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Star Wars Car Drives To The Dark Side Of Comic Con

When it comes to designing coveted collectible toys for sale at Comic-Con, the annual celebration of pop culture lifting off Thursday in San Diego, the sky's the limit for the designers at Mattel. Fittingly, the building where Mattel's dreamers conceive of their limited-edition playthings is just down the street from the Los Angeles International Airport. Inside the colorful design center - a Hot Wheels-themed shuttle bus transports employees from Mattel's parking garage - the designers have spent the past year working on 10 toys created especially for the Comic-Con crowd, including a replica of the Batmobile from the upcoming game "Batman: Arkham Knight" and a 9-inch-tall action figure of Superman killer Doomsday. "We don't have to worry about retail. We don't have to worry about margins," said Doug Wadleigh, Mattel's senior vice president of global brand marketing for boys and entertainment. "We don't have to worry about operational efficiencies. We only have to worry about creating the coolest toys for our fans. Period." It also offers some escape from Mattel's reality these days. Like other toy makers struggling in this digital, video-centric age, the company is trying to remain relevant in the retail world. Core brands like Barbie have seen less of a demand, with a 14 percent drop in sales in the first quarter of this year. Mattel had a net loss for the first three months ending March 31 that totaled $11.2 million. But things will at least seem rosier at Comic-Con, where eager buyers for the toys await (the only other place they will be sold is on the Mattel collector's site). Mattel's exclusives this year run between $20 and $85, but elite toys can fetch much more when they're put up for auction. The crown jewel for Wadleigh and his team this year is a Darth Vader die-cast car, the first official collaboration from Hot Wheels and the "Star Wars" franchise. The car - imagine if a Chevrolet Corvette C5 and the villainous Sith lord's helmet had a baby - comes in a sleek black box and encased in a replica of Vader's lightsaber, complete with a swooshing sound effect. "We've been trying to partner with Lucasfilm and Disney on this property for a long time," said Wadleigh. A full-size working replica of the Vadermobile will be on display at Mattel's booth at the massive San Diego Convention Center.

Final C6 Corvette built in Bowling Green

With all of the attention given to the 2014 Chevrolet Corvette Stingray lately, you could be forgiven for thinking that it's already well along in production, yet tooling up for the new C7 has only just begun. In fact, production of the outgoing C6 generation in Bowling Green, Kentucky just halted on Thursday.
As the C6 has aged, production numbers have predictably ebbed along with demand, but this year, the addition of the 427 and 60th anniversary models resulted in an uptick in vehicles built - this, despite a model year shortened by around 25 percent to accomodate the new model changeover. The final C6 Corvette ever, No. 13,466 built this year, was a white 427 Convertible destined for the General Motors Heritage Center museum. The car's 7.0-liter V8 heart was assembled by Corvette chief engineer Tadge Juechter himself.
In total, Bowling Green pushed out 215,100 C6 Corvettes over nine years. If you're still a C6 fan at heart and are hoping to get a good deal on a phase-out model, step lively - Chevrolet reportedly had about 6,100 unsold units, which Autoweek suggests is good for around five and a half months of supply at the model's current sales rates. Given that demand will likely slacken even further as the C7 draws closer, that should be a big enough stockpile to keep dealers satisfied until 2014 Stingrays begin showing up on their forecourts in December.