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Book by Cadillac subscription service returns next year

Cadillac rolled out its subscription service Book by Cadillac at the beginning of 2017. On December 1, 2018, the automaker put the service on hiatus after having made a few revisions and learned a lot of lessons. Just a month later, brand president Steve Carlisle told GM Authority at this year's Detroit Auto Show that Book was definitely returning. A week after that, GM chief financial officer Deborah Wahl said Book 2.0 could be ready as soon as Q2 this year. It's taken a touch longer than expected to sort out the kinks, but Automotive News reports Wahl told an audience at the J.D. Power/NADA AutoConference L.A. that the real return happens in the first quarter of 2020.  When Book went on hiatus last year, the service charged $1,800 per month for insurance, maintenance, unlimited miles, the ability to swap into any Cadillac at will, and concierge-like vehicle delivery to your location with amenities like bottled water, umbrellas, and detailing. Good things came of it for the brand, such as the 70% of subscribers who'd never owned a Cadillac. Yet the drawbacks were too much. At one point, the carmaker said Book's halt was due to technical issues like "snags with the back-end technology used to support the service" that hampered customer service and increased costs. Cadillac managed the Book's fleet, as opposed to the dealers, and consumer choice — or a lack of it — played a role in the hiatus. In Carlisle's comments to GMA, he said that subscribers didn't swap out vehicles nearly as much as expected. Even though everything up to the full-fat V-Series models was in the catalogue, Carlisle said of the customers, "They wanted an XT5." The devotion to that one product changed the economics. "Are [subscribers] going to stay in that service if thatÂ’s what they realize they want?" he asked. "It is inherent in that model that we maintain more than one car per customer. And you got to think through the economic implications of that. Particularly if utilization is a lot lower than we thought because people are switching less than we thought." Wahl didn't offer any specifics on how Book 2.0 will differ from Book 1.0, only saying that there will be more "convenience, flexibility and value for potential subscribers." There will be less focus on swapping cars, and Cadillac will "base it off the dealer network." Since the brand's 900 U.S. dealers have the inventory, anyway, that should help both parties.

2018 Cadillac XTS V-Sport Drivers' Notes Review | Cruise missile

The XTS is a standout in Cadillac's current lineup. It's a throwback to the automaker's cars of the '90s and early 2000s. It's big, comfy and packs a punch under the hood, but there's only a slight pretense of sportiness, despite the V-Sport moniker. If you want a Cadillac that handles, buy a CTS or ATS. Still, there's nothing wrong with being a big, slightly soft cruiser. Not everyone is out to conquer the Nurburgring. Some people just want comfy seats and a half-mile of wheelbase. Our tester is the range-topping Platinum V-Sport trim. At $73,040, it's not exactly cheap. That said, you do get a hell of a lot for your money. This car has heated and cooled massaging front seats with 22-way power adjustment, a heated steering wheel, heads-up display, the latest version of Cadillac's infotainment system, Bose surround sound, LED headlights and adaptive cruise control. That's not including all the V-Sport goodies like Brembo brakes, magnetic ride and a howling 3.6-liter twin-turbo V6. Senior Editor, Green, John Beltz Snyder — Hopping in the Cadillac XTS, the familiar surroundings created a certain set of expectations. Like judging a book by its cover, it's an easy trap to judge a Cadillac by its interior (they all feel the same to me). Some of what I expected, I got: a smooth ride, hearty pep, robust driver assist and fussy audio and HVAC controls. What surprised me was just how urgent this motor is. On paper, that should come as no surprise. The V-Sport's 3.6-liter twin-turbo V6, making 410 horsepower and 369 pound-feet of torque, is bound to pack a punch. You almost forget what that should feel like, though, until you put your right foot down. There's no lag, and despite the all-wheel drive, there's even a little torque steer. The lightness of the steering means it's no difficult task to account for it, though. Speaking of steering, I actually enjoyed bending this through tight corners. It's a breeze to saw the tiller back and forth, and the car communicates the interaction between the tires — especially up front — with the road. I'd like to take this Caddy to the track. Associate Editor Reese Counts: I liked this car way more than I thought I would. I was expecting a DTS or STS with a fresh face and a bit more punch. In a way, that's what this is, but I don't mean that as a knock. I don't need every car I drive to be able to put down hot laps. Sometimes I want something with soft seats (that massage!) and a big engine to get me home quickly.

Cadillac prices new XT5 from $39,990

Keen to put your deposit down for a new Cadillac XT5, but waiting to find out how much you'll need to set aside? Well the wait is over, friend, as Cadillac has announced pricing for the new crossover. US pricing starts at $38,995, which works out to $39,990 once you factor in the standard $995 destination charge. That's only $1,390 more than the now wreathless brand charged for the outgoing SRX, which the new XT5 replaces and which carried a starting price of $38,600 (delivered). It also undercuts the competition from most other luxury automakers. The BMW X3 ($40,495), Audi Q5 ($40,900), Lexus RX 350 ($42,850), and Infiniti QX70 ($45,850) each start at a higher base price than the Caddy. However the Mercedes GLE stats marginally lower at $39,875, and the Lincoln MKX goes for significantly less at $37,935 – all prices including destination charges. Of course, that starting price is just for the base model with front-wheel drive. All-wheel drive is optional on Luxury and Premium models, but comes standard on the top-spec Platinum. Step that far up the ladder, though, and you'll be looking at $63,495 (delivered). Related Video: New 2017 Cadillac XT5 Crossover Arrives in April 2017 XT5 CROSSOVER PRICED FROM $38,995 IN THE U.S. 2016-02-10 The first-ever Cadillac XT5 will arrive in U.S. dealerships in early-April, continuing the brand's product-driven growth. XT5 enters the strongest category in the luxury automotive space, the midsize luxury crossover segment, where Cadillac set sales records in 2015. "The arrival of this sophisticated new crossover positions Cadillac well, as XT5 enters the most popular segment in the global luxury market," said Cadillac President Johan de Nysschen. "It's pivotal to our ongoing growth, which is why we've developed XT5 from the inside out to provide customers more space, more technology, more luxury and more efficiency." The XT5 is the first in a series of upcoming luxury crossovers carrying the "XT" designation, a key aspect of the brand's product-driven global growth plan. The new luxury crossover joins Cadillac's lineup immediately following the new range-topping CT6 Sedan, as the brand enters a new phase of product growth. The XT5 is the next chapter in elevating the Cadillac brand: it is bold, distinctive and sophisticated with enhanced driving dynamics. This new crossover perfectly reflects Cadillac's positioning in the luxury automotive marketplace, de Nysschen said.