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Merged PSA and Fiat would retain all brands, Tavares says

By Elisa Anzolin and Gilles Guillaume PARIS/TURIN, Italy (Reuters) - Peugeot maker PSA Group and Fiat Chrysler would retain all of their car brands if their planned $50 billion merger goes ahead, the would-be chief executive of the combined group said on Friday. PSA CEO Carlos Tavares, seen as the architect of PSA's turnaround and in line to take the operational helm in the Fiat tie-up, said in a TV interview that the companies complemented each other well geographically and in terms of technology and brands. FCA derives 66% of its revenue from North America compared with only 5.7% for PSA, Refinitiv Eikon data shows. Europe remains the main revenue driver for PSA. "There's no doubt it's a very good deal for both parties. It's a win-win," Tavares told France's BFM Business, in his first interview since the French and Italian companies announced plans to create the world's fourth-largest auto maker last week. Fiat Chrysler (FCA) Chairman John Elkann, who would chair the combined group, said on Friday at an event in Turin that the 50-50 share merger would help the Italian carmaker "seize great opportunities." The deal, which would help the firms pool resources to meet tough new emissions rules and investments in electric and self-driving vehicles, as well as counter a broader downturn in car markers, is still at an early stage. PSA and Fiat have said they aim to reach a binding outline in the coming weeks, but still face questions over potential job losses, as well as scrutiny over whether the transaction favors one party more than the other. Tavares said the brands that would come under the combined group's umbrella — PSA's five passenger car nameplates include Citroen, Vauxhall and Opel, while FCA has nine, including Fiat, Alfa Romeo, Maserati, Chrysler, Dodge and Jeep — were all likely to survive. "As of today, I don't see any need to scrap any of the brands if the deal came to pass. They all have their history and their strengths," Tavares said. Few carmakers have as large a portfolio, with German rival Volkswagen Group counting 10 passenger brands, if newer Chinese ones such as electric vehicle label Sihao are included. The merger will also require approval from anti-trust authorities. Tavares said he did not expect the companies to have to make major concessions to meet competition rules, but added they were ready to do so, without giving details.

Junkyard Gem: 1993 Plymouth Sundance Duster

When Chrysler introduced the Plymouth Duster for the 1970 model year, it was a sporty-looking fastback coupe version of the Valiant, itself a twin to the Dodge Dart. The Duster looked cool, didn't cost much, and could be very quick with the right powertrain choices; it stayed in production until the Valiant got the axe in 1976. A few years later, the Duster name went onto a coupe version of the Plymouth Volare, and then the middle 1980s saw the Turismo Duster and its legendary "Cocaine Factory" television commercial. The very last use of the Plymouth Duster name took place during the 1992 through 1994 model years, when the name was applied to a factory-hot-rod version of the Sundance. That's what we've got for today's Junkyard Gem: a purple '93 found in a Denver self-service yard. Because this was the early 1990s, the Sundance Duster got a full complement of dramatic-looking decals in bright colors. Just as was the case with its Valiant, Volare, and Turismo predecessors, the underlying model name itself was downplayed on the car's badging. In fact, the only place I could find the word Sundance was on the dash and in the owner's manual. While technically hatchbacks, the Sundance and its Dodge-badged twin (the Shadow) had a three-box shape that hid frumpy hatchback lines. Sort of a trunk, sort of a hatch, like the hatchback-coupe Chevy Novas of the late 1970s. That made this car a hot hatch, and one that could keep up with the likes of the Volkswagen GTI and Geo Storm GSi. The 3.0-liter Mitsubishi 6G72 V6 engine made 141 horsepower, making this 2,727-pound member of the K-Car family very quick for its cheap sticker price of $10,498 (about $19,360 today). This one even has the five-speed manual transmission, for lots of tire-squealing, torque-steering fun. I've seen a few of these cars on race tracks, and they have no problem reeling in a same-era GTI on a road course. Of course, the 6G72 likes to blow up in spectacular fashion when abused, but you could— and should— say the same about 16-valve Volkswagen engines. The Sundance/Shadow got the axe after 1994, when the Neon appeared as a more modern replacement; that meant the end of Lee Iacocca's Chrysler-rescuing K family in North America. This car started out in Denver and will be crushed in Denver. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Wolverine will drive weird custom Chrysler 300 in next X-Men movie

Fiat Chrysler loves a movie tie-in. Remember the Stormtrooper-spec Dodge Charger we messed around with? Then there was the Jeep Renegade Dawn of Justice special edition, built for Batman v. Superman. And now, it looks like the company donated a misshapen Chrysler limo for the latest film in the Wolverine series. Some movie-stalking paparazzi caught Hugh Jackman next to this odd vehicle, and you can see photos at Just Jared, a celebrity gossip site. The photogs were more concerned with the graying star, who's reprising his role as the adamantium-boned superhero for the ninth time including cameos, but we'll focus on the machine. We can see the car's rear three-quarters and not a lot else. It looks broadly based on the 300, but much longer. The Chrysler winged badge is clearly visible on the trunk, while a retro script version of the automaker's logo sits on the rear pillar. There's also an unexplained "E8" badge to the right of the driver's side taillight. And as for those lamps, it's like FCA mashed together the current 300's taillights with those from a Cadillac CT6. The trunk and rear window are the strangest elements of all. We can't figure out what's happening with the tiny rear glass, the strange curve to it, or the tiny, sloping rear deck. It's ... not pretty. From the rest of what's visible, it's clear this particular car is a limo of some kind. The front end has been modified with fat fender flares sitting over some big multispoke wheels, and the door handles have been shaved. Behind the B-pillar, it gets weird. There's a long stretch of glass and bodywork, and then a very small rear door. Ingress and egress would be tough, to say the least. There's a lot of brightwork, too, from the wheels to the thick chrome strip running below the greenhouse and onto the hood. A couple of the images give a glimpse into the interior, which is wholly different from that in the production 300. We've embedded a tweet with some of the images below. But for the full gallery, you'll need to head over to Just Jared. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Related Video: News Source: JustJared.comImage Credit: Marvel Studios Auto News TV/Movies Chrysler Luxury Sedan