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Waymo heads to Atlanta to test its self-driving cars

Waymo continues to expand the pool of locations where it's testing its autonomous vehicle tech, and the latest destination is metro Atlanta. The former Google self-driving car company revealed the news on Twitter, noting that it's expanding considerably its geographic testing footprint now that it's got fully driverless test vehicles on the road in Phoenix. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Its test cars in cities outside of Arizona still have safety drivers at the wheel, but the more places it can get its Pacificas with autonomous tech on roads, the better for building an autonomous driving "brain" that can handle anything it encounters. Atlanta has some specific challenges, including bad traffic (commute and traffic issues are ranked among the worst locations in the U.S.) and one of the more dense greater metro areas in the U.S., and temperatures that regularly reach a humid 80+ degrees Fahrenheit. Metro Atlanta marks Waymo's 25th test city in total, including its recent return to San Francisco. Its testing so far has consisted of mapping the city with manually driven Waymo vehicles ahead of launching its testing program in full. A Waymo spokesperson provided the following statement to TechCrunch regarding the expansion: Now that we have the world's first fleet of fully self-driving cars on public roads, we're focused on taking our technology to a wide variety of cities and environments. We're looking forward to our testing in Metro Atlanta, and the opportunity to bring this lifesaving technology to more people in more places. Georgia Governor Nathan Deal also provided the statement below: With our talented workforce and legacy of innovation, Georgia is at the forefront of the most dynamic, cutting edge industries like autonomous vehicles. We are thrilled to welcome Waymo to our state because fully self-driving vehicle technology holds tremendous potential to improve road safety, and we are proud Georgia is paving the way for the future of transportation. Reporting by Darrell Etherington for TechCrunch.Related Video: Image Credit: Waymo Green Chrysler Technology Emerging Technologies Autonomous Vehicles Waymo

Stellantis will give its brands 10 years to prove they deserve to live

Formed by the merger of PSA Peugeot-Citroen and Fiat-Chrysler Automobiles, Stellantis has 14 brands under its roof, a number that makes it one of the largest groups in the industry. Rumors claimed not every brand would survive, with Chrysler often earmarked to get axed, but the firm said it will give them all a chance to shine. "We're giving each (brand) a chance, giving each a time window of 10 years and giving funding for 10 years to do a core model strategy. The CEOs need to be clear in brand promise, customers, targets, and brand communications," announced Stellantis boss Carlos Tavares during the Financial Times' Future of the Car event. His comments confirm Chrysler fans and dealers don't need to worry about the future — at least not yet. And, against all odds, Lancia enthusiasts can breathe a sigh of relief, too. Former FCA head Sergio Marchionne warned of the brand's demise on several occasions. Alfa Romeo is safe for now, too, as is Vauxhall, which are basically just Opels sold in the United Kingdom with a different badge. The engagement made by Tavares also means Stellantis won't divest any of its brands to raise capital until at least 2031. It's now up to each executive team to make a case for the brand they run, an unusual survival-of-the-fittest strategy in an era when cutting costs is more common than spending cash. Diving into the vast Stellantis parts bin should help even the most troubled brands turn their fortunes around on a relatively tight budget. It seems likely that survive Chrysler will need to look beyond the 300 and the Pacifica/Voyager, the only models in its range, and completely reinvent its image, which is currently nebulous at best. Lancia, once the champion of luxury, performance, and innovation, faces the same challenge. It's not starting quite from scratch, it's relatively popular in its home country of Italy, but it will need to think globally and expand outside of the city car segment to survive. Featured Gallery 2020 Chrysler 300 View 24 Photos Chrysler Dodge Fiat Jeep RAM Citroen Lancia Opel Peugeot Vauxhall

Ferrari stock sale pegged for October, or later

The Ferrari IPO is still coming, but it won't be before Columbus Day (Monday, October 12, that is), according to Fiat Chrysler Automobiles CEO Sergio Marchionne. The outspoken exec is blaming tax reasons for the fourth-quarter date, according to a report from Reuters. Marchionne said a full year needed to pass between FCA's October 13, 2014 Wall Street debut and any additional listing. This isn't the first delay in the Ferrari IPO. FCA was originally supposed to make a 10-percent offering of Ferrari during second or third quarter of 2015, before officially pushing things back to the third quarter of this year. Now, it's unclear if Ferrari will even go public before the dawn of 2016. Related Video: News Source: ReutersImage Credit: Marco Vasini / AP Earnings/Financials Government/Legal Chrysler Ferrari Fiat Sergio Marchionne FCA fiat chrysler automobiles