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SRT Viper plant idled over slow sales [UPDATE]

The SRT Viper is taking an extended production break later this spring while the factory copes with low demand and gears up for the 2015 model year. Chrysler will idle the Conner Avenue Assembly Plant from April 14 to June 23, and 91 employees there will be laid off during that time. Sales have been slow so far this year, with just 91 Vipers sold in the first two months of 2014 (591 were sold all last year), according to The Detroit News. According to Chrysler, this is all part of the plan for the Viper. The automaker says that the Connor Avenue factory was meant to fluctuate in this way because it only builds one vehicle, and the sports coupe was never meant to be a mass-production vehicle. The company claims that idling the plant will allow it to manage showroom inventories. "Customer and dealer demand for the SRT Viper continues at expected levels," said Chrysler spokesperson Dianna Gutierrez to The Detroit News. SRT hasn't revealed what changes are planned for the 2015 model. This isn't the first time we've heard of the Viper's weak demand. As of October 2013, SRT had hoped to build around 2,000 examples, but only about 1,000 had been made. At that point, officials then revealed production would likely be scaled back. We've contacted the Chrysler for further information, and we'll update this post if and when we hear back. UPDATE: Chrysler has passed along this official statement regarding the plant idling: Chrysler Group confirms that its Conner Avenue Assembly Plant will be down, beginning the week of April 14. Production will resume the week of June 23. Ninety-one UAW-represented employees will be laid off during this time. The SRT Viper is a hand-crafted American exotic car that is designed for a specific consumer that values performance, style and exclusivity. It has never been intended to be a mass-production vehicle as less than 29,000 vehicles have been produced in the past 20 years. The ability to increase and decrease production at the Conner Avenue Assembly Plant allows the company to continue to meet our customers' desire to keep these special cars exclusive. We will be able to take advantage of this transition to manage dealer inventories.

Lee Iacocca’s 10,000-square-foot Bel Air mansion hits the market

We’ve seen the auctioning off of much of the estate of the late, famed auto executive and former Chrysler CEO Lee Iacocca, who died last year at age 94, including his 1992 Dodge Viper and wood-sided 1986 Chrysler LeBaron Town & Country Convertible. Now comes his former Southern California mansion, which has hit the market for a cool $26.9 million. The Tuscan-style mansion in the tony Bel Air section of Los Angeles is where Iacocca lived following his retirement from Chrysler and the automotive industry in 1992. According to the website TopTenRealEstateDeals.com, itÂ’s a 10,682 square-foot, five-bedroom, eight-bath palace on 1 acre near the Bel Air Country Club. It comes with four ensuite guest rooms, a separate staff apartment, formal living and dining rooms, a wood-paneled library and five (!) fireplaces. High ceilings, chandeliers and expensive wood trim and moulding work abound. ItÂ’s also tailor-made for entertaining, with big open-plan rooms opening to landscaped terraces, a chefÂ’s kitchen, a swimming pool, spa and tennis courts. And in fact, Iacocca was said to have entertained the likes of Bob and Delores Hope, Frank and Barbara Sinatra, Priscilla Presley and Betty White. Oddly, considering Iacocca was one of the first celebrity auto execs, thereÂ’s no information about the estateÂ’s garage; Autoblog has inquired about that with the listing agents and will update this if we hear back. In the overhead view in the gallery above, the driveway leads to the large wing on the left side of the house, so the garage is potentially pretty big, but it's hard to say what else might share space under that roof. Aside from his work developing the iconic Ford Mustang in the 1960s, Iacocca is perhaps best known to generations of Americans for his role rescuing Chrysler from collapse. He did so by securing a $1.2 billion federal loan from Congress, restructuring the company by cutting wages and closing plants introducing popular fuel-efficient cars like the K Car and introducing the minivan. After his retirement in 1992, Iacocca invested in casinos and a line of imported olive oil, and he was a member of several corporate boards.   Featured Gallery Lee Iacocca's Bel Air mansion View 11 Photos Celebrities Chrysler

5 reasons why GM is cutting jobs, closing plants in a healthy economy

DETROIT — Even though unemployment is low, the economy is growing and U.S. auto sales are near historic highs, General Motors is cutting thousands of jobs in a major restructuring aimed at generating cash to spend on innovation. It's the new reality for automakers that are faced with the present cost of designing gas-powered cars and trucks that appeal to buyers now while at the same time preparing for a future world of electric and autonomous vehicles. GM announced Monday that it will cut as many as 14,000 workers in North America and put five plants up for possible closure as it abandons many of its car models and restructures to focus more on autonomous and electric vehicles. The reductions could amount to as much as 8 percent of GM's global workforce of 180,000 employees. The cuts mark GM's first major downsizing since shedding thousands of jobs in the Great Recession. The company also said it will stop operating two additional factories outside North America by the end of next year. The move to make GM get leaner before the next downturn likely will be followed by Ford Motor Co., which also has struggled to keep one foot in the present and another in an ambiguous future of new mobility. Ford has been slower to react, but says it will lay off an unspecified number of white-collar workers as it exits much of the car market in favor of trucks and SUVs, some of them powered by batteries. Here's a rundown of the reasons behind the cuts: Coding, not combustion CEO Mary Barra said as cars and trucks become more complex, GM will need more computer coders but fewer engineers who work on internal combustion engines. "The vehicle has become much more software-oriented" with millions of lines of code, she said. "We still need many technical resources in the company." Shedding sedans The restructuring also reflects changing North American auto markets as manufacturers continue to shift away from cars toward SUVs and trucks. In October, almost 65 percent of new vehicles sold in the U.S. were trucks or SUVs. That figure was about 50 percent cars just five years ago. GM is shedding cars largely because it doesn't make money on them, Citi analyst Itay Michaeli wrote in a note to investors. "We estimate sedans operate at a significant loss, hence the need for classic restructuring," he wrote. The reduction includes about 8,000 white-collar employees, or 15 percent of GM's North American white-collar workforce. Some will take buyouts while others will be laid off.