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2021 Cadillac Escalade Review | What's new, features, photos, Super Cruise price

The 2021 Cadillac Escalade is a heavyweight mammoth that is unapologetically bold and quintessentially Escalade. Its general shape and design still plummets from the same tree as a Chevy Tahoe or Suburban, but there’s no mistaking this SUVÂ’s new look for anything but a bejeweled, bold and brash Cadillac. That said, it does take advantage of all the lovely new engineering enhancements made throughout the GM SUV lineup, including the latest-generation magnetic dampers and a new air suspension system. Combined with the long-awaited independent rear suspension design, these pieces bring the EscaladeÂ’s ride up to par with the most comfortable and luxurious SUVs on sale today.  In addition to the ride improvement, CadillacÂ’s new interior is a tech and luxury fortress befitting its price. The new triple OLED screens scream luxury, and the design makes it competitive with LincolnÂ’s gorgeous Navigator once more (a far more comfortable and usable third-row seat helps in that regard, too). Under the hood, there's an interesting new powertrain option with this generation of Escalade: a 3.0-liter turbo-diesel inline-six that brings decent fuel efficiency (23 mpg combined at its best) to a class of vehicle that typically achieves horrendously low figures. In total, with more space, more efficiency and vast improvements in every other category, the 2021 Escalade is poised to stand toe-to-toe with other luxury behemoths.  WhatÂ’s new for 2021? The Escalade is all-new for 2021. ItÂ’s the modelÂ’s first big redesign since the 2015 model year. 2021 Cadillac Escalade Sport Platinum View 60 Photos What are the Escalade interior and in-car technology like? The Escalade doesn't quite achieve the same elevated sense of fashion as Lincoln does with the Navigator, but it nevertheless makes a statement with its tech-forward take on luxury. The 38 inches of curved OLED screens we covered in our Escalade infotainment review dominate the dash in a brazen display of opulence. Large swaths of wood trim stretch across the dash horizontally and also adorn a substantial part of the center console. Your color and design options are plentiful, but it all depends on trim. The purple Dark Auburn is fantastic, and the light-and-airy Whisper Beige is another great option (pictured below). Real wood trim in various colors and patterns can be had, and varying levels of leather and suede coverage are available.

Cadillac executive appointments have global flair

Cadillac has rearranged its executive suite in order to take full advantage of its sales momentum. Don Butler is moving from his role as US VP of marketing to a newly created position with the title VP of global Cadillac strategic development. It will be his job to "drive the next phase of Cadillac growth internationally," planning strategy and developing new markets.
He will be replaced by Steve Majoros, an exec poached from Chevrolet's ad agency of record, Campbell Ewald. Majoros, who has the Chevrolet campaigns "Like a Rock" and "American Revolution" on his resume, will oversee Cadillac's US and international marketing.
Another component in the brand's renewed global focus includes conducting an ad agency review. Announced last month, Fallon Worldwide remains Cadillac's agency of record, but others, said to include Campbell Ewald, will be bidding to make the creative that helps Cadillac expand sales percentages by triple digits here and in China. Scroll down below for the official press release.

Cadillac can't keep up with Escalade demand, can't move its sedans

No matter how much Cadillac revitalizes its lineup and its image, it seems that all consumers want is the Escalade. In fact, Automotive News reports that General Motors can't keep up with demand for the fullsize luxury SUV, despite sticker prices that start at over $70,000 and approach six figures at the top end of the spectrum. Contrast that with sedans like the ATS and CTS, which are far cheaper but which Cadillac hasn't been able to move fast enough to keep up with production, prompting both the manufacturer and dealers to offer substantial incentives to keep them from piling up. Cadillac had been resisting a price cut of the ATS or CTS, lest it hurt resale values – itself a factor that could explain consumers' reluctance to buy them in the first place – but been offering subsidized leases, discounted financing, rebates and cheaper options. Combined with incentives from individual dealers, according to AN, buyers can be looking at five-figure discounts on buying a new Cadillac sedan. And now, finally, it seems the CTS will indeed get a little bit off its bottom line. Yet GM has been producing the ATS and CTS at rates that their sales can't keep up with. The automaker was forced to idle the plant in Lansing, MI, where it assembles the ATS and CTS for six weeks starting this past December. And since it reopened late in January, it's been reduced to a single shift as dealers try to move the metal they've already got. Meanwhile the plant in Arlington, TX, that produces the Escalade and its Chevy and GMC siblings has been running on overtime, with three shifts throughout the week and even into the weekend to keep up with demand. Profitable as it's been for Cadillac and GM, though, the Escalade does not represent the future of where it wants to take the brand - separating the Escalade as almost a brand unto itself that's been left out of the company's new naming scheme. If only it could make its sedans as successful as its fullsize SUVs, it'll be all set.