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GM's Super Bowl ad puts Will Ferrell and EVs in Netflix shows

GM is kicking off the automotive Super Bowl commercial season with EVs and Will Ferrell. The ad highlights GM's new relationship with Netflix in which the automaker's many upcoming electric cars and trucks will appear. More specifically, the ad has Will Ferrell appearing in settings from major Netflix TV movies and shows such as "Army of the Dead" and "Squid Game," talking about how there's no reason not to have EVs there. And then he also appears with EVs in shows where they don't make sense, such as "Bridgerton" and "Stranger Things," but only to reassure people that Netflix won't be shoving new cars where they don't fit in. The GM lineup on display is pretty varied, with the GMC Sierra EV, Hummer EV, Chevy Blazer EV, and Cadillac Lyriq all making appearances. Most interesting is the Chevy Silverado EV Trail Boss in the "Stranger Things" part. Chevy hasn't said much about it beyond a teaser and saying it'll be a late addition to the line. It looks pretty much like the truck in the teaser with the black plastic front fascia and fender flares. But it gets different wheels, Trail Boss badges on the rear pillars, and a gloss black roof like the RST trim. Related video: 2024 Chevy Silverado EV | 2022 Chicago Auto Show

GM executive chief EV engineer says reducing cost of plug-in vehicles is 'huge priority'

As we know, another major automaker investing heavily in electrified vehicles is General Motors, and it's doing things much differently than rivals BMW, Ford or Nissan. The Chevrolet Volt extended-range EV is a modest seller at its $35,000 sticker price but a huge hit with owners. The Chevy Spark BEV, still in limited availability, puts smiley faces on its owners and drivers. The just-introduced Cadillac ELR, a sharp-looking, fun-driving $76,000 luxocoupe take on the Volt's EREV mechanicals, has admittedly low sales expectations. With this interesting trio in showrooms and much more in the works, the third vehicle electrification leader I collared for an interview at Detroit's North American International Auto Show (see #1 and #2) was Pam Fletcher, GM's executive chief engineer, Electrified Vehicles. ABG: Why do your EREVs need four-cylinder power to extend their range when BMW's i3 makes do with an optional 650 cc two-banger? "We designed [the Volt and the ELR] to go anywhere, any time" - Pam Fletcher PF: I get that question all the time: why not something smaller? You don't really need that much. You use the electric to its ability, then you just need to limp. But we designed those cars to go anywhere, any time, and we don't want their performance to be compromised. If you're driving through the mountains, we don't want you to be crawling up grades, or to be limited on any terrain. So it's optimized to be able to travel literally the biggest grades and mountain roads around the globe at posted speeds. Because what if you can't? Another good reason: when the engine is on, you have to run it wide open throttle, max speed, most of the time. And while we can do a lot with acoustics, and the ELR has active noise cancelation, a small-displacement, low cylinder-count engine at high speed, high load all the time isn't something you want to live with. That's how we came up with the balance we did among the key factors of performance, NVH [noise, vibration and harshness] and range. ABG: Where you go from here? Is the range-extender engine due for an update? PF: We know and love the current Volt, and there is still a lot of acclaim about it, so we think it's a good recipe. But we are heavily in the midst of engineering the next-generation car, which I think everyone will love and be excited about.

Chevy Volt, Nissan Leaf go nearly the same all-electric miles a year

Range anxiety? What range anxiety? The concept is a foreign one to those driving Chevrolet Volt extended-range plug-ins, and as a result, that vehicle's all-electric driving miles are actually pretty close to that of the all-electric Nissan Leaf. Such were the findings of a study conducted by the Idaho National Laboratory (INL), which tracked about 8,700 cars during a three-year period, including a bunch of Volts, Leafs and Smart ED electric vehicles. In short, even though the Volt's all-electric range of about 38 miles is less than half that of the Leaf's, the Volts' collective all-electric driving was just six percent lower than the Leaf's (the next-generation Volt will be even more electro-generous, with a 50-mile range). The logic makes sense considering typical US driving habits, in which a vast majority of people commute less than 35 miles a day. Additionally, Volt drivers obviously have no fear of running out of electricity, so they were far more likely to max out on that range than some Leaf drivers. Overall, the average Leaf is driven about 15 percent less than the national average of about 11,300 miles a year for all vehicles, while Volts are driven about eight percent more. Of all those Volt miles, about 81 percent were in all-electric mode. Additionally, Volt drivers recharged about 1.5 times a day, while Leaf drivers recharged about once a day, and about 85 percent of that charging was at home. As for non-home charging, about 20 percent of the vehicles accounted for 75 percent of the station use, so folks are definitely creatures of habit. Check out the INL's 22-page report here for more interesting details. Related Video: Featured Gallery 2016 Chevrolet Volt: First Drive View 24 Photos Related Gallery 2016 Nissan Leaf View 30 Photos News Source: Idaho National Laboratory via Hybrid Cars Green Chevrolet Nissan Electric Hybrid extended-range plug-in