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Cadillac ATS failing to command BMW 3 Series-like pricing as hoped

The BMW 3 Series has long been the benchmark for small and sporty luxury vehicles, but the Cadillac ATS has come on strong in its short time on the market as a true rival in this segment. As impressive as Cadillac's new compact sedan is, however, Automotive News is reporting that the car is still lagging behind the 3 Series when it comes to actual transaction pricing.
According to the article, the average transaction price for the ATS is $39,459 while the 3 Series is at a much larger $44,764, but, just as importantly, Cadillac has about $500 more in incentives on the ATS compared to BMW. Transaction prices are much closer to cars like the Mercedes C-Class and Audi A4. Of course, this is all with the ATS trying to take on its small,sport sedan rivals with a single bodystyle and limited powertrain options compared to the numerous options available from the German automakers in this class.
This uneven battle won't last long, though, as recent spy shots have revealed that Cadillac is hard at work on a high-performance ATS-V and an ATS Coupe. No official word as to when either of these models will be unveiled, but with auto show season set to kick off, we're expecting sooner rather than later. The best news for the ATS is that the Automotive News says sales of the ATS are on target and that 74 percent of ATS buyers are new to Cadillac - two important factors for the brand as it tries to break into this tough segment.

Watch the 2014 Cadillac CTS live-stream reveal

Despite many an image leaking onto the Internet over the weekend, today is the official day for the debut of the all-new 2014 Cadillac CTS. You want the nitty-gritty details of Cadillac's new sedan? Click here.
If you want to watch the 2014 CTS makes its live debut in front of a throng of auto journalists, then just watch below, as Cadillac is live-streaming the event at 7:15 PM EST. That's only a few minutes from now, so click here to start watching, and stay tuned for our first live images of the CTS from the New York Auto Show.

All-new 2019 Cadillac XT4 crossover debuts in New York

Cadillac spent years and years improving its mainline sedans, the CTS and ATS, turning them into awfully good impressions of BMWs from a few years before. The thing is, great sedans aren't selling, and crossovers sure are. Cadillac's XT5 is the only crossover in the lineup, something that's had American Cadillac dealers gnashing their teeth and wailing — although anyone they can upsell into an Escalade can staunch the bleeding. That brings us to the new XT4, which is smaller than the XT5 but even sharper than its bigger sibling. Let's take a closer look at this new two-row luxury crossover. For one, it's based on what Cadillac calls a unique platform. That may be true, technically, although it's likely related to the Equinox/Terrain on some level. Platforms are becoming quite flexible: Look at Volkswagen's MQB, under everything from Euro hatches smaller than our Golf to the three-row Atlas. Whatever else it is underneath the skin, all XT4s will share one powertrain: the corporate 2.0-liter turbocharged inline-four, paired to a nine-speed automatic transmission. View 14 Photos The engine puts out a healthy 237 horsepower and 258 pound-feet of torque, putting it just a hair underneath its closest domestic rival, the Lincoln MKC with the 2.0-liter EcoBoost. Of course, the 2.3-liter MKC beats the XT4 handily, but that's another story. Power is produced with the help of a twin-scroll turbocharger. All-wheel drive is available, with a driver-selectable rear axle disconnect to save a small amount of rolling friction. Cadillac estimates it'll be good for 30 MPG on the freeway, but we haven't seen official results to confirm that. A few other changes that'll affect driving: electro-hydraulic brake assist, a first for Cadillac and mainly a fuel-saving measure; and Continuous Damping Control, which alters the damper's valve continuously based on a number of parameters. It's almost certainly used here because it's lighter and less expensive than air suspension or MagneRide, and it is optional on XT4. CDC or no, all XT4s utilize a front strut and five-link rear suspension. All XT4s also ride on 18-inch wheels in various designs. The trim strategy is mildly interesting. The base model is the Luxury, and then you can choose a Sport (black exterior trim, unique wheels) or a Premium Luxury (bright trim and satin-brushed accents). The interior options are suitably upscale and premium, and we'll have more to say about them a little later when we can see this car up close.