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2016 Chevy Volt ads strike frustrating, yet familiar, chord

Sometimes, it's hard to let go. In the six years that GM has been advertising and selling the Chevy Volt, one dominant message is that the car is an EV without any range anxiety. On the one hand, this is a positive thing: our car does something that other electric vehicles don't. Of course, there's another, more reasonable take on the message that EVs only equal limited range: don't promote this viewpoint if you ever plan on selling a pure EV. But, of course, this is exactly what GM is doing with a new ad for the 2016 Chevy Volt. Called Elevator, the spot (watch it above) compares driving an all-electric car with riding in an elevator getting stuck. Your Nissan Leaf might run out of electricity, the ad says, and that would be as uncomfortable as being trapped between floors. The main problem, of course, is that Chevy also offers the Spark EV and is getting ready to sell the Bolt EV. Does the company think that everyone will forget these anti-EV commercials when it come time to shop for a Bolt? Even worse, does GM think we've forgotten the Anthem ad for the Volt back in 2010? Apparently, so. Elevator isn't the only ad for the 2016 Volt that GM debuted today. The other, called Time Capsule (below), takes a swipe at the Toyota Prius. Trouble is, there are two easy ways to dismiss this ad as well. First, and most obviously, if GM is against using old technology, then why does it continue to shove a 100-year-old fossil fuel engine into almost every car it builds? Second, attacking the Prius for using 15-year-old tech – when said tech is still able to mop the floor with any hybrid from GM in the fuel economy race - is more like an admission of defeat than anything to be proud of. "Hey look, the Prius uses technology from the '90s," GM says. To which the observant viewer will ask, "Well, then why can't you build a 50-mile-per-gallon hybrid, GM?" It's also worth noting that Chevy has been on a misguided advertising streak as of late. We bashed their ads that suggested its Silverado is better than the F-150 because it uses steel instead of aluminum, too, especially since those commercials used shark cages and stupid superhero costumes in an attempt to make a point. Chevy, stop assuming we're all idiots. Please. Now, the 2016 Volt is a great car and I know that GM can make a darn good Volt ad (like this one), so seeing the company shoot solid fuel-efficient technologies in the back (again and again) is just frustrating.

Recharge Wrap-up: Renault Zoe recall, Proterra buses log 2M miles

Renault is recalling 10,649 examples of its Zoe electric car for potential brake hose failure. Cars built at the company's Flins factory between the Zoe's 2012 introduction and October 6, 2014 - a quarter of all Zoes ever built - are subject to the recall, though no accidents have been reported from rupturing brake lines. Recalled vehicles will have the brake hose positions inspected and, if need be, fixed. Read more from Reuters. Proposed legislation in Massachusetts would make the state even more EV friendly. While the state already encourages EV adoption with a $2,500 rebate incentive, the new bill would give battery electric vehicle drivers HOV lane access. Additionally it would set up a standard building code for EV chargers, and allow EV-only parking spaces. "With decreased gas prices, a 10 percent increase in vehicle miles traveled over the last 20 years, and a carpool rate below the national average, we must address personal vehicle use directly as part of our transportation emissions reduction strategy," says Rep. Frank Smizik. Read more from Teslarati. The New York Daily News has named the 2016 Chevrolet Volt as its "Green Machine of the Year." Seamless operation, peppiness, and a nice suite of equipment make it a top choice for the publication. "The 2016 Chevrolet Volt is all new, inside and out, and takes the plug-in hybrid segment to another level, thanks to its increased EV range, updated cabin, and more efficient gas-powered engine," writes Daily News Autos writer (and all-around good guy) Nick Kurczewski. Honorable mentions go to the Tesla Model S, BMW i3, Toyota Prius, and the hydrogen-powered Toyota Mirai. Read more from the Daily News, or at Clean Technica. Proterra electric buses have accumulated 2 million miles of revenue service. That equals 3,800 tons of carbon emissions that have been prevented and 420,000 gallons of fuel unburned. Proterra says it has 63 buses in service in 15 cities, and that it is ramping up production to meet growing demand. "This latest milestone exemplifies the economic, environmental and civic value of electric mass transit," says Proterra CEO Ryan Popple, "and demonstrates to the transit agencies that diesel - often viewed as a necessary evil - is no longer necessary." Read more at Inside EVs. Evercar, a unique EV carsharing service, has found success in Los Angeles. Evercar bills itself as carsharing for rideshare and delivery drivers.

Chevy donates first 2016 COPO Camaro to United Way

Want to get your hands on the first new COPO Camaro? Scottsdale will be the place to be this weekend. That's where Barrett-Jackson will auction off the drag-racing muscle car with the serial number 2016COPO001. The example on the docket is the very same show car that Chevy revealed at the SEMA show just a couple of months ago. Like every new COPO Camaro, it's based on the new sixth-generation coupe and packs an array of drag-racing upgrades. Those include a three-speed automatic transmission, solid rear axle, and adjustable suspension. While Chevy will offer the new COPO Camaro with a choice of three engines, this particular example packs the 5.7-liter supercharged V8, as well as a unique red and black livery designed by Chevy drag racing driver Courtney Force. 100 percent of the proceeds from the sale are destined to go to United Way, following previous examples that benefited wounded veterans. You can bet it will raise a pretty penny at auction, but if you miss this one, of course there will be more. Just don't wait around too long as the Bowtie brand will only make 69 of them this year. 2016 COPO Camaro No. 1 Sale to Benefit United Way Courtney Force designed show car to be auctioned for United Way 2016-01-26 DETROIT – Chevrolet will auction off the first, sixth generation 2016 COPO Camaro race car to raise money for United Way. The purpose-built COPO Camaro, serial number 2016COPO001, will be sold on Friday, Jan. 29, at the Barrett-Jackson Scottsdale auction. All proceeds of the winning bid will benefit United Way. "This is a special opportunity to purchase the first of the sixth generation, 2016 COPO Camaro while also helping such a great cause," said Jim Campbell, U.S. vice president of Performance Vehicles and Motorsports. The COPO is a powerful, purpose-built Camaro designed to race in NHRA Stock Eliminator class. The COPO Camaro legacy continues with an all-new sixth-generation version. This modern-looking machine infuses legendary COPO performance with the modern, lighter and stronger design of the 2016 Camaro. Chevrolet introduced the sixth generation COPO Camaro No. 001 last November at the SEMA Show and includes a personalized look created by Chevrolet and NHRA Funny Car driver Courtney Force. It features a Red Hot exterior color with Courtney Force-signature graphics and red-accented grille trim. "I was extremely honored to work with Chevrolet and help design the 2016 COPO Camaro," said Courtney Force.