1972 Corvette Coupe 454 on 2040-cars

Auto blog

Lutz dishes dirt on GM in latest Autoline Detroit

Bob Lutz sits down for Autoline Detroit - Click above to watch video after the jump
Autoline Detroit recently played host to Bob Lutz, and, as is always the case, the former General Motors vice chairman dished out some great commentary. Lutz was promoting his new book Car Guys vs. Bean Counters: The Battle for the Soul of American Business, and talk quickly turned to his role as it related to product development and high-level decision making at GM. While on the topic of brand management, Lutz revealed a few rather interesting tidbits about his former employer:
All Chevrolet vehicles were required to have five-spoke aluminum wheels and a chrome band up front, as part of the Bowtie brand's overall image.

Has Chevrolet gotten the formula right with the Malibu?

Since the Malibu's return in 1997, there has been an internal issue with Chevrolet with getting the midsize sedan formula right in its own way. Let's be frank, the Malibu had a boring beginning as a midsize sedan in 1997. We got the dreadful sixth-generation Malibu in 2004 that brought us an SS model that really didn't deserve the SS badge on it. Hell, its saving grace was fleet sales. But the tides seemed to shift when the seventh-generation Malibu came on the scene in 2008. With the determination of making the Malibu more competitive with other cars in its class, a lot of hard work and effort was put into making the seventh-generation Malibu a timeless and well-crafted vehicle. As an owner of a 2012 Malibu 1LTZ, I have to say that Chevy has fully accomplished it. I love the nicely designed exterior, the interior was comfy enough for those long trips to work each and every day, and it was a very quiet car in my opinion. And its fuel economy was decent, not too bad. The New York Times in 2008 referred to it as "A super Accord, but from GM." In some comparisons, the Malibu was ranked higher than the Honda Accord and the Nissan Altima. It also received the North American Car of the Year award. Love it or hate it, the seventh-gen Malibu was an overall big success for GM. But then in 2013 we got the eighth-generation Malibu. GM gave it a botched release, releasing an Eco model first (that was later discontinued), then later in the year GM released the regular Malibu models. Shifting to a new platform didn't help it either. Even though it separated it further from the Impala, which was built on the same platform as the last-gen Malibu, the shrinkage in legroom, its OK design language, and a poorly crafted interior helped contribute to its overall lackluster sales performance. Not to mention the cars in its class got 10x better than the Malibu as well. Just 18 months after the 2013 Malibu went on sale it received a mild refresh to try to help its OK design, but it didn't help at all. The fate of the eighth-gen Malibu was sealed early on. But wait, a new light came from GM early last year. It came in the form of the ninth-generation Malibu. I have to say, when the curtain came off of it last year, a huge sigh of relief came from me. To me it seemed that Chevrolet took that determination it had in crafting the seventh-gen Malibu and increased it this time around.

Chevy ramps up development of Bolt EV

The Bolt is on the move, and Chevy confirmed Wednesday it is testing more than 50 prototypes as it prepares to launch the electric vehicle in 2017. We've already seen the photographic evidence in these spy shots, but Chevy released its own images and the above video as further proof that the EV remains on track toward production. Chevy revealed the Bolt as a concept in January at the Detroit Auto Show, promising a range of 200 miles on electricity with a price tag of about $30,000 after possible incentives. The prototypes are being hand-built and tested at the General Motors Proving Grounds in Milford, MI, and other global locations. "Effectively these are the bones of the car that's going to be the production Chevy Bolt," said Josh Tavel, the car's chief engineer. Chevy is testing the Bolt in all areas of vehicle competence, including ride and handling dynamics, cabin comfort, quietness, charging capability, and energy efficiency. More than 1,000 engineers are working on the program. "We really wanted to convey the notion that this is running fast. It's happening," said Pam Fletcher, GM's executive chief engineer of electrified vehicles. The Bolt will be built at GM's Orion Assembly plant north of Detroit and sold in all 50 states. It's part of the automaker's electric car blitz that includes the plugin hybrid Volt, the traditional (non-plugin) Malibu hybrid, and confirmation of plans to expand sales of the Spark EV to Canada and Maryland. Related Video: