1998 Cadillac Deville Delegance on 2040-cars

Auto blog

The 2021 Cadillac Escalade's triple curved OLED screens are gorgeous

The centerpiece and crown jewel of the 2021 Cadillac Escalade is the triple OLED screen setup facing the passengers. It’s an imposing cowl with 38 inches of screen real estate in total, and itÂ’s a Cadillac Escalade-exclusive piece of technology. An interesting and unique feature like this has the potential to set Cadillac apart from the stiff competition in the luxury space.  Its appearance is just like that of the Cadillac Escala concept. We donÂ’t often get to see interior concepts carried into production, so thatÂ’s exciting on its own. The layout consists of a 16.9-inch touchscreen infotainment system, a 14.2-inch instrument cluster and a 7.2-inch touchscreen to the left of the cluster. All of the screens are curved and use OLED technology, which is commonly used on the screen of your Android phone, iPhone or TV. It allows for the deepest blacks, best contrast ratios and extremely vivid colors. In short, an OLED screen is going to look better than an LCD screen, and thatÂ’s why Cadillac is using it. We sat down with a few folks who could tell us more about it. Phil Kucera, Cadillac interior design manager, gave us some background on the decision to implement this tri-screen layout. “To be honest with you, it was a high-end leadership decision,” Kucera says. “There was a lot of, 'Hey maybe we donÂ’t put that on the base level. And why do you have to use OLED?' Because OLED is not the cheap way to go. So the fact that it stayed that size and remained OLED Â… I would bet that youÂ’re going to see other people doing something like this. There was a real push to try and get here first.” Sounds like the screen could have ultimately been a victim of cost-cutting measures. WeÂ’re glad it made it into production, because it looks promising. Sameer Gupta, GM's engineer manager responsible for infotainment, walked us through the new digital landscape. If you didnÂ’t like the old Cadillac software from before, youÂ’ll be happy to learn that this system is a completely new user interface, sharing nothing with any software before. Gupta told us that this is “a complete first-of use of this interface.” “When we started doing the system, we envisioned a system that had rich graphics, but was also simple and adaptive,” Gupta told us. After spending some time poking around in an Escalade, we can report that the new menus are full of rich graphics, pleasing animations and snappy transitions.

Cadillac follows Lincoln in going back to proper names

Who else is excited for the 2025 Cadillac Fleetwood Brougham? Right, don't all excitedly jump up and down at the same time. May make Earth wobble. In an interview with multiple outlets (and brought to our attention by Reuters and CNET Roadshow) that mostly covered Cadillac's electrification plans, Cadillac President Steve Carlisle indicated that the brand's Euro-style alphanumeric naming strategy will mercifully be coming to an end. CNET indicates it'll correspond with the rollout of new EV models, but we wouldn't be surprised to see it happen even earlier. Lincoln's similar decision has already proven to be successful, and it's always seemed like a matter of time before Cadillac followed suit given the two brands' similar history and market segments. The current naming convention of CT(number) for cars and XT(number) for crossovers was hatched in 2014 and is widely credited to former Cadillac president Johan de Nysschen, who had previously transformed Infiniti's naming convention into something similarly Germanic. That the man previously worked at Audi should be a surprise to no one. While people have generally been confused by the switch, we can't say it's any worse than the old CTS, XTS, ATS and SRX business that came before. At least de Nysschen's system had a hierarchy. Yet, for a brand once known for grand, stately cars and equally grand, stately names like Eldorado, Seville and, yes, Escalade, a European-style alphanumeric strategy never seemed right. It was at least indicative of Cadillac's constant attempts to emulate German brands rather than setting its own, uniquely American course (as Lincoln has done recently). That the most American and successful of its lineup, the Escalade, hung onto its name through thick-and-thin speaks volumes. So, will we really be seeing that '25 Fleetwood Brougham? That does seem rather doubtful. Beyond Eldorado, there's not a lot out there in the back catalog that doesn't reek of crusty old country club luxury. Or was garbage. Perhaps sampling from Cadillac's concept car file with something like Elmiraj? Whatever it comes up with, though, how could it be worse than simultaneously selling an XT5 and XTS? Cadillac Future Vehicles Luxury

GM says EVs are the future — but trucks are going to take it there

In the PowerPoint deck for the General Motors Capital Markets Day presentation, one of the more disturbing things comes early on, during GM President Mark Reuss' initial remarks, in an area where he is discussing the company's overall strength in trucks. The point being made is that GM has a truck for all and sundry. And there it is, a phrase on a slide that should send chills up the spines of those who still pine for the old Bob Seger "Like a Rock" Silverado ads: "Little bit country. Little bit rock 'n' roll." That's right. Donny and Marie. Somehow the Denis Leary snark in the F-150 ads is all the more appealing. The Capital Markets Day presentation was chock full of observations about electrification and automation (Reuss and CEO Mary Barra both noted that the corporation's vision is one of "Zero Crashes. Zero Emissions. Zero Congestion." Dan Ammann talked about the progress being made at Cruise Automation; Reuss rolled out the plan for an array of electrified vehicles, with a luxury EV and a compact SUV being the "Centroid Entries" for the modular bases of many others). But it is worth noting that there is no getting away from the power of pickups in the U.S. market, as that was the central topic in Chief Financial Officer Dhivya Suryadevara's comments, with "Truck Franchise" being flanked by "Key Financial Priorities" and "Financial Outlook." Clearly, to gloss the old phrase, the truck segment is where the money is. Suryadevra enumerated how the truck segment is significantly different than other types of light vehicles. Among her points: GM, Ford and FCA have more than 90% of market share. The truck parc has been growing and aging over the past 10 years. Customers are fiercely loyal to the segment—as in 70% of truck buyers are truck buyers. A good number of the vehicles are for commercial use (40 percent). Trucks are "less prone to. . .mobility disruption." Trucks offer high margins. Translaton: The segment is one that they're solidly positioned in. There are lots of old trucks on the road that will need to be replaced by new ones. Perhaps buyers may switch from a Sierra to a Canyon, but it will be a truck. If your livelihood depends on that type of vehicle, even if gas prices go up or the economy begins to go south, you're going to stick with it. Most of the country isn't San Francisco, so trucks will continue to be essential. And, well, they're profitable in the extreme.