2005 Chrysler Crossfire Limited Coupe 2-door 3.2l on 2040-cars

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Ralph Gilles responds to Dodge rumors, says brand is 'here to stay'

This is why we love Ralph Gilles. While in Italy hanging out with a group of Viper Club members in Europe, the SRT boss took the time to respond to a question directed at him on Instagram in regards to the future of Dodge.
Recent reports have painted a bleak picture for Dodge, but Gilles defended Chrysler's full-line brand by stating that the rumors are, "all rumors, Dodge is here to stay! It may get more focused going forward but not killed!" The idea of a "more focused" Dodge brand could lend some credibility to reports that the Grand Caravan and Durango are on their way out, which would leave Dodge solely as a car, or car-based, automaker.

Fiat GIF-based ads make our heads spin

Take a good, long look at the image above. Don't worry, it's completely real; you're not hallucinating. Would you believe that's an actual screencap from an actual ad commissioned by Fiat that's airing on actual television? Believe it.
The commercials started as a series of animated GIFs from The Richards Group for Fiat's Tumblr page, according to Adweek. Chrysler's Chief Marketing Officer reportedly liked them enough that he had them cut into ads for TV. The result is a combination of Internet meme heaven that includes the above horse mask and "Deal with it," animation, experimental filmmaking, cats, a person in a bunny suit twerking on a Fiat 500 and more general bizarreness.
Whatever your opinion on them, you have to admit that the advertising is certainly attention grabbing. Imagine looking up at the TV form your tablet to catch a glimpse of this weirdness. If you don't like them, Fiat is even giving people the chance to do a better job. Its Tumblr is open to submissions of new GIFs, which could lead to some very inappropriate and potentially hilarious results given the way that the Internet often works.

Chrysler prices updated 2021 Voyager and Pacifica line

Chrysler is updating the Voyager and the Pacifica with a fresh design, available all-wheel drive, plus a handful of improvements inside and out for the 2021 model year. Unsurprising, the changes come with a higher price. Priced at $28,730 including a mandatory $1,495 destination charge, the Voyager L remains the company's entry-level model, and it's $250 more expensive than the 2020 model. Next up is the LX, which starts at $31,540. It's followed by the fleet-only LXi model; if you operate a fleet, or if you're just curious, it's priced at $34,740. Moving up, the Pacifica is a nicer alternative to the Voyager with additional features, a more upscale look, and a correspondingly higher price. It's also offered with all-wheel drive and with a gasoline-electric hybrid powertrain, though the two options are not compatible. The entry point into the range is the Touring priced at $36,540 including the aforementioned destination charge, which is a $1,000 increase compared to the 2020 model.   Related: Least expensive vehicles to insure in America   New for 2021, all-wheel drive is a long-awaited $2,995 option that brings the Touring's price up to $39,535, while selecting the hybrid model bumps that figure to $41,490. Interestingly, the Touring and Touring L models are the only front-wheel drive, non-electrified variants of the Pacifica. Called Limited and Pinnacle, respectively, the next two are only available with one or the other, and they're priced accordingly. The top-of-the-line all-wheel drive Pinnacle is priced in luxury car territory at $54,885, while the hybrid starts at $52,340.  It's worth mentioning the positioning of the all-wheel drive and hybrid models is reversed as buyers move up in the trim hierarchy. Shop for a Touring L, and you'll pay $1,155 more for a hybrid van than for one equipped with all-wheel drive. Step up to the Pinnacle model, and all-wheel drive costs $2,545 more than the hybrid system. 2021 marks the end of the 35th Anniversary and Red S models. Don't expect a 36th, 37th, or 38th Anniversary model to appear, but a sportier-looking version along the lines of the Red S could reappear. Built in Canada, the 2021 Chrysler Voyager and 2021 Chrysler Pacifica will begin arriving in American showrooms in the fourth quarter of 2020. Although the minivan segment isn't nearly as important as it once was, it's still relatively big and several of its main players are receiving comprehensive updates for 2021.