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The Volt Dance had precedent; meet the Chevy Footlockers

Marketing in the auto industry can get weird sometimes – really quite bizarre, in fact. For example, remember the Chevy Volt dance from the 2009 Los Angles Auto Show? If not, a group boogied to a song about the electric car, and it was every bit as awkward (and hilarious) as that sounds. In fact, that innocent bit of promotion lives in infamy, as some pundits grabbed hold of it during General Motors' bailout and asked why America's tax dollars were going to such things. The Chicago Auto Show has been digging through its vault of vintage videos, and it has come up with something that might actually be worse than that Volt-themed routine. They're called the Chevy Footlockers, and they're a dance troupe somehow promoting the Cavalier at the 1988 Chicago show. The connection between the car and their routine is unclear, but it's gloriously cheesy in a Chippendales-meets-AC Slater sort of way. Also, there are props towards the end, but we aren't going to spoil them for you, because you just have to watch for yourself. As a bonus, there's another (brief) clip below showing a female dance group with the Geo Tracker at the '91 Chicago show, and they sing, too. Scroll down to watch both of these oddities. News Source: ChicagoAutoShow via YouTube [1], [2] Marketing/Advertising Chicago Auto Show Chevrolet GM Classics geo

Chevrolet planning new crossover between Equinox and Traverse

Chevrolet is taking a crowbar to its crossover lineup so it can slide in a new entry between the Equinox (shown) and the Traverse, according to a report in Automotive News. The current Equinox, a tweener compared to its rivals, will get smaller when the next-generation vehicle moves to the Delta platform that underpins the Chevrolet Cruze. The next Traverse will remain full-size, the liberated space between it and the smaller Equinox making room for a fourth offering from the brand. Designed on a short-wheelbase version of the Traverse platform, AN's sources say it will offer three-row seating, and its architecture will also serve the Cadillac SRX successor, the XT5, and the redesigned GMC Acadia. Yes, the Acadia will also come down a notch in size. Once all the rationalizing is complete, the Trax, Equinox, new crossover, and Traverse would give consumers a quicker, easier way to compare size and features with the competition. As it stands, the Ford Edge, Nissan Murano, Honda Pilot, and Toyota Highlander are all larger than the Equinox. The future offering and its two- and three-row seating options would take clear aim at those four vehicles, and the Equinox could focus on the Ford Escape, Honda CR-V, Toyota RAV4, and Jeep Cherokee segment. The new Chevy is predicted to go on sale at the end of next year as a 2018 model. Related Video: Featured Gallery 2015 Chevrolet Equinox View 14 Photos News Source: Automotive News - sub. req. Chevrolet Crossover cadillac srx gmc acadia chevy traverse cadillac xt5

Subprime financing on the rise in new car sales, leasing too

We all remember the financial crisis that began several years back. At its core was a splurge of subprime lending for housing loans. The housing bubble burst, triggering a collapse of the mortgage-backed securities market. Apparently, those types of loans still exist in the automotive industry, and the market share for these types of "nonprime, subprime, and deep subprime," loans has grown 13.6 percent compared to the third quarter a year ago.
According to an Automotive News report, high-risk lending expanded to 24.8 percent of total loans in Q3, up from 21.9 percent for this time last year. As this level increased, average credit scores of borrowers dropped to 755, down from 763 a year ago. In that time, the average financing amount increased $90 per vehicle, to $25,963.
At 818, Volvo maintains the highest per-owner credit score, while Mitsubishi has the lowest, at 694. The highest rate of borrowers was at Toyota, with 14 percent of the market, followed by Ford with 13.1 percent and Chevrolet at 11.1.