Repairable Rebuildable Wrecked Salvage Project E Z Fix Auto Lt 2.4l Automatic on 2040-cars

Auto blog

C7 Corvette makes inaugural ad appearance in Chevy's first spot with new slogan

Chevrolet's "Runs Deep" tagline has finally been run into the ground, replaced with the Bowtie brand's "Find New Roads" slogan that's part of parent General Motors' plan to unify its everyday brand's marketing efforts worldwide. The new Chevrolet campaign was ushered in on prime time last night during the Grammy Awards on CBS, and the first spot, a 90-second full-line ad, also marks the first appearance of the 2014 Corvette Stingray in a commercial.
Being a full-line ad, the commercial is composed of vignettes centered on different vehicles in the brand's lineup. The all-new 2014 Impala also makes its first commercial appearance in dapper fashion, and time is spent on a skateboarding Sonic and a bouquet of brightly colored Spark hatchbacks driven by fashionable women. The ad starts and ends with Chevy's green halo car, the Volt, along with a young girl with her robotic dog (yes, really).
Chevrolet's "Runs Deep" campaign got off to a rocky start in the fall of 2010, but it did last for a couple of years with some tweaks. This new one, "Find New Roads" seems more intent on drawing new customers into the fold than the outgoing tagline, which seemed to play more toward the brand faithful. It admittedly reminds us more than a little the short-lived "Find Your Own Road" Saab motto (which, we note, was conceived while the Swedish brand was under GM's control), but no matter, we still think it's got more long-term potential than "Runs Deep."

These are the five most ridiculous attacks on the Chevy Volt [w/videos]

It's been a long, strange trip for the Chevy Volt from the time when the now-odd-looking concept version (above) was introduced at the 2007 Detroit Auto Show to today. And now, General Motors announced that the second-generation Chevy Volt will make an appearance at the 2015 Detroit show in January. This debut represents a victory for GM with what has easily become the most politicized car of the 21st Century. There are plenty of reasons for someone to criticize the Volt, but what's amazing is just how much anti-Volt energy has been spent not on things like the styling or how the EREV setup is not as efficient as a pure-EV powertrain. As we wait for more official information on the new Volt, we thought it would be fun to go back and look at some of the most wildly incorrect reporting and strangest attacks on the Volt from the archives. There is so much good stuff out there, it was hard to pare the list down, but these are our five favorites. Amazingly, they're not all clips from Fox News. Check 'em out below. 5. GM Is Going To Stop Making The Chevy Volt In The US Do you remember when GM was about to move Volt production to China? Well, yeah, this was reported back in early 2012 when a GM executive mentioned that the automaker would get benefits of building the Volt in the places where it sells them. This was spun into a story of GM taking Obama bailout money and then running to China. The Blaze was not happy: "Given the fact that Federal government helped itself to millions and millions of taxpayer dollars under the pretense that it was going to combat high unemployment by creating 'green jobs,' it would seem that moving research and development (and possibly manufacturing) overseas is slightly, well, counterproductive." Well, of course, that never happened. There's no way to say that GM will never build a version of the Volt in China, but the news we hear rumors of these days is that GM is going to move production of more Volt parts (specifically, the motors) to Michigan from overseas. 4. The Chevy Volt Is A Fire Trap There has never been a Volt that just spontaneously lit up while driving down the road. Yes, there were Volts that caught on fire. Yes, that's a scary thing. But there has never been a Volt that just spontaneously lit up while driving down the road. These were crashed test vehicles with destroyed batteries and plugged-in vehicles that were not the cause.

Porsche and Buick earn top honors in J.D. Power Sales Satisfaction Index Study

Customer satisfaction with car buying has been at a low point over the past few years, as price increases, inventory shortages, and COVID restrictions have complicated every part of the process. There are signs of improvement, however, as J.D. Power’s 2023 U.S. Sales Satisfaction Index Study showed that customer satisfaction has improved slightly from a year ago. J.D. Power rates satisfaction on a 1,000-point scale, finding that it improved seven points to 793 from last year. Improving inventory levels and a slow leveling off of prices have contributed to that improvement, and fewer people are paying above MSRP for new cars. Some auto brands performed better than others with sales satisfaction. Porsche ranked highest among premium brands, followed by Alfa Romeo. Buick took the top spot among mass-market brands, with GMC, Chevrolet, and Mitsubishi behind. J.D. Power also handed out segment-level awards: Premium Cars: Porsche Premium SUV: Porsche Mass-Market Car: Chevrolet Mass-Market SUV/Minivan: GMC Mass-Market Truck: GMC Despite the increase in sales satisfaction, thereÂ’s still room for improvement to reach pre-pandemic levels. J.D. Power noted gaps in salesperson knowledge as an area of improvement. Buyers rated salespeople much better during a gas vehicle purchase than with EVs, citing their expertise as a challenge. Pricing remains a challenge despite an improvement since 2022, and satisfaction is still below pre-pandemic levels. Mass-market buyers reported a slight bump in satisfaction, while premium buyers felt that pricing was less fair than a year before. ItÂ’s an interesting contrast, showing that dealer pricing tactics can significantly impact satisfaction with the sales process. Fewer people may be paying more than MSRP, but several premium models still list with significant markups. Even more interesting is PorscheÂ’s top spot on the satisfaction list, as its cars often sell with huge upcharges, and itÂ’s exceedingly tricky even to get a build allocation for some models. Buick Chevrolet GMC Porsche Car Buying Ownership