2005 Chrysler Crossfire Srt-6 - 27,175 Miles - Supercharged on 2040-cars

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Stellantis will give its brands 10 years to prove they deserve to live

Formed by the merger of PSA Peugeot-Citroen and Fiat-Chrysler Automobiles, Stellantis has 14 brands under its roof, a number that makes it one of the largest groups in the industry. Rumors claimed not every brand would survive, with Chrysler often earmarked to get axed, but the firm said it will give them all a chance to shine. "We're giving each (brand) a chance, giving each a time window of 10 years and giving funding for 10 years to do a core model strategy. The CEOs need to be clear in brand promise, customers, targets, and brand communications," announced Stellantis boss Carlos Tavares during the Financial Times' Future of the Car event. His comments confirm Chrysler fans and dealers don't need to worry about the future — at least not yet. And, against all odds, Lancia enthusiasts can breathe a sigh of relief, too. Former FCA head Sergio Marchionne warned of the brand's demise on several occasions. Alfa Romeo is safe for now, too, as is Vauxhall, which are basically just Opels sold in the United Kingdom with a different badge. The engagement made by Tavares also means Stellantis won't divest any of its brands to raise capital until at least 2031. It's now up to each executive team to make a case for the brand they run, an unusual survival-of-the-fittest strategy in an era when cutting costs is more common than spending cash. Diving into the vast Stellantis parts bin should help even the most troubled brands turn their fortunes around on a relatively tight budget. It seems likely that survive Chrysler will need to look beyond the 300 and the Pacifica/Voyager, the only models in its range, and completely reinvent its image, which is currently nebulous at best. Lancia, once the champion of luxury, performance, and innovation, faces the same challenge. It's not starting quite from scratch, it's relatively popular in its home country of Italy, but it will need to think globally and expand outside of the city car segment to survive. Featured Gallery 2020 Chrysler 300 View 24 Photos Chrysler Dodge Fiat Jeep RAM Citroen Lancia Opel Peugeot Vauxhall

Chrysler 'at war' with world's largest Viper club?

The situation was bound to boil over at some point. Grumblings from former and current members of the Viper Club of America, and letters sent from Chrysler to VCA president Lee Stubberfield, allege that the non-profit club is being run illegally as a for-profit business, Jalopnik reports.
The trouble reportedly started in 2007, when VCA member and former club national president Chris Marshall is alleged to have taken a paid position at the club courtesy of the acting board members at the time. By 2010, with the demise of the Dodge Viper looming, the VCA reportedly made a deal with Chrysler to to acquire a stash of old parts and tooling for the Viper. The stash would then be sold by the newly formed Viper Parts of America, a company that was supposed to be run by Marshall, Jalopnik reports.
This sounds like shady business to us - at the very least a conflict of interest. And it's said that the VCA will not hesitate to suspend - for a year or more - the memberships of those who oppose it.

2021 Chrysler Pacifica refresh spotted with its new bits covered

The Chrysler Pacifica is the critical darling of the minivan segment, but FCA seems keen to make it even better with a 2021 refresh we're expecting to see later this year. From these photos, we can tell that FCA's beloved people hauler will get some front- and rear-end updates. The spy who captured these photos also passed along the fact that the engineers inside moved quickly to cover up its interior, hinting that there will be news on that front as well. There might be more to this that we can't see from the outside. Rumors have been swirling for the better part of a year that Chrysler has plans to add all-wheel drive to the Pacifica's option sheet.  FCA has remained mum about this potential development, but it would be a logical step to keep the minivan relevant as the industry continues to feel the effects of crossover creep.  If it does come to fruition, this wouldn't be the first time FCA has offered all-wheel drive on a minivan, but historically the feature has come at the expense of another wildly popular option: the company's Stow 'n Go seating system, as the cubbies have always occupied the same space that would be needed to install a prop shaft to carry power to the rear axle. Maybe FCA's engineers have figured out how to combine the two, or will simply offer both as options that can't be combined as they have in the past. Given what appears to be the production-ready state of this particular test car, we may not have to wait long to find out.