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Cadillac shows dealers convertible rendering

Cadillac is getting serious about revitalizing and expanding its lineup, and to that end, a new report claims that brand boss Johan de Nysschen has been showing plans for several new models to the marque's dealer body - among them, a new convertible.
The droptop which Cadillac reportedly showed its dealers in sketch form, would be based on the same platform as the ATS and CTS, those it's unclear to which (if either) of those model lines the new convertible would be added, or whether the design features a canvas or folding hardtop roof. One way or another, it would be the first time Cadillac would offer a convertible since the Corvette-based XLR roadster was discontinued more than five years ago.
Quoting an unnamed brand spokesperson, Cadillac would "like to introduce an open car to the portfolio at some point," however, "it's not likely to be one of the near-term portfolio additions."

Bring back the Bronco! Trademarks we hope are actually (someday) future car names

Trademark filings are the tea leaves of the auto industry. Read them carefully – and interpret them correctly – and you might be previewing an automaker's future product plans. Yes, they're routinely filed to maintain the rights to an iconic name. And sometimes they're only for toys and clothing. But not always. Sometimes, the truth is right in front of us. The trademark is required because a company actually wants to use the name on a new car. With that in mind, here's a list of intriguing trademark filings we want to see go from paperwork to production reality. Trademark: Bronco Company: Ford Previous Use: The Bronco was a long-running SUV that lived from 1966-1996. It's one of America's original SUVs and was responsible for the increased popularity of the segment. Still, it's best known as O.J. Simpson's would-be getaway car. We think: The Bronco was an icon. Everyone seems to want a Wrangler-fighter – Ford used to have a good one. Enough time has passed that the O.J. police chase isn't the immediate image conjured by the Bronco anymore. Even if we're doing a wish list in no particular order, the Bronco still finds its way to the top. For now (unfortunately), it's just federal paperwork. Rumors on this one can get especially heated. The official word from a Ford spokesman is: "Companies renew trademark filings to maintain ownership and control of the mark, even if it is not currently used. Ford values the iconic Bronco name and history." Trademarks: Aviator, AV8R Company: Ford Previous Use: The Aviator was one of the shortest-run Lincolns ever, lasting for the 2003-2005 model years. It never found the sales success of the Ford Explorer, with which it shared a platform. We Think: The Aviator name no longer fits with Lincoln's naming nomenclature. Too bad, it's better than any other name Lincoln currently uses, save for its former big brother, the Navigator. Perhaps we're barking up the wrong tree, though. Ford has made several customized, aviation themed-Mustangs in the past, including one called the Mustang AV8R in 2008, which had cues from the US Air Force's F-22 Raptor fighter jet. It sold for $500,000 at auction, and the glass roof – which is reminiscent of a fighter jet cockpit – helped Ford popularize the feature. Trademark: EcoBeast Company: Ford Previous Use: None by major carmakers.

Cadillac's striking Escala concept is reportedly headed for production

Cadillac is reportedly planning a new flagship four-door, and it won't be based on its alphanumeric naming system a la the CT6. It'll be the Escala, the stunning concept fastback it revealed in 2016 in Pebble Beach. The news comes via Autoline, which cites AutoForecast Solutions. The Escala is said to be planned for production starting in December 2021 at GM's Detroit-Hamtramck plant, which currently builds the CT6, Buick LaCrosse and Chevrolet Volt and Impala. That suggests the Escala, which was branded as a four-door coupe, will likely keep that layout. It'll also be built on the CT6 platform. Cadillac has been talking about fitting a flagship sedan above the CT6 for years, and the Escala's design language has been influencing bits of other Cadillac models, from the refresh of the CT6 to the broad grille shape on the new XT4 crossover, which debuts at the New York Auto Show next week. The concept Escala featured a wide, muscular stance and a minimalist, white mid-century modern interior aesthetic, with tail lamps that evoke waterfowl in flight. Interestingly, it came equipped with a 4.2-liter twin-turbo V8 with cylinder deactivation, which Cadillac President Johan De Nysschen said at the time was "absolutely worthy of a car of this caliber." But with such a long horizon before production, there's obviously lots of time to develop a more pragmatic production model and cue ravenous speculation. Or, for that matter, to decide to rename it something like the CT8. Related Video: Featured Gallery Cadillac Escala Concept View 33 Photos Image Credit: Jeff Jablansky Design/Style Cadillac Coupe Concept Cars Luxury Sedan cadillac ct6 cadillac xt4 cadillac escala