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2016 Chevrolet Equinox gets styling tweaks, not much else

The current Chevy Equinox debuted over five years ago, in late 2009. Since then, the midsize crossover segment has become increasingly important, with brand-new entries meeting substantially overhauled versions of existing nameplates. But the Equinox carried on, largely unchanged. And while Chevy is using its Chicago Auto Show stage to debut the freshened, 2016 Equinox, it appears there isn't a whole lot to talk about. Take a look at the updated Equinox's exterior and you're pretty much going to see all that's new for 2016. Sure, the Chevy still boasts a handsome, inoffensive design, and it's now upgraded with things like LED running lamps on top-level trims, as well as new 17- and 18-inch wheel designs, projector beam headlamps, and revised taillamp styling. Moving inside, Chevy has added a standard seven-inch color touchscreen to all models, which includes a backup camera. New-to-Equinox safety features like side cross traffic alert and side blind zone alert are also available for 2016. And really, that's about it. Powertrain options carry over from last year. On the base end, there's a 2.4-liter inline-four that's good for up to 32 miles per gallon on the highway (with front-wheel drive). Buyers can also opt for a 301-horsepower, 3.6-liter V6 that allows the Equinox to tow up to 3,500 pounds. Will this be enough to keep the Equinox fresh in its highly competitive class? In 2014, the Equinox did outsell lower-volume competitors like the Mazda CX-5 and Subaru Forester, but was bested by fresher offerings like the Ford Escape, Honda CR-V, and Toyota RAV4. Have a look at all there is to know about the 2016 Equinox in the press blast below. We'll have live images and more impressions direct from the Chicago show floor, soon. Fresh Face: Chevrolet Introduces Restyled 2016 Equinox Premium cues, new safety features enhance Chevy's record-selling compact SUV CHICAGO – Chevrolet today introduced the 2016 Equinox – a contemporized version of the popular compact SUV. Updates include new styling with premium accents, new wheel designs and new available safety features, as well as a larger color touchscreen radio and a standard rear-vision camera for entry-level models.

The best Super Bowl car commercials from the last 5 years

If you've been dipping into the Autoblog feed over the past days and weeks, you wouldn't even have to be a sports fan to know the Super Bowl is coming up. Automakers have been teasing their spots for the big game, dropping them days early, fully-formed onto the Internet and otherwise trying to amp up the multi-million-dollar outlays that they've made for air time on the biggest advertising day of the year. And, we're into it. The lead up to the Super Bowl is almost akin to a mini auto show around these parts; with automakers being amongst the most prolific advertisers on these special Sundays. The crop of ads from 2015 looks as strong as ever, but we thought we'd take a quick look back at some of our favorite spots from the last five years. Take a look at our picks – created from a very informal polling of Autoblog editors and presented in no particular order – and then tell us about your recent faves, in Comments. Chrysler, Imported From Detroit Chrysler, Eminem and a lingering pan shot of "The Fist" – it doesn't get much more Motown than 2011's Imported From Detroit. With the weight of our staffers hailing from in and around The D, it's no wonder that our memories still favor this epic Super Bowl commercial (even though the car it was shilling was crap). Imported really set the tone for later Chrysler ads, too, repeated the formula: celebrity endorsement + dramatic copy + dash of jingoism = pulled car-guy heartstrings. Mercedes-Benz, Soul teaser with Kate Upton One of our favorite Super Bowl commercials (and yours, based on the insane number of views you logged) didn't even technically air during the game. Mercedes-Benz teased its eventual spot Soul with 90-seconds worth of Kate Upton threatening to do her best Joy Harmon impression. (Teaser indeed.) It doesn't win points for cleverness, use of music, acting, or any compelling carness, but it proved that Mercedes' advertisers knew how to make a splash in the Internet Age. And, hey, it's still classier than every GoDaddy commercial. Kia, A Dream Car. For Real Life Like the Mercedes video above, the initial draw here is a pretty lady; in this case the always stunning Adriana Lima. But this Kia commercial really delivers the extra effort we expect while scarfing crabby snacks and homemades, too. First of all, Motley Crue. Second, a cowboy on a bucking rhino. Enjoy yet again.

GM puts e-commerce shopping in car dashboards

DETROIT — General Motors on Tuesday said it will equip newer cars with in-dash e-commerce technology, betting it can profit as drivers order food, find fuel or reserve hotel rooms by tapping icons on the dashboard screen, instead of using smartphones while driving. GM's Marketplace technology, developed with IBM, will be uploaded automatically to about 1.9 million model-year 2017 and later vehicles starting immediately, with about 4 million vehicles across the Chevrolet, Buick, GMC and Cadillac brands equipped with the capability in the United States by the end of 2018, GM said. GM will get an undisclosed amount of revenue from merchants featured on its in-dash Marketplace, Santiago Chamorro, GM vice president for global connected customer experience, said during a briefing for reporters. Customers will not be charged for using the service or the data transmitted to and from the car while making transactions, he said. "This platform is financed by the merchants," Chamorro said. GM will get paid for placing a merchant's application on its screens, and "there's some level of revenue sharing" based on each transaction, he said. It is too soon to say how much revenue GM could realize from the Marketplace system, he said. The GM Marketplace will compete for customer clicks and revenue with hand-held smartphones, which offer a far richer array of applications than the GM system will at the outset. Amazon.com is partnering with other automakers, including Ford, to offer in-car e-commerce capability through Amazon's Alexa personal assistant system. For example, GM will launch Marketplace with just Shell and Exxon Mobil icons in the fuel category. The only restaurant available for in-car table reservations at launch is the chain TGI Fridays, GM said. In addition, there will be apps for parking, and ordering ahead at coffee shops and restaurants such as Starbucks, Dunkin' Donuts and Applebee's. "We will be adding more vendors," with some coming in the first quarter of 2018, Chamorro said. In addition, he said GM plans to expand integration into its vehicles of music, news and other information services. GM also hopes to use its in-car Marketplace connections to expand purchases of products and services, such as additional access to in-car wifi, from its own replacement parts business and dealer network. Customers can "expect to see more service promotions coming through the platform," Chamorro said. Reporting by Joe WhiteRelated Video: