysler held onto, and it was occasionally loaned to executives and such. It was then sold to William Harrah for his collection and museum near Reno. It later was sold to the founder of Domino's Pizza, and then to the latest owner, Frank Kleptz. Kleptz then worked with GE Engine Services to rebuild the engine and make the car run again. As it sits, the car features its original paint, trim and interior. It comes with spare parts and various documents. And of course it oozes cool, from the whistling engine under the hood to the jet-inspired, Ghia-built body and sleek interior. Plus, you can be sure you won't see another one on the road, unless you happen to be cruising by Jay Leno's garage in Burbank, Calif. It really doesn't get cooler than this. Hyman hasn't listed a price for it, but we're sure it will sell for a massive amount, and it would probably be money well spent. Correction: A previous version of this story incorrectly stated that Bill Harrah's car collection was in Las Vegas, it was actually near Reno. The text has been updated to reflect this. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.    

Chrysler readying 20 Moparized vehicles for SEMA

The Las Vegas Convention Center has plenty of space for aftermarket companies and automakers to show off their wares, and it looks like Chrysler is taking advantage of the spacious floor plan. At next month's SEMA Show, Chrysler will have a full 20 cars from its six brands decked out with Mopar gear.
As a hint of what is to come, Chrysler released a handful of teaser sketches showing glimpses of modified Jeep Cherokee, Ram 1500, Fiat 500L and Chrysler 300 concept vehicles. The automaker will also use the venue to show off a new line of Jeep Performance Parts offered by the all-new Mopar Off-Road Division. In addition to the images, Chrysler also issued a brief press release - posted below - breaking down some of the "industry-first features" that Mopar has offered in recent years.