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Chevy to resume engine-building program for 2015 Corvette Z06

One of Chevrolet's most popular and unique customer features is set to return for 2015, as the company has announced that the Engine Build Experience is back. Interested owners will be able to screw together their engines beginning in March. The $5,000 option (which does not include the cost of travel) will give future owners of the 2015 Corvette Z06 the chance to screw together their car's actual 6.2-liter, supercharged V8. Available on each of the Z06's three trims, the Engine Build Experience includes a day at the Performance Build Center, instruction from an engine assembly tech, photographs of the experience and a personalized engine plaque. Once the build process is completed, the engine will (eventually) be fitted under the hood of the customer's personal Z06. "Chevrolet recognizes the passion customers have for Corvette and the Engine Build Experience offers them a truly unique opportunity for hands-on involvement in the creation of the heart of their new car," Corvette product manager Harlan Charles. "It's important for customers to understand their engine won't be installed the day after they built it. It will flow into the scheduling process for vehicle assembly, which depends on a number of logistical variables." Scroll down for the official announcement of the Z06's Engine Build Experience, available below. Exclusive Corvette Engine Build Experience Returns Program renewed for supercharged LT4 engine at new Bowling Green build center 2015-01-07 BOWLING GREEN, Ky. – Chevrolet announced today it is resuming the exclusive Engine Build Experience for Corvette Z06 customers – the only program of its kind for supercar customers. Starting in March 2015, Corvette Z06 customers will be able to assemble the 650-hp supercharged LT4 engine for their cars at the new Performance Build Center inside the Bowling Green Assembly Plant. "Chevrolet recognizes the passion customers have for Corvette and the Engine Build Experience offers them a truly unique opportunity for hands-on involvement in the creation of the heart of their new car," said Harlan Charles, Corvette product manager. "It's a chance to bond with their new car." The Engine Build Experience is selected with order code PBC and is offered on all Z06 trim levels.

Why Cadillac thinks it needs to succeed in Europe to sell cars elsewhere

Ward's Auto has taken an interesting look at the renewed focus General Motors is showing towards Cadillac in Europe. Susan Docherty, president and managing director of Chevrolet and Cadillac in Europe (pictured), says in order for the luxury brand to thrive in China, it first needs to succeed in the old country. The reason? Chinese buyers look to Europe for cues as to what's deemed worthy of the term "luxury." There are hurdles to the plan, however. In addition to the fact that the EU is flooded with high-end nameplates, GM doesn't necessarily have the distribution network in place to put buyers behind the wheel.
Combine that with persistent economic woes and Cadillac's checkered past marred by a lack of diesel engine options and a bankrupt distributor, and the road ahead for the brand looks like less of an uphill climb and more like a straight-up cliff face. But Docherty is optimistic and says she has a plan for the brand. We recommend heading over to Ward's for a closer look at the full read.

Millionth Corvette now being restored after sinkhole damage

Among the original American sports cars that were damaged by the sinkhole at the National Corvette Museum over a year ago was a 1992 convertible that was the millionth Vette made. And now that milestone vehicle is starting its restoration process. The landmark Corvette's rehabilitation is being carried out by the GM Design Center in Warren, MI, by a team of skilled craftsmen and technicians. The crew is more accustomed to building prototypes and concepts, but will face a new challenge in bringing this millionth Corvette back to its original condition. The white-over-red convertible was one of eight Corvettes that were swallowed up by the sinkhole at the museum in Bowling Green early in the morning on February 12, 2014. Five will be preserved in their compromised condition as part of a display demonstrating the effects of the sinkhole, while the remaining three were earmarked for restoration. The Design Center team has already completely the restoration of the 2009 Corvette ZR1 "Blue Devil" prototype, while the remaining 1962 Corvette will be restored by the museum. Related Video: Sinkhole-Swallowed 1 Millionth Corvette Restoration Underway Milestone damaged when earth opened beneath National Corvette Museum 2015-06-10 WARREN, Mich. – Craftspeople and technicians at the General Motors Design Center are painstakingly restoring the historic 1 millionth Chevrolet Corvette damaged nearly 16 months ago when a sinkhole opened beneath the National Corvette Museum in Bowling Green, Ky. The restoration crew is part of GM's Mechanical Assembly group at the Design Center, which typically spends its time building prototype and concept vehicles. The white 1992 Corvette is a challenge because rather than build an all-new vehicle from the ground up, the workers are trying to preserve the original appearance of a production vehicle. It is the second of three sinkhole-damaged Corvettes that Chevrolet has pledged to restore. The first, a 2009 Corvette ZR1 prototype known as the Blue Devil, was only lightly damaged and was returned to its original condition last fall. The National Corvette Museum will oversee the restoration of the third car, a 1962 Corvette. Five other Corvettes swallowed by the sinkhole will remain in their as-recovered state to preserve the historical significance of the cars. They will become part of a future sinkhole-themed display at the museum. Sinkhole summary On Wednesday, Feb.