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Chevy updates Silverado HD with new towing equipment

Enamored by the updated Chevy Silverado released just the other day, but need something a little more heavy duty? Chevy isn't going to keep you around waiting for long, as it has now revealed a new Silverado HD as well. While the new Silverado 1500-series has been distinguished over the outgoing version principally by its revised styling, the updated Silverado HD is more about its enhanced equipment. It's got a new Digital Steering Assist system (on some models) designed to enable easier and safer towing. There's a new gooseneck/5th-wheel trailer prep package that enables Chevy's new heavy duty truck to tow as much as 23,200 pounds. And the interior equipment is augmented as well by a new MyLink system with seven- or available eight-inch display, Apple CarPlay and Android Auto capability, wireless phone charging and more. Buyers will be able to choose between two versions (2500HD and 3500HD), four trim levels, three cab sizes, two cargo box lengths, and numerous powertrain and drivetrain configurations for a staggering array of combinations. There'll also be several special editions and packages, like the Z71 for off-road use and Custom Sport Edition for a sleeker look, as well as chassis cab and CNG versions. Scope out the full details in the press release below and the fresh batch of images in the gallery above. Related Video: 2016 Chevy Silverado HD Offers Digital Steering Assist Control-enhancing system, phone integration and 5th wheel package lead updates 2015-09-24 DETROIT – Chevrolet Silverado HD trucks are engineered to make the toughest jobs easier, and new technologies for 2016 complement features such as integrated cruise control, powertrain grade braking and diesel exhaust braking to enhance control. New Digital Steering Assist power steering on some double cab and crew cab models helps make hauling and trailering easier and more confident, with electronic controls that enhance road holding and stability on the highway – particularly on crowned roads – regardless of whether the truck is loaded. It also offers greater responsiveness and an improved steering feel. Digital Steering Assist is not available on Work Truck models or regular cab. There's also a new Gooseneck/5th Wheel Trailering Prep Package, with a spray-in bedliner, that makes Silverado HD models ready to tow larger trailers right from the factory.

Coronavirus shakes up America's truck market: GM outselling Ford and Ram

FCA, Ford and General Motors joined the rest of the U.S. auto industry in taking heavy volume hits due to coronavirus-related shortages of both cars and customers. The saying goes that a rising tide lifts all boats; it stands to reason, then, that a falling one would have the opposite effect.  However, as we learned Thursday, the automotive market can behave in unpredictable ways. While the F-Series remained the best-selling nameplate in Q1, GM's full-size trucks are now outselling Ford's again for the first time in years, and with this upward thrust from the General, FCA's Ram was unceremoniously booted out of a hard-earned second place.  While late-March sales declines hit just about every major automaker in one way or another, the model-by-model results weren't nearly so uniform. And because the market tends to be a zero-sum game, for every winner, there generally has to be a loser.  In this case, that winner was GM, and its rise had to come at the expense of another automaker, in this case, Ford. F-Series sales dropped 13.1 percent in the first quarter of 2020, while sales of GM's full-sized Silverado and Sierra surged nearly 28% in the same period. FCA's Ram lineup managed a steady-as-she-goes 7% increase. All-in, GM finished the quarter with 197,743 full-size trucks sold to Ford's 186,562. Here's the full breakdown: Ford F-Series: 186,562  Chevrolet Silverado*: 144,734 Ram P/U: 128,805 GMC Sierra: 53,009 *includes 1,036 Medium Duty sales Things are a but murkier in the midsize segment, where the Chevy Colorado slipped 36% to just 21,430 units sold — just a few hundred better than the slow-selling Ford Ranger's Q1 numbers. The GMC Canyon experienced an almost identical slide, finishing the quarter with just 4,483 units sold. For perspective, Jeep sold more than 15,000 Gladiators and Toyota's midsize Tacoma slipped less than 8%, finishing the quarter with nearly 54,000 sales.  We suspect this discrepancy in full- and mid-size truck sales comes from shifting incentives. Ford, GM and FCA would like to keep selling bigger trucks because there's far more profit margin built into their list prices. Even with tens of thousands of dollars in manufacturer money on the hood, big trucks still make money.  Since these automakers report quarterly, we won't get another good look at these numbers until July, but if you thought that 2019 represented the new normal for U.S. auto sales, well, think again.

Huge, pricey trucks haul jobs and profits for the Detroit Three

DECATUR, Texas — Mickey McMaster is on his 12th pickup truck. The 61-year old farm equipment dealer in Decatur, Texas, two weeks ago treated himself to a 2019 GMC Denali for around $69,000 — a reward for long hours at work. "For me this is the Cadillac of trucks, it's a real luxury vehicle," McMaster said. "I've worked my way up to afford a truck like this and it shows that I've earned it." McMaster is the kind of customer General Motors Co is banking on as it plans to add 1,000 jobs at a plant in Flint, Michigan that will build a new generation of its largest pickups. Demand from Texas and other heartland states for big pick-ups is providing a lifeline to many workers the No. 1 U.S. automaker is laying off at plants elsewhere. The Detroit Three automakers and thousands of their U.S. workers are counting on customers like McMaster to keep buying bigger and more luxurious pickup trucks even if overall U.S. vehicle demand weakens this year, as most analysts predict. At Flint, GM will build a new generation of its heavy-duty Chevrolet Silverado and GMC Sierras, including luxury models that are some of the most profitable vehicles on the planet. GM, Ford Motor Co and Fiat Chrysler Automobiles NV's Ram division own the segment and are each doubling down with new or redesigned models launching this year. Sales of heavy-duty pickups in the United States have grown to more than 600,000 vehicles a year, up more than 20 percent since 2013, according to industry data. Prices for luxury models can easily top $70,000. GM on Tuesday celebrated the launch of a new generation of heavy-duty GMC and Chevrolet pickups at the assembly plant in Flint, Michigan, that is now building all such trucks for the company. At the same time that GM is laying off thousands of U.S. workers and planning to shutter five North American factories, Flint is hiring. The plant runs on three daily shifts, six days a week. As the new model's assembly system ramps up, the plant's capacity will increase by more than 25 percent, plant manager Mike Perez told Reuters. The Flint plant plans to add 1,000 workers, more than half of the 1,500 factory workers who have asked to transfer from plants GM has targeted for shutdown as part of CEO Mary Barra's restructuring plan. "We're bringing in 50 to 100 people every week," said Perez. Workers last week were still finishing the job of retooling the Flint factory to build the new heavy-duty trucks as part of a $1.5 billion investment project.