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Callaway rolls out radical Corvette C7 GT3-R at Hockenheim

Leave it to Callaway to take a badass Corvette and make it even more so. Case in point: the new Callaway Corvette C7 GT3-R you see here. It made its big debut this past weekend during the season finale for the ADAC GT Masters series at the legendary Hockenheimring – the on-again, off-again home of the German Grand Prix. Why in Germany, you ask? Because that's where Callaway Competition is based. The racing division got its start in Heilbronn as Woeher & Ciccone back in 1985. It joined with US-based Callaway Cars in 1988 to distribute its modified Corvettes in Europe, and branched out into constructing racing cars in 1994. And this is its latest project. Designed in partnership between Callaway Competition in Germany and Canadian designer Paul Deutschman, the new GT3-R replaces the previous C6-based Z06.R GT3. It packs a 6.2-liter V8 pumping 600 horsepower through an X-Trac six-speed sequential gearbox. And as you can see, it sure looks the part. Callaway will be offering the new GT3-R to privateer teams for entry in a variety of racing series around the world. But it'll also be fielding the example you see here, sponsored by Whelen Engineering that – like Callaway Cars – is based in Connecticut. Callaway Corvette C7 GT3-R World Debut at Hockenheim October 3, 2015 Hockenheim, Germany – October 3, 2015 – This weekend's ADAC GT Masters Season Finale was the backdrop for the unveiling of Callaway Competition's new Callaway Corvette C7 GT3-R. Following a brief presentation to media and invited guests, the successor of the C6-based Callaway Z06.R GT3 was displayed to the public for the first time on October 3, 2015 at the Hockenheimring in Germany. Constructors of GT race cars since 1990 and based in Leingarten Germany, Callaway Competition possesses a wealth of experience, technical know-how and a broad network of specialized professional partners. These elements were crucial to conduct such a large undertaking. After nearly two years of comprehensive planning, intensive development and expert fabrication of vehicle components, Callaway Competition completed the first C7 GT3-R just a few weeks ago. Its striking design comes as a result of the collaboration between Canadian designer Paul Deutschman and team owners Giovanni Ciccone and Ernst Wohr. Mike Gramke, Uwe Hoffmann, Florian Mohring and Andre Zanke were also heavily involved in the vehicle's development.

It's time for Corvette to attack Porsche

For most of its existence, Porsche was a smug little sports car company with a fairly limited lineup and small but steady sales. Any time the company strayed from its air-cooled, rear engine formula, the purists would turn their noses. The 944? The 948? "Not a proper Porsche," they'd sniff. And then came the greatest sin of them all: the Cayenne. To the purists, this was treason. Porsche making an SUV? Horrors! Of course, you all know how it turned out. Porsche grew to be a profit-generating juggernaut within the Volkswagen Group. And since one SUV wasn't enough they added another, the Macan. By the end of the decade Porsche will have quadrupled its global sales. You have to wonder what else it has up its sleeve. Couldn't this be a lesson for General Motors? It has a terrific sports car brand in Corvette. In fact, it's arguably the most iconic brand within GM's full-line portfolio. But for its entire existence that brand has been locked up within Chevrolet. Maybe it's time for GM to treat Corvette as a stand-alone company. Maybe it's time for GM to unlock that brand and treat Corvette as a stand-alone company. A Corvette SUV could be a killer first step. Since Porsche only makes two SUVs, maybe Corvette could make three. Small, medium, and large. And just as Porsche has the Panamera, an executive sedan from team Corvette could become an instant "gotta-have" for the yacht-buying jet set. Of course, the Corvette purists will cringe. And the biggest hue and cry will come from Chevrolet's US dealers. That's why the best place to launch the new Corvette brand would be far away from those franchisees: in China. Chinese consumers have no pre-conceived ideas that 'Vettes can only be sold in Chevy stores. And Chinese enthusiasts very much admire Corvette's historic pedigree. You've no doubt read about how Chinese authorities are cracking down on conspicuous consumption. That makes the timing even better. Corvette's selling point has always been that it is an amazing bargain for the performance you get. What a perfect way to undercut Porsche. In fact, pairing the Corvette brand with Cadillac in China could be just the shot in the arm that Cadillac's Chinese dealers need. Despite having very competitive cars, Cadillac lags far behind Audi, Mercedes, and BMW. What Cadillac dealers need is a lot more showroom traffic. And a jaw dropping lineup of Corvette-branded vehicles could bring in throngs of buyers.

'Tomorrowland' movie will advertise Chevy Volt, E-NVs

Before the 2016 Chevrolet Volt arrives at dealerships, it's going to come to a cineplex near you. The next-generation hybrid and the EN-V electric networked vehicle concept will play bit parts in the background of the upcoming Disney movie Tomorrowland starring George Clooney and Britt Robertson. Chevrolet will run digital and television ads around the movie's opening, which is May 22 in the US. The Bowtie and Disney tie-up is another in their years-long collaboration, going back to the revamped Test Track that opened at Epcot Center in 2012, and Chevolet is also the official vehicle of Shanghai Disney. The press release below has more on the movie and the Volt, the movie trailer is above – there's no Volt in it, but there is a late-model Buick. Chevrolet and Disney See Possibilities in 'Tomorrowland' Film to help kick off marketing efforts for next-generation Chevrolet Volt DETROIT, 2015-03-26 – At their core, Disney and Chevrolet are entities of optimism, believing that with a little ingenuity, anything is possible. They will come together in the new Disney film "Tomorrowland" to imagine the possibilities. The all-new 2016 Chevrolet Volt and EN-V concepts appear in the backdrops of the present day and Tomorrowland. The film's U.S. debut is May 22. In Disney's riveting mystery adventure "Tomorrowland," a jaded scientist and an optimistic teen embark on a danger-filled mission to unearth the secrets of an enigmatic place somewhere in time and space. "Tomorrowland is a place where nothing is impossible, which is something that Chevrolet believes can exist in the here and now," said Tim Mahoney, vice president, Global Chevrolet. "The Chevrolet spirit reflects the hopes and possibilities of tomorrow in real instruments of change for today like the next-generation Chevrolet Volt." The first marketing efforts for the 2016 Chevrolet Volt will be tied to Tomorrowland. A television spot and digital advertising will debut in early May. The all-new Volt is an electric car with extended range, showcasing a sleeker, sportier design that offers 50 miles of EV range, greater efficiency and stronger acceleration. The Volt's new, efficient propulsion system will offer an estimated total driving range of more than 400 miles. With regular charging, owners can expect to average more than 1,000 miles between gas fill-ups. Chevrolet and Disney have a long history of collaboration around the globe.