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Pickup prices rising at 2x industry average

We've said it before, but bears repeating: Pickup trucks are the financial engines of America's automakers. Good thing, then, that the segment is in rude health - in fact, Automotive News is suggesting that pickup truck sales are arguably healthier than they were pre-recession, even though the segment's volume is still significantly down from where it was before the bottom fell out of the US economy. That's because per-unit profits on full-size trucks are skyrocketing, outpacing the industry's average price increases by more than double since 2005. According to data from Edmunds, the average transaction price of a full-size pickup is now $39,915 - a heady increase over the $31,059 average price in 2005 - a gain of over 8 percent after inflation is factored in.
Just how important are trucks to automakers' bottom lines? Automotive News quotes a Morgan Stanley analyst as saying the Ford F-Series is responsible for 90 percent of the company's 2012 profits, and General Motors isn't far behind, with the Chevrolet Silverado and GMC Sierra twins chipping in about two-thirds of the automaker's earnings.
Automotive News points out that Detroit's automakers now have the money to invest in modernizing their full-size truck offerings, in part because they don't have the same overhead and legacy costs that pushed General Motors and Chrysler into bankruptcy. Certainly, the pickup segment has seen a lot of innovations as of late, including turbocharged V6s, coil-spring rear suspensions and active aero. Those improvements in important areas like fuel economy and ride comfort have given existing pickup buyers new reasons to upgrade. In addition, automakers are piling on the tech and luxury goodies, creating more and more high-content, high-profit models like the Ford F-150 King Ranch, Ram 1500 Laramie Longhorn and Chevrolet Silverado High Country (shown).

Chrysler called out over lackluster Ram Runner by racer who helped develop it

Fans of off-roading and desert blasting might recall that Chrysler offers an aftermarket conversion that can turn a Ram 1500 into a road-legal desert racer, called the Ram Runner. The kit, sold through Mopar, includes some significant suspension upgrades, body tweaks and a brawnier cat-back exhaust for the truck's 5.7-liter V8.
Considering all of this, comparisons with the almighty Ford F-150 SVT Raptor are common. Among the off-road community, that makes these two a sort of Chevrolet Camaro and Ford Mustang for people that prefer driving on dirt. In the Race-Dezert forum, the discussion as to which truck was better was proceeding as normal - Ram fans said their piece and Ford fans said theirs. Then, a man named Kent Kroeker offered up his two cents.
See, Kroeker is a Baja racer, and the man that helped develop the Ram Runner. Despite his association with the truck, though, he had some less than kind words for Chrysler and the Ram Runner.

Waymo self-driving van involved in Arizona crash

A self-driving Chrysler Pacifica minivan operated by Waymo, the autonomy subsidiary of Alphabet/Google, was involved in a two-car accident Friday afternoon in Chandler, Ariz. First reports indicate the autonomous vehicle was not at fault in the crash — not the "violator vehicle," according to ABC 15 News. This may be Waymo's first accident in its Arizona test program. The Waymo van's side was crumpled. Though Waymo announced in November it would do testing in Chandler without a human backup driver, one was behind the wheel of the van involved in the crash. Chandler police said the van was operating in autonomous mode. Minor injuries were reported. The accident was at Chandler Avenue and Los Feliz Drive. A Honda was eastbound on Chandler when it had to swerve to avoid a northbound vehicle in the intersection, police said. When it swerved, it entered the westbound lanes and struck the oncoming Waymo van. Waymo did not immediately comment on the accident. In March, a self-driving Uber vehicle struck and killed a pedestrian in Tempe, the first known fatality involving a self-driving car. Since that crash, Uber has halted its self-driving tests nationwide. Waymo CEO John Krafcik said following the Uber crash that his company's technology would have detected and avoided the pedestrian. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Image Credit: ABC 15 Auto News Green Chrysler Minivan/Van Autonomous Vehicles Waymo chrysler pacifica