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How Chevy used popular Instagram user to promote 2016 Volt

A picture is worth a thousand words. When it comes to Chevrolet and its Volt extended-range plug-in, the automaker is hoping pictures can be turned into a few more buyers. The company extended a little love to one popular social-media practitioner to see if the trick works. Former biochemical engineer Kevin Lu started his Instagram account a couple of years ago during a road trip, and the quality of his shots has attracted about 181,000 followers. With that popularity in mind, Chevy brought Lu up to Detroit to check out the unveiling of the next-generation Volt at the Detroit Auto Show last month. Lu also got to see the Detroit-Hamtramck Assembly factory where the Volt is built, Automotive News reports. As for the next-gen Volt, Chevy says a more efficient powertrain and lighter battery help give the car an all-electric range of up to 50 miles and a total driving distance of more than 400 miles. Chevy also touts the model's streamlined grille and (tight) seating for three in the rear. General Motors hopes a combination of those improvements and exposure from sources such as Lu and his Instagram account (and some sleepy ads, apparently) revitalize sales of the model. Last year, Volt sales fell 19 percent to 18,805 units. Related Videos: News Source: Automotive News-sub.req. via GM AuthorityImage Credit: Kevin Lu/Instagram Green Detroit Auto Show Chevrolet Detroit extended-range plug-in instagram

Our favorite mid-engine Corvette theories and rumors

The mid-engine Corvette! We just saw blurry photos through the foliage, and are hearts are all aflutter because it means that this car is real. And it's the most " never before" Corvette since 1984. Which leads us to all kinds of wacky theories and speculation. Everybody knows something or heard from a guy. None of those guys (or gals) from GM are talking to Autoblog, to be clear. But that won't stop us from stirring the pot. Let's go over a few point-by-point. The pushrod engine will be replaced by an overhead-cam V8 Car and Driver has repeatedly reported that an overhead-cam engine will come after the mid-engine Corvette's debut with an old-school pushrod. We've heard the same thing firsthand, albeit from a source with no connection to the development of the Corvette or powertrain. "At some point two valves can't pass future emissions regulations," said the guy we know. While the pushrod engine is compact, the design makes it difficult - if not impossible - for sophisticated variable valve timing (and lift) systems that control combustion with more precision. Hasty conclusion: The pushrod engine has a finite life in front of it. This one's a lock, it's a just a matter of when. Bowling Green's new paint shop is really the mid-engine assembly line Credit to Reddit for this one. Like we said, everybody knows a guy. But let's look deeper. The new paint facility costs $439 million dollars and adds 450,000 square feet, almost half the size of the existing plant. Plus GM announced another $290 million in upgrades at Bowling Green Assembly. That sure sounds like a lot of money, but you can actually spend that much on a paint booth. Porsche spent 500 million Euros (about $561 million dollars) to add the Macan assembly to its Leipzig, Germany plant in 2014. Chrysler shelled out $850 million for a paint shop in Sterling Heights, Michigan. GM spent $600 million for a new paint shop at the Fairfax (Kansas City) plant. Honda, on the other hand, is working on a thrifty $210 million project in Marysville, Ohio that includes a 300,000 square foot expansion, and the low-volume Acura NSX facility only cost $70 million. Hasty conclusion: The square footage and cost could easily mean a new assembly line instead of (or in addition to) a paint line. And if the NSX plant was really that cheap, GM could have hidden a similar sum in its existing announcements.

Nissan Leaf is now the best-selling plug-in vehicle of all time in US

Numbers don't lie. And in some instances, you can see their truth from miles away. As everyone expected, the Nissan Leaf is now officially the best-selling plug-in vehicle in the US. While the two vehicles aren't direct competitors (one's a pure EV and the other is a plug-in hybrid), they certainly dominate the plug-in vehicle sales charts. When we do a little math on those charts, we see that since the two vehicles went on sale at the end of 2010, the Volt has sold 75,231 units while the Leaf is now at 76,407, giving the Leaf a 1,176-vehicle lead. The Leaf trailed the Volt by just two units at the end of February. This is the first time the EV had held the overall lead since the end of February 2012, when it was ahead 10,847 to 9,623 and for a while there at the end of 2013, the Volt was up by around 12,000 units. Times have changed, though, and we don't expect the lead to switch back until the next-gen Volt goes on sale later this year, and even then nothing is certain. The Leaf sold 1,817 copies last month, a drop of 27.5 percent from last year. Year-to-date, the Leaf has sold 4,085 units, down 21.2 percent from the same time period in 2014. There were 639 Volts sold last month, a 56.8-percent sales decrease compared to March 2014. So far this year, Volt sales are down 48 percent. Green Chevrolet Nissan ev sales hybrid sales