2001 Corvette Z06 With 612 Original Miles! on 2040-cars

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Why the Corvette is Chevrolet's billion-dollar baby

Edmunds has worked up a piece that tries to figure out just how much the global Chevrolet Corvette economy is worth, a spitballed guesstimate putting the number at more than $2.5 billion with the proviso that the number is probably low. It starts by taking Corvette's new car sales of 14,132 units last year, which would equate to $714,725,900 (including destination) assuming ever car sold was a base coupe with no options. In the final tally, a little extra padding gets that number up to $750,000,000.
But that's not all. Consider this: Many of the almost 1.4 million Corvettes produced over the model's history are still on the road. There are new parts being produced and aftermarket companies like Mid-America Motorworks deaing business, that single Illinois company doing more than $40 million a year in sales. There are the Corvette events large and small, restorers who do nothing but Corvettes, salvage yards that deal only in used Corvette parts and the Corvette magazines where owners find all this stuff.
And then there are the Corvette-themed tchotchkes, every single one of which provides a tiny contribution to the huge licensing royalties that General Motors collects every year. The article admits there's no way to come to an accurate number, but it just goes to show how valuable one specific model can be to a company.

Mark Reuss: GM can't afford product 'misses,' has 'thought about' CT6 V-Series

Mark Reuss is a busy man. He oversees General Motors' global product portfolio, an all-encompassing task for a company that sold more than 9.9 million cars and trucks last year. When GM launches a well-received product, like the road-going rocket ship that is the Chevrolet Corvette Z06 – he gets credit. When the company stumbles with the slow-selling Chevy Malibu or grapples with fallout from the decade-old Saturn Ion and its flawed ignition switch, he gets blamed. GM owners, the press and sometimes the federal government, demand answers. Bob Lutz famously held the job before Reuss. So did Mary Barra, who's now GM's chief executive. There's a New GM, but the lineage is connected to a long history. When he's not thinking product, Reuss, an executive vice president, also runs the purchasing and supply chain for the company, which is still one of the largest industrial empires in the world. We caught up with Reuss on the floor of the New York Auto Show, where GM had just rolled out two crucial new products: the 2016 Cadillac CT6 and the 2016 Chevrolet Malibu. Speaking with a small group of reporters, Reuss delved into a variety of subjects, including the new Malibu, Cadillac's future (he thinks the ATS-V is going to "flame the M3 and M4"), and other topics. On fixing the Malibu: "We can't miss. We can't have those kinds of misses [like the previous generation] on our cars and crossovers and trucks. We can't do that. If we do that, we give a reason for someone to go buy something else. It's that simple. "On a car like the Malibu we have a chance to really fix all of that, which we have, and then lead. Then you've got a real opportunity there. So that's what we've really been focused on here – to fix those things." He later added: "We need that car here to transform Chevrolet desperately because it's the heart of the market. And when you think of Chevrolet, people will come back and think about what we did with the [new] Malibu and the Cruze... It's hugely important to us." On Cadillac: "If we go out and try and out-German the Germans, it's probably not going to work. We've got an opportunity here generationally where there's a lot of people younger than me that have parents that drove BMWs and Mercedes, and I think there's an opportunity there for those people to drive something different than what their parents did, and I think that's always been an opportunity in the auto industry if you look at the history of it.

2021 Chevy Colorado and GMC Canyon facelift spied

The Chevy Colorado and its GMC Canyon twin have been on sale for a good long time now, and while things move a little more slowly on the truck side when it comes to facelifts and model changeovers, it seems like it’s about time. So itÂ’s no surprise to see some lightly camouflaged trucks running around ahead of what appears to be a minor refresh for the 2021 model year. Starting with the Colorado, it appears to have a bowtie hiding behind some camo in the center of the grille, which otherwise looks like the no-bowtie option you can get on 2019-and-up trucks. It could be that Chevy is keeping the no-bowtie grille design but allowing a bowtie to grace it, or it could be misdirection. Either way, the grille pattern adds a bit of flair to the otherwise staid front end design. There also appears to be a bit more shape to the lower air inlet, with echoes of some of the lower fascias of its bigger Silverado stablemate. The Canyon, on the other hand, shows more extensive front-end changes. At first glance, it looks to emulate some variants of the GMC Sierra, which would make sense given those modelsÂ’ changes for the 2020 model year. In particular, this Canyon has hints of Sierra HD, being more square and monolithic than the regular Sierra 1500s, although itÂ’s a little hard to tell with the camo covering the edges of the grille. It could certainly also adopt more rounded corners like the 1500s. Either way, itÂ’s more vertical and thereÂ’s less differentiation between the upper grille and lower opening. ThereÂ’s nothing in the way of changes around the sides or back, and while there may be some minor changes inside, we arenÂ’t expecting any. The word around town is that this isnÂ’t a full facelift, but rather a minor front end tweak thatÂ’ll just be a regular part of the model-year changeover.