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Chevy 'committed to marketing Bolt the right way'

The 2015 edition of the annual AltCar Expo in Santa Monica, CA in September was a relatively quiet affair. Attendance felt light compared to previous years. But that didn't mean there wasn't something happening that might have just as big an impact on the plug-in scene as anything that's ever happened in previous years at the Santa Monica Convention Center. I say this because of what GM's Shad Balch told me about Chevy's plans to market the upcoming Bolt electric car. This is GM's next-gen electric vehicle, which will have a roughly 200-mile range and may cost about $30,000 after tax incentives (maybe). To say he's excited to start selling this car is an understatement. Set aside the obvious challenge Chevy will have with cars named both the Volt and the Bolt, especially when some languages exchange the pronunciation of the letters B and V. Set aside the fact that, for now, Balch is dealing with his own company actively advertising against the product he's trying to get people excited about. Balch, GM's manager of new product and public policy communications, is tremendously positive about the Bolt's chances in the marketplace when it arrives in 2017 or 2018. "Driving an EV is, in every proof point, better than a gas-powered car, except for charging." - Shad Balch AltCar and the concurrent National Drive Electric Week represented the Bolt's West Coast debut, and Balch told me that the car's arrival in California shows how "Detroit recognized that they need to send it out to their number one market." The car's appearance outside of the Motor City was "The most encouraging part for us out here, being in the market ... to be able to explain that we are committed to marketing this car the right way. ... We're trying to make that known as much as possible, because that is the number one criticism that we hear. That's why events like these are so important, because we can't wrap up into a 30-second spot what these cars are capable of. I can't even explain it to you in 10 minutes what it's like. But the thing is, driving an EV is, in every proof point, better than a gas-powered car, except for charging." Now, there's a fairly decent chance that GM will hit the 250,000-vehicle limit for the $7,500 federal tax incentive right about when the Bolt comes to market, so I had to ask how the Bolt gets marketed if the price tag jumps up a few thousand dollars. Balch was straightforward. "Well, we would sell fewer cars," he said. "It's pure and simple. ...

Win an SUV 2022 | The best giveaways of the week

Autoblog may receive a share from purchases made via links on this page. Pricing and availability is subject to change. No donation or payment necessary to enter or win this sweepstakes. See official rules on Omaze. SUVs and crossovers are a hugely popular segment in the United States, making up nearly half of total vehicles sold last year. Here are our favorite SUV giveaways we’ve found online this week. Win a Himalaya Land Rover Defender 110 Crew Cab - Enter at Omaze The Land Rover Defender is an icon. An intense, luxurious off-roader that turns heads and can crawl up nearly anything. The problem? For the past 20+ years it hasn't been available in the United States. But this Defender is different. ItÂ’s vintage, restored by Himalaya, and itÂ’s powered by a Corvette engine. Plus Omaze is giving it away.  Here are the specs of the Defender in question, according to Omaze: Maximum Seating: 4 Engine: 6.2-liter Corvette LS3 crate engine Transmission: 6-speed automatic  Drivetrain: 4WD  Exterior Color: Satin Grey Interior Color: Jet Black Maximum Horsepower: 430 hp Maximum Torque: 425 lb-ft Approximate Retail Value: $210,000  Cash Alt: $157,500  Special Features: Black exterior roll bars and trim; Black 18” Sawtooth wheels with 35” tires; Wilwood™ brakes; 3" lift; Black diamond-stitched leather sport seats; MOMO Millenium steering wheel; front and rear matching consoles; Himalaya gauge cluster; Himalaya front and rear bumpers, bed-mounted tire carrier, and extended fender flares; Puma hood; LED lighting YouÂ’re probably asking yourself, what does it take to win? First of all, according to Omaze, "no donation or payment is necessary to enter or win this sweepstakes." $10 will get you 100 entries in this sweepstakes, while $50 will get you 1,000 entries and $100 will get you 2,000 entries. The best part? Each paid entry raises money for a worthy cause. See more about these causes at Omaze. Other Omaze sweepstakes: Win an Airstream Interstate 24X Win a 1958 Porsche 356 A - Enter at Omaze Win a Restored 1969 Pontiac GTO - Enter at Omaze Win a 2022 Porsche 911 GT3 - Enter at Omaze For these and more vehicle sweepstakes, check out Omaze.com. Enter quickly, they won't last forever. Bentley Chevrolet Ford Land Rover Commerce SUV

Chevy Malibu will become 45-mpg strong hybrid with next update

Come next year there'll be no more mild hybrid pretensions for the Chevrolet Malibu - the next-generation sedan will borrow technology from the 2016 Volt and get a proper hybrid powertrain. A 1.8-liter four-cylinder engine gets help from a two-motor drive unit adapted from the Volt for 182 system horsepower, the motor drive powered by an 80-cell, 1.5-kWh lithium-ion battery. Chevrolet says that when combined with features like grille shutters and a lower ride height, it expects the Malibu Hybrid will post a combined fuel economy rating of more than 45 miles per gallon, which would best the hybrid trims of the Ford Fusion, Toyota Camry and Hyundai Sonata. Electric power alone can power the car up to 55 miles per hour, and The Bowtie's first use of exhaust gas heat recovery will help maintain high hybrid performance in cold weather and be used to heat the engine and cabin. The Malibu Hybrid should go on sale in the Spring of next year, for now there's a press release below. Chevrolet Malibu Hybrid Derives Technology from Volt GM estimates combined fuel economy ratings to exceed 45 mpg DETROIT, 2015-03-25 – Chevrolet's recent production announcement of its all-electric vehicle based on the Bolt EV concept, as well as the introduction of the 2016 Chevrolet Volt, will be joined by a strong hybrid version of the next-generation Malibu. Using technology from the 2016 Chevrolet Volt propulsion system, Malibu Hybrid will offer an estimated combined fuel economy rating exceeding 45 mpg, higher than the combined mileage ratings of the Ford Fusion, Toyota Camry and Hyundai Sonata hybrid variants. "The 2016 Malibu Hybrid will offer impressive fuel economy, exceptional driving characteristics and gorgeous styling," said Jesse Ortega, Chevrolet Malibu chief engineer. "Besides leveraging innovation from the Chevrolet Volt, the Malibu Hybrid also has unique features that help improve aerodynamics, like upper and lower grille air shutters to improve airflow and a reduced ride height, all of which help reduce fuel consumption," Ortega said. An all-new direct-injection 1.8L 4-cylinder engine mated to a two-motor drive unit slightly modified from the 2016 Chevrolet Volt drive unit powers the Malibu Hybrid. The drive unit provides additional power to assist the engine during acceleration, for 182 horsepower (136 kW) of total system power.