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GM 8-speed transmission lawsuit granted class action certification

A story on Autoblog about potentially faulty 8-speed automatic transmissions from General Motors in 2019 has, as of the day this was published, 166 comments, mostly from owners of cars and trucks who say they are experiencing "a hesitation, followed by a significant shake, shudder, jerk, clunk, or 'hard shift' when the vehicle's automatic transmission changes gears." At the time, lawyers were seeking statewide classes in at least six states. As of today, the Detroit Free Press reports that a judge has granted class action status to a lawsuit brought by 39 plaintiffs across 26 states covering the transmission issue. The lawsuit specifically applies to vehicles that are equipped with GM's 8L90 or 8L45 8-speed automatic transmissions made between 2015 and March 1, 2019. Both of these transmissions are similar units, the 8L45 being slightly lighter version used in fewer vehicles than the beefier 8L90, and are designed for front-engine, rear- or all-wheel drive applications. The lawsuit alleges that the erratic transmission behavior makes some vehicles unsafe to drive. Ted Leopold, partner at Cohen Milstein and the court-appointed lead counsel for the case, said in a statement, "General Motors knowingly sold over 800,000 eight-speed transmission vehicles, which they knew to be defective for years, and yet made the business decision not to tell its customers before purchase." He added, "Dealers were directed to tell the customers that harsh shifts were ‘normal' or ‘characteristic.Â’ Such decision making is both highly irresponsible and emblematic of what GM believes it can get away with." The vehicles included in the court order with potentially faulty transmissions includes: 2015-2019 Chevrolet Silverado 2017-2019 Chevrolet Colorado 2015-2019 Chevrolet Corvette 2016-2019 Chevrolet Camaro 2015-2019 Cadillac Escalade and Escalade ESV 2016-2019 Cadillac ATS, ATS-V, CTS, CT6, and CTS-V 2015-2019 GMC Sierra, Yukon, Yukon XL, and Yukon Denali XL 2017-2019 GMC Canyon Some additional details of the lawsuit can be found at the Cohen Milstein site, including claims that "since 2015, GM has issued thirteen versions of a “technical service bulletin,” or “TSB,” related to this shifting issue alone." The statement from Cohen Milstein says that a "second action regarding GM vehicles with 8L transmissions is also underway in Battle v. General Motors, LLC, 2:22-cv-108783.

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")

2020 Cadillac XT5 light refresh shown in China ahead of U.S. reveal

We spied the lightly refreshed 2020 Cadillac XT5 not too long ago, but now we have official photos via China. Cadillac decided to reveal the mid-cycle refresh of its crossover on that side of the world, so the vehicle you're looking at here is a China-spec XT5. While this may be the case, many of the details unmasked about the vehicle will likely be seen here, too. Cadillac told us it will be able to confirm U.S. specifics in the near future. You may be wondering, what's different? Truthfully, there isn't much to the mid-cycle update from a visual perspective. The grille has been swapped for one that better matches all the other grilles in Cadillac's newest crossovers like the XT4 and XT6. Cadillac of China didn't include any photos of the rear for this light reveal. There are significant updates in other places, though. At least in China, Cadillac is giving the XT5 its new 2.0-liter turbocharged four-cylinder engine we first saw in the XT4. That engine produces a refined 237 horsepower and 258 pound-feet of torque. We can't say whether the crossover will or won't keep the 3.6-liter V6 option in the states, but adding the boosted motor won't come as a surprise. Along for the ride is GM's nine-speed automatic transmission that is paired to that four-cylinder. The interior looks largely the same, save for the addition of Cadillac's rotary knob to control the infotainment system. This follows suit with other newly-released Cadillacs that allow you to control the system with both the knob and the touchscreen. Another notable interior upgrade is the addition of the rearview mirror camera. Cadillac is clearly set on integrating this technology onto every car it makes, and we certainly don't have any qualms with that. One bit of tech that wouldn't be included for China but may present itself for the U.S. model is Super Cruise. We've been told to expect the driver assistance system to spread throughout the manufacturer's lineup, and the XT5 seems a perfect candidate for the tech. Watch out for more details and photos coming soon for the 2020 XT5, as Cadillac will be sharing more specifics on the U.S. version in due time.