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Cadillac to augment dealers with 700 'boutique' stores

Johan de Nysschen is on a mission to revitalize Cadillac. Since taking over as chief executive of the American luxury brand, the former Audi and Infiniti exec has set about moving the brand's headquarters to New York, switched advertising firms, launched a completely new naming scheme for its model line, and has a whole raft of new products planned. And now he's working on changing how its dealer network operates. Speaking at both the Washington Auto Show and the NADA dealers' convention in San Francisco this week, de Nysschen has outlined a new plan for its US dealers. The network presently consists of over 900 stores – some 200 of which are stand-alone Cadillac dealers, with the remaining 700 attached to other GM brand showrooms. Contrary to earlier fears, de Nysschen notes that the dealer network is larger and covers more territory than those of import brands, and has no intention of cutting that number down. But he is asking those 700 mixed-brand dealers to create a new showroom experience for Cadillac customers. In this latest announcement, Cadillac refers to a new model of "boutique" showrooms that will encompass new technologies, higher-trained staff and luxury amenities to give those attached Cadillac showrooms a more unique feel. The plan includes installing "virtual showroom" systems that will allow potential customers to configure a new car using interactive displays and "potentially even holograms." The plan also calls for "new standards for compensation... with more precise alignment of local sales and potential for each dealer" in order to make sure that the requisite investment in the infrastructure and staff training are worthwhile for the dealers. Just what form these new systems will take, we don't know at this point. Nor are we sure why Cadillac isn't including its 200 stand-alone "flagship" dealers in the initiative. But we're sure we'll be finding out more about de Nysschen's plans on the dealer front in due course. Cadillac Discusses U.S. Dealer Network Development 2015-01-22 WASHINGTON, D.C. – As part of Cadillac's overall mission to expand and elevate within the premium automotive sector, the brand today outlined its strategy to upgrade its U.S. dealer network. Speaking at both the Washington, D.C. Auto Show today, and this weekend's annual National Auto Dealers Association convention in San Francisco, Cadillac President Johan de Nysschen will outline how the brand will target enhancements in the customer experience.

2021 Cadillac Escalade ESV will debut at the New York Auto Show

LOS ANGELES, California — Cadillac pulled the wraps off its 2021 Escalade today at an event in Los Angeles, and we were there to see it all play out live and in living color. But while we have some specifications for the long-wheelbase ESV version, that model wasn't on display. According to the automaker, the next-generation Escalade ESV will get a formal debut at the 2020 New York Auto Show in April. The 2021 Cadillac Escalade ESV will boast a wheelbase of 134.1 inches and an overall length of 226.9 inches, making it 15.9 inches longer than the standard Escalade and 5 inches longer than the similarly extended Lincoln Navigator L. That extra length translates into 1.7 additional inches of third-row legroom and 17.4 more cubic feet of cargo space behind the third row over the standard Escalade. We expect the ESV will get the same two powertrain options as other Escalade models. The standard 6.2-liter V8 puts out 420 horsepower and 460 pound-feet of torque. An optional 3.0-liter diesel-fueled inline-six will offer 277 hp and 460 lb-ft while delivering improved fuel efficiency over its gasoline-powered sibling. Both engines will be mated with 10-speed automatic transmissions. The 2021 Escalade will go on sale in late 2020. We're not yet sure if the extended ESV will come at the same time or be added later, but we ought to know more by its debut in April. Related Video:

Cadillac CT6 to be lighter than CTS, get PHEV model

Cadillac is suddenly one of the most talked about automakers in the US with Johan de Nysschen taking control. The brand claims that it eventually wants to become, once again, the standard of the world. One of the first vehicles to actually prove whether that's possible is its upcoming CT6 flagship sedan. We still don't know what the production version looks like undisguised, but other important details are falling into place. The latest big news sheds some light on the Caddy's powertrain and some estimates of its weight and size.
General Motors product chief Mark Reuss dropped the details at the automaker's Global Business Conference. According to The Detroit News, he revealed that the CT6 would use a twin-turbocharged, 3.0-liter six-cylinder engine with an eight-speed automatic transmission, and a plug-in hybrid would be an additional option. He reportedly claimed it would be the most "powerful six-cylinder gas engine in the segment" and said the hybrid could get around 70 miles per gallon.
Reuss also revealed that the CT6 would be about 53 pounds lighter than the current CTS, despite being about 8 inches longer, according to The Detroit News. If that's the case, the new flagship is about 203.5-inches long, which is 1.5-inches more than the XTS.