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Book by Cadillac is like a streaming service for cars

Cadillac is launching a subscription-based service that gives users access to most of its models for a flat fee of $1,500 a month. Called Book by Cadillac, the program starts in February in New York City and its surrounding areas. Cadillac's goal: attract users who want flexibility without the costs and commitment of ownership. The monthly fee is steep, but Cadillac argues it's competitive with the cost of leasing a well-equipped luxury car. It also includes maintenance, taxes, and insurance fees. The Book service can also be stopped at any time, which frees users from any payments. There's no restrictions on mileage, though users pay for gas either by filling up the car when they're done with it or through a Caddy concierge who bills their account. Cadillac will deliver and pick up the vehicles from the user's choice of location via a white-gloved driver. Users can change vehicles up to 18 times per year, and they can be reserved with a mobile app. The theoretical goal is a Book user could head to the airport in New York in a Cadillac and reserve another one for their use in Los Angeles. Cadillac ran a test program last year and decided to move forward with Book after receiving a positive response on the price and features. "The overwhelming result is this is something competitive," spokesman Eneuri Acosta said. The program features the Escalade, Escalade ESV, CT6, CTS-V, ATS-V, and XT5 decked-out in Platinum trim. Other vehicles, like the non-V-series ATS or CTS could be added if there's demand. Book by Cadillac starts in New York, but will expand to other unspecified markets. Related Video:

Lexani Motorcars unveils plans for 2021 Cadillac Escalade Mobile Offices

Lexani Motorcars is an aftermarket shop that specializes in high-end luxury customizations for a variety of large SUVs and vans. The Corona, Calif. company aims for business-class-type vehicles, rather than "Pimp My Ride" hack jobs, and has recently been working on 30-inch extended mobile office conversions, among other projects. Up next: the 2021 Cadillac Escalade. Lexani Motorcars, not to be confused with Lexani wheels, took to Instagram to show off a vision for a custom office setup for the new-generation 2021 Escalade. Cadillac's large SUV would be extended by 30 inches and outfitted with a plethora of over-the-top luxury options. Lexani's most extreme additions include armoring, but their toys don't have to be that serious. The most immediately noticeable feature in the Escalade is the starlight headliner. Similar to what's seen in certain modern Rolls-Royces, the starry ceiling is not necessarily a new feature for Lexani Motorcars, but the design has evolved. This most recent interpretation looks like it has a specialized design, possibly one that mimics a real part of the sky.  The Mobile Office includes four massive captain's chairs, each of which has motorized functionality and quilted leather. In between each set of seats is an integrated iPad tablet, and more are seen built into the walls of the SUV. Each seat also has a fold-out desk and foot rests for reclining.  Furthermore, the Mobile Offices include hideaway big-screen TVs that pop up behind the rear seats. Other options include satellite, curtains or shades for the windows, custom trim pieces made out of high-end materials such as carbon fiber or real metals, cooled storage for drinks, and storage compartments for libation stemware. Lexani Motorcars does not list a price, as each car is configured per the customer, and it does not mention when the new Escalades will become a reality. The Escalade was originally estimated to launch in late 2020, but it's unclear whether or not that will be affected by the current production stoppages due to coronavirus.           View this post on Instagram                   Now accepting pre-orders on 2021 Escalade Mobile Offices ? Inquiries: info@lexanimotorcars.com A post shared by Lexani Motorcars (@lexanimotorcars) on Mar 23, 2020 at 3:22pm PDT           View this post on Instagram                   Look forward to rush hour?

Weekly Recap: Ford GT inspires guitar, foosball table, sailboat

Ford design vice president Moray Callum had just wrapped up a briefing on the interior of the Ford GT last month, but something seemed out of place. He grinned and pointed behind him, "You might be wondering why I have a boat behind me," he said mischievously. It was there because Ford set its designers on a mission to stretch and showcase their talents: design non-automotive objects inspired by the interior of the GT supercar. Callum received quite a response, too. His team produced a guitar, a foosball table (yeah bro!), a racing sailboat, a Wi-Fi speaker and some furniture. As the veteran design chief explained, "It's a really great exercise both to highlight our designers' talents, but also to really see how our design philosophy can work and how you can use it and get a common response back from a worldwide design team." Guitar View 25 Photos The objects have been on display this week at the Salone del Mobile furniture and fashion design fair in Milan, Italy, where Ford has had a presence for three years. There's also a light exhibition that apparently was inspired by the GT, as well. While this might seem a little far-fetched for the automaker, Ford said exhibitions like the Salone del Mobile give its designers another way to be creative and ultimately produce striking interior style. Ford wants this to be a differentiator, as research shows consumers are placing emphasis on the layout and features inside when they're making a decision about buying a new car. It's a little light hearted – but it's also potentially big business. Other News & Notes Cadillac CT6 platform could be used for Buick General Motors product chief Mark Reuss said the Cadillac CT6 platform could be used for a large Buick, though "not yet," Automotive News reported. The underpinnings can accommodate rear-wheel or all-wheel drive and would give Buick the large flagship it lacks. The report jibes with comments Reuss made at a roundtable with Autoblog and other reporters at the New York Auto Show. When asked if Buick had space for a large car on the CT6 chassis, he replied, "Yeah, I think it does. Yeah, I think we do." Buick has revamped its lineup in recent years with attractive crossovers and small and midsize sedans, but hasn't added the proverbial flagship that's yearned for by enthusiasts. Buick surprised industry observers with the stylish Avenir concept at the Detroit Auto Show earlier this year that raised the possibility of a halo sedan.