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Cadillac CT4 and CT5 high-performance V cars spied

This summer, Cadillac teased much more impressive V-series models than the lukewarm CT4-V and CT5-V. Now we get a better look at both super sedans, each one boasting more aggressive, but subtle visual upgrades. Normally we would talk about the visual changes to each car individually, but the changes are nearly identical between the cars. They both get deeper chin spoilers and lower side skirts. The lower grille opening now features slatted sections on either end. The headlights, main grille and hood all look unchanged from the regular V models. The same goes for the rear bumpers and tailpipes. The rear spoilers on both are much taller, though. The wheels on the CT4 look about the same as the CT4-V, but the CT5 wheels look a bit different with more detail. We also get a good look at the wheel-filling brakes. Cadillac hasn't said anything concrete about the specifications of the hotter CT4 and CT5 models, except that they'll definitely be faster than the revealed V models. One thing we do know, thanks to our spy photographer's video from earlier this year (shown above), the CT5 will get a V8. Our bet is on it being the Blackwing twin-turbo V8 that's available in the CT6-V and CT6 Platinum. It would probably have at least the same output at the CT6-V at 550 horsepower and 640 pound-feet of torque. Expect the 10-speed automatic transmission to carry over with it. This drivetrain would also open up the possibility of all-wheel drive. As for the fast CT4, it could potentially revive the ATS-V's twin-turbo V6 with 464 horsepower and 445 pound-feet of torque. It would probably also get a 10-speed automatic and maybe all-wheel drive as an option.

Book by Cadillac is like a streaming service for cars

Cadillac is launching a subscription-based service that gives users access to most of its models for a flat fee of $1,500 a month. Called Book by Cadillac, the program starts in February in New York City and its surrounding areas. Cadillac's goal: attract users who want flexibility without the costs and commitment of ownership. The monthly fee is steep, but Cadillac argues it's competitive with the cost of leasing a well-equipped luxury car. It also includes maintenance, taxes, and insurance fees. The Book service can also be stopped at any time, which frees users from any payments. There's no restrictions on mileage, though users pay for gas either by filling up the car when they're done with it or through a Caddy concierge who bills their account. Cadillac will deliver and pick up the vehicles from the user's choice of location via a white-gloved driver. Users can change vehicles up to 18 times per year, and they can be reserved with a mobile app. The theoretical goal is a Book user could head to the airport in New York in a Cadillac and reserve another one for their use in Los Angeles. Cadillac ran a test program last year and decided to move forward with Book after receiving a positive response on the price and features. "The overwhelming result is this is something competitive," spokesman Eneuri Acosta said. The program features the Escalade, Escalade ESV, CT6, CTS-V, ATS-V, and XT5 decked-out in Platinum trim. Other vehicles, like the non-V-series ATS or CTS could be added if there's demand. Book by Cadillac starts in New York, but will expand to other unspecified markets. Related Video:

Cadillac goes white-out on social media as prelude to Oscars announcement [w/video]

Cadillac appears to be in a very odd place at the moment. On one hand, Johan De Nysschen is pushing the company towards a much more luxurious image that includes converting 700 dealers into boutiques, and a blitz of new products is also supposed to be on the way in the coming years. However, at the moment sales aren't necessarily keeping pace with production, and there are reportedly heavy incentives available on some models. Now, we're seeing the earliest hint at the next strike in the brand's strategy as its social media presence goes white across the web. Go check out Cadillac's official pages on the major social media hubs, and all you can find is blank space. There's just a period on Twitter, a blank box on Facebook, another one on Instagram and the company logo is even gone from Pinterest. Perhaps most bizarre is YouTube, where Caddy is showing five minutes of absolutely nothing (embedded below) with no sound at all. The video description is only a period. All of this nothingness is supposed to be a lead-up to Cadillac unveiling a completely new advertising campaign during the Oscars on February 22. This method of blanking everything out beforehand could suggest a minimal, to-the-point message in the future. While it wouldn't be shocking for a few teasers to come out in the meantime, Caddy is keeping quite a secret before the big reveal.