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Cadillac Super Cruise needs subscription after free trial period

Not long ago, Motor Trend broke the news that Cadillac's Super Cruise is only free for the first three years, after which the Level 2 autonomy system moves to subscription pricing. MT's report came on the eve of 2018-model-year Cadillac CT6 buyers being asked whether they wished to retain access to their Super Cruise. A few days after that report, Cadillac said it would give those first-year buyers of the technology — "the helpful adopters" — another free year, so they'll need to make a decision in August 2021 along with the 2019MY CT6 buyers. After a bit of digging by other outlets, it seems Motor Trend broke the Super Cruise news primarily to members of the media (including us); the details in the report have been communicated to customers in fine print in at least two places. First, let's clarify that the subscription is for OnStar, not Super Cruise only. Cadillac has made clear since the beginning that the tech needs an active OnStar plan, a Wi-Fi Hotspot, a working electrical system, cell reception, and a GPS signal to work. Knowing that, and knowing OnStar is only free for one month on new vehicles — GM shortened the free trial last year from three or six months — before requiring a subscription, might have encouraged someone to ask the question before now (we didn't...). In response to Jonathan Gitlin at Ars Technica asking Twitter about who knew, Bozi Tatarevic responded, "It might not have been released in the press materials but I remember reading about it in the order guide documents for the CT6 and noting that it was tied to OnStar and would eventually require a plan that started at like $25 per month." And Tatarevic pointed to this snippet in The Philadelphia Inquirer review of the CT6 from 2018: "The Super Cruise feature is part of OnStar and is free for three years. OnStar advertises subscriptions from $24.99 to $59.99 a month." If Super Cruise is only free as long as OnStar is free, then new car buyers now will get the tech for one month. Owners who cancel OnStar or choose a plan that doesn't include Super Cruise will still benefit from adaptive cruise control and lane-centering.   The automaker hasn't said what Super Cruise pricing will be, but the OnStar site apparently reveals the answer. There are six plans listed on the Compare Plans page, but two are combinations of other plans.

GM's Cruise Origin EV platform to be shared by many electric vehicles

GM on Monday announced that it was spending $2.2 billion at its Detroit-Hamtramck facility, part of its $3 billion commitment made after the UAW strike to transform Hamtramck into the company's first plant to exclusively build a wide variety of electric and autonomous vehicles. The operation will eventually employ 2,225 people. Hamtramck is still building the Cadillac CT6 and Chevy Impala. Production of those cars will wind down Feb. 28, when GM will idle the lines for 18 months of retooling. During the transition, more than 800 workers will likely be transferred to build pickups at Fort Wayne, Indiana, or Flint, Michigan. When Hamtramck production of new EVs begins in late 2021, the Cruise Origin electric shuttle revealed last week will be among the first vehicles built there. Also, an electric pickup likely branded as a Hummer to be sold as a GMC, which will be debuted by LeBron James during the Super Bowl this Sunday. GM made quite a few pronouncements during the unveiling of the electric, autonomous Cruise Origin last week in San Francisco. We heard that the Origin was designed to last for for 1 million miles, be "roughly half the cost of what a conventional electric SUV costs today,” and riders could save as much as $5,000 per year by giving up their cars for Origins. Much was left out, as well, such as detailed specs on the platform, and when the Origin could see wide deployment. Carscoops addressed one open question about the platform, reporting that the Origin's bones will be shared among a number of other GM battery-electric vehicles, probably starting with the Cadillac EV due in 2021. The site received confirmation of that tidbit from Megan Soule, the automaker's assistant manager of Electrification, Battery Technology, Fuel Cells, R&D and GM Ventures Communications. It seems what we've been shown in the Origin is the first fruit of the multi-vehicle EV strategy GM CEO Marry Barra presented at the 2017 Barclays Global Automotive Conference. One of the slides (below, full PDF presentation here) touts an "All new multi-brand, multi-segment platform" with a "Structurally integrated all new battery system." The next slide places that modular platform at the center of 11 new vehicles, the van-looking silhouette on the upper right labeled "SAV," for shared autonomous vehicle, apparently in reference to the Origin.

Cadillac cancels its car subscription program after just two years

Cadillac is cancelling its Book by Cadillac subscription service, according to a report from the Wall Street Journal and confirmed to Autoblog by a Cadillac spokesperson. The $1,800 a month service has been in operation since early last year. The Cadillac spokesperson told us this: "Following nearly two years of service, Cadillac will temporarily pause the Book by Cadillac program effective December 1, 2018." This moves comes not too long after the decision to leave its New York City headquarters and return to Michigan. While Cadillac claims the disruption of service will be temporary, there's no defined plan to start the program back up again. The reason for the cancellation? The service ended up being more costly than Cadillac expected it to be. Owners will have 30 days from the time they're notified to turn their vehicles in. If this subscription service was your only transportation, then you better start looking for something else. The service was available in New York City, Dallas and Los Angeles. Subscribers could choose between five different Cadillacs: ATS-V, CTS-V, CT6, XT5 and Escalade. You'd be allowed up to 2,000 miles per month and 18 vehicle swaps per year through the concierge service. Cadillac would bring the car of your choice to you and take the old car away at your whimsy. The price included registration, taxes, insurance and maintenance costs. No long term commitment was necessary to sign up. This makes Cadillac one of the first manufacturers to end a nascent subscription service. If it starts back up again, expect it to look a bit different from the current program. Cadillac says it's using this experience to make strategy adjustments in the future. Whether that means a much more costly program for users, or no subscription program at all, we don't know. Plenty of other manufacturers still offer limited subscription programs in select cities. We highlighted some of the biggest ones in our vehicle subscription service guide here. It'll just be a waiting game to figure out if these modes of ownership take off going forward. For more information on Vehicle Subscription Services, check out the Complete Guide. Related video: Cadillac Car Buying subscription service book by cadillac