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Ram trucks lead 2021 J.D. Power Initial Quality Study

For the first time ever, Ram leads in J.D. Power's annual Initial Quality Study with a score of 128 PP100, or problems experienced per 100 vehicles in the first 90 days of ownership. Ram was in third place in last year's rankings. Coming in second place is Dodge (139 PP100), a sister division to Ram under the Stellantis umbrella, followed by Lexus (144 PP100), this year's highest-ranked premium automaker, in third. These findings reinforce an overall trend over the last few decades where mass-market brands have outperformed premium brands that tend to introduce bleeding-edge technologies that can confuse owners or fail to work entirely. Genesis (148 PP100) is the only other premium automaker to perform better than average. At the bottom of the official rankings is Chrysler (251 PP100), which seems to make little sense considering most of its technologies are shared with Dodge and many with Ram until you consider that Chrysler only offers two platforms and one of them is the Pacifica/Voyager minivan twins that are unique to the brand. The next worst are Audi (240 PP100) and Volkswagen (213 PP100). Tesla would fall in between VW and Audi with its score of 231PP100, but because the electric car manufacturer doesn't provide access to J.D. Power in every state, it's not officially included. Interestingly, J.D. Power said on a followup call that the problems that Tesla owners report most often are more traditional issues, such as panel fitment, interior noises or paint problems instead of problems with the car's electronics. According to J.D. Power, the industry averaged a score of 162 PP100. That is four points higher than the overall score in 2020, and 20 of 32 brands improved their quality scores over the last year. That's a two percent increase in quality in 2021, which is good but slightly lower than the average rate of improvement over the last decade. On a car-by-car basis, the Nissan Maxima leads the overall field with a score of 85 PP100. Issues with infotainment systems — and in particular problems pairing smartphones with in-car technologies — continue to be the top-reported problems. Headaches connecting Apple CarPlay and Android Auto dominate the complaints. "Owners want wireless connectivity, and the industry has responded," according to Dave Sargent, vice president of automotive quality at J.D. Power. "However, this has created a bigger technical challenge for both automakers and tech companies.

FCA names Mike Manley head of Ram brand

Sergio Marchionne seems to revel in shifting the numerous portfolios of the senior executives who work under him. Case in point: the latest round of hat-swapping announced by Fiat Chrysler Automobiles. Several appointments have been made at the top levels of the group, chief among them a new head of the Ram truck brand. That role will now fall to Mike Manley, who will also retain his responsibilities for the Jeep brand and as COO for the Asia-Pacific region. With his hands busy enough as it is, we'd imagine that much of the day-to-day will fall to Robert Hegbloom. He had Manley's new job until now – but will still remain head of the Ram brand for North America, where the bulk of its business is conducted. Along with the shift in leadership for the Ram brand, FCA also named Reid Bigland as head of fleet operations for North America. Bigland is also responsible for sales in the same region, and for the Alfa Romeo brand here as well. The company also named Tim Kuniskis to the Group Executive Council, charged with overseeing all the passenger-car brands in North America – including Dodge, Chrysler, and Fiat. While it was at it, FCA also named Al Gardner as head of network development for North America, and Jason Stoicevich as Bigland's deputy for US fleet and small-business sales. All these appointments take effect immediately. FCA US ANNOUNCES LEADERSHIP CHANGES October 5, 2015 , Auburn Hills, Mich. - FCA US today announced several leadership team moves in support of changes at the Fiat Chrysler Automobiles N.V. (FCA) Group Executive Council (GEC) level. The moves were made to ensure proper representation of all of FCA's major brands on the GEC, the highest management level decision making body within the FCA organization. Earlier today, the following moves were announced at the GEC level. - Mike Manley is appointed Head of Ram Brand. Manley will retain his current GEC responsibilities as APAC Chief Operating Officer and Head of Jeep Brand. - Reid Bigland is appointed Head of NAFTA Fleet. Bigland will continue his current GEC responsibility for NAFTA Sales & Alfa Romeo. - Timothy Kuniskis becomes a member of the GEC and assumes responsibility for NAFTA Passenger Car Brands, consisting of Dodge and SRT, Chrysler and FIAT. In addition, the following appointments were made to the North American leadership team. - Robert Hegbloom continues as Head of Ram Brand for North America, now reporting to Manley.

Dodge Durango to stay classy with Ron Burgundy as spokesperson [w/video]

The upcoming 2014 Dodge Durango has a lot of things going for it, including its 290-horsepower V6 and 360-hp Hemi V8 engine options, an eight-speed automatic and aggressive looks. And now it will have Ron Burgundy, the fictional television news anchor played by comedian Will Ferrell, as a spokesperson, Adweek reports. He follows in the footsteps of other non-fictional Chrysler brand spokespeople such as Eminem, Clint Eastwood and the late Paul Harvey.
Though the star of 2004's Anchorman and the upcoming Anchorman 2 is wildly popular, we're not sure we see a Dodge spokesperson in Burgundy. (Please, no womanizing or scotchy, scotch, scotch before test test drives). But at this point there's no turning back: Chrysler's chief marketing officer Olivier Francois previewed three ad spots at the Association of National Advertisers (ANA) Masters of Marketing conference in Phoenix on Friday, and says Chrysler has already filmed 68(!) Durango ads with the fictional newsman.
According to Adweek, one of the ads previewed had Burgundy highlighting the SUV's glovebox size, and in another he compared its horsepower to a white horse standing next to him. Will this help Dodge Durango sales improve? We can only wait and see. In the meantime, feel free to share your thoughts in Comments, and check out the trailer for Anchorman 2 below.