2009 Chrysler Pt Cruiser Lx on 2040-cars

Auto blog

Dodge Durango to stay classy with Ron Burgundy as spokesperson [w/video]

The upcoming 2014 Dodge Durango has a lot of things going for it, including its 290-horsepower V6 and 360-hp Hemi V8 engine options, an eight-speed automatic and aggressive looks. And now it will have Ron Burgundy, the fictional television news anchor played by comedian Will Ferrell, as a spokesperson, Adweek reports. He follows in the footsteps of other non-fictional Chrysler brand spokespeople such as Eminem, Clint Eastwood and the late Paul Harvey.
Though the star of 2004's Anchorman and the upcoming Anchorman 2 is wildly popular, we're not sure we see a Dodge spokesperson in Burgundy. (Please, no womanizing or scotchy, scotch, scotch before test test drives). But at this point there's no turning back: Chrysler's chief marketing officer Olivier Francois previewed three ad spots at the Association of National Advertisers (ANA) Masters of Marketing conference in Phoenix on Friday, and says Chrysler has already filmed 68(!) Durango ads with the fictional newsman.
According to Adweek, one of the ads previewed had Burgundy highlighting the SUV's glovebox size, and in another he compared its horsepower to a white horse standing next to him. Will this help Dodge Durango sales improve? We can only wait and see. In the meantime, feel free to share your thoughts in Comments, and check out the trailer for Anchorman 2 below.

Aurora lands Fiat Chrysler as a client of its self-driving technology

SAN FRANCISCO — Self-driving car software startup Aurora said on Sunday it would partner with Fiat Chrysler to build autonomous platforms for commercial vehicles, the latest collaboration with an automaker for the fast-growing Silicon Valley company. The deal with one of the Detroit Three will expand Aurora's scope, "allowing us to offer a variety of solutions to strategic customers in logistics, transit and other use cases," the Palo Alto, California-based company said in a brief statement. Besides for ride-hailing fleets, automakers and others are interested in self-driving technology for commercial applications, such as delivery vans. Financial terms were not disclosed. Aurora already has partnerships with Volkswagen AG, Hyundai and China's Byton to develop and test self-driving systems for a range of applications for automakers, fleet owners and others. The company is among dozens of startups, automakers and large technology companies working on self-driving car systems, eager to capitalize on a sea change in the transportation industry brought by developments in machine learning. Fiat Chrysler has an existing partnership with Waymo, Alphabet's self-driving unit, in which it supplies Chrysler Pacifica hybrid minivans for Waymo's driverless fleet, which is currently in operation in Arizona. In February, Aurora said it had raised $530 million in new funding.

More 2015 Chrysler 200 photos surface

Just 24 hours after the first official 2015 Chrysler 200 shot made its way onto the web, a whole smattering of images have surfaced, courtesy of the folks at Motorward. Here, we can see the new Chrysler family sedan from every angle, including the interior, and might we say, she's pretty.
As we told you yesterday, the new 200 will be offered with either a 2.4-liter four-cylinder engine with 184 horsepower and 173 pound-feet of torque or a 3.6-liter Pentastar V6 with 295 hp and 262 lb-ft. A nine-speed automatic transmission accessed through Chrysler's rotary shifter (mounted on a Volvo-style floating center console) will direct power to the wheels. We've heard that both front- and all-wheel drive will be available, and what's more, it's been said that the new 200 will be able to achieve at least 35 miles per gallon on the highway.
An on-sale date has yet to be announced, but the new 200 will reportedly be priced at $21,700, not including $995 for destination. Have a look at the new round of photos in the gallery above - the striking blue model above looks to be the sportier 200S - and stay tuned for the officially official stuff early next week... if not sooner.