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Lincoln hijacks Cadillac's 'Dare Greatly' tagline

Talk about comedy - not even 24 hours after Cadillac teased its CT6 while inviting us to "Dare Greatly" during the Oscars telecast, Lincoln was doing the same but on Google. An anonymous tipster informed us the day after the Oscars that typing "dare greatly" into Google returned two ads before the search results. When we checked it over the course of a few hours, the first ad was always for Cadillac and either read, "Cadillac - Dare Greatly - Only those who dare drive the world forward," or, "Cadillac - Dare Greatly - It's not the critic who counts, it's the man in the arena." (On a side note, come on, Cadillac - "the man in the arena?" Well. It's a quote. Suppose that's all right, then.) The second result was for Lincoln and read, "Dare Greatly - It's not about making a statement, it's about doing what you love," with the associated URL being www.lincoln.com/dare+greatly. The first time we clicked it, it went to the Lincoln homepage showing the 2015 MKZ Hybrid. The second time, we got a page saying that the Lincoln site wasn't available; the Lincoln site was fine, the link didn't work. There's no reference to the Google joke at the Lincoln site - this was just about getting eyeballs. The English have the perfect phrase for Lincoln's provocation: "You've got some cheek!" We think it cunning, dastardly, and funny, and there's no doubt it worked - they knew people would flock to search the term. One of our competitors, Autotrader, said that within an hour of the first of four Cadillac spots airing during the Oscars, car searches for Cadillac vehicles climbed 53 percent from pre-Academy Award coverage levels. Searches for Cadillac cars were up 120%, they said. If this is Round One of our homegrown scrappy old-timers going at it, we're all for it. News Source: Google Marketing/Advertising Cadillac Lincoln Luxury

More than 100 pink Cadillacs assemble for Aretha Franklin’s funeral today

Aretha Franklin's funeral service is under way today in Detroit, and plans call for a service of at least five hours featuring performances by stars including Stevie Wonder, Ariana Grande and Chaka Khan, speakers including former President Bill Clinton and the Rev. Al Sharpton, and at least 130 pink Cadillacs lining the road in front of the church. The gesture is a nod to Franklin's Grammy award-winning 1985 hit "Freeway of Love" and its lyrics about driving in a pink Cadillac. Crisette Ellis, the wife of Bishop Charles Ellis III of Detroit's Greater Grace Temple, said they were inspired by how police line up their cars during funerals for fallen officers. "My husband said, 'Wouldn't it be awesome if we could have a sea of pink Cadillacs parked on Seven Mile Road to greet Ms. Aretha Franklin as she arrives?'" she told NPR. Only in #Detroit. 130 pink Cadillacs drive in front of Greater Grace Temple ahead of #ArethaFranklin funeral. pic.twitter.com/qTTJtDXNvS— ROOP RAJ (@rooprajfox2) August 31, 2018 Ellis is an independent national sales director for Mary Kay Cosmetics, which famously rewards top sellers with pink Cadillacs, so she had a built-in base of people to call on for the favor. "They're coming from everywhere," she said. "They are coming from as far as Texas; Omaha, Nebraska; Florida; North Carolina; Maryland." The funeral, which officially kicked off at 10 a.m. EST at Greater Grace, caps a weeklong celebration of Franklin's life and songs, including a two-day visitation at the Charles H. Wright Museum of African American History and concerts. Performers also include Faith Hill, Jennifer Hudson and the Clark Sisters, while Tyler Perry and the Rev. Jesse Jackson are also scheduled to speak. HLN and the Word Network, plus several local Detroit television affiliates, plan to broadcast the funeral, and outlets including The Associated Press and USA Today plan to livestream it. Having sung at the inaugurations of three presidents — Jimmy Carter, Bill Clinton and Barack Obama — Franklin was an American institution. She was awarded the Presidential Medal of Freedom by then President George W. Bush in 2005. Clinton entered the church with his wife, Hillary, to loud applause and stood quietly by Franklin's open casket before the service started. Franklin's body was dressed in a golden sequined outfit. The funeral was closed to the public, but crowds of fans gathered outside, many dressed in their church best.

Driving the C8 Corvette, and previewing GM's electric future | Autoblog Podcast #617

In this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by West Coast Editor James Riswick and Road Test Editor Zac Palmer. First they dive right in to the experience of driving the 2020 Chevrolet Corvette, followed by their review of the Mercedes-Benz GLE 350. Then they talk about the week's news, beginning with the whole slew of electric vehicles General Motors surprised us with at its EV Day. Next, they discuss the possibility of Porsche building a hybrid 911, as well as news about Ford's electric Transit van making its way to the U.S.. Last, but not least, they take to the mailbag to help a listener pick his next car in the "Spend My Money" segment. Autoblog Podcast #617 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Driving the 2020 Chevrolet Corvette Stingray Driving the 2020 Mercedes-Benz GLE 350 GM EV Day: Cadillac Celestiq and Lyriq, GMC Hummers and more A hybrid Porsche 911? Ford Transit electric commercial vans coming to U.S. Spend My Money Feedback Email – Podcast@Autoblog.com Review the show on iTunes Related Video: