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These are the fastest-selling new cars of 2024

Automakers finally appear to be back on their feet after a few years of severe instability, but that hasn’t helped all of them in the sales department. iSeeCars recently released its study on the fastest- and slowest-selling new vehicles and found that some companies are moving vehicles off dealersÂ’ lots at more than twice the pace of others. Toyota was the fastest-selling new car brand between October 2023 and March 2024, moving vehicles in an average of 39.6 days. Surprisingly, Alfa Romeo came second, averaging 41.8 days on the market. Last year, we saw a list of the fastest-selling individual nameplates overall, as opposed to this study that's ranked by brand. Fastest-selling new cars of 2024 Toyota: 39.6 days on the market Alfa Romeo: 41.8 Cadillac: 43.4 Honda: 44.2 Jaguar: 44.4 Kia: 47 Hyundai: 47.1 Subaru: 49 BMW: 49.1 Mazda: 53.1 The brands moving inventory the fastest show a strong value and desirability for buyers. iSeeCars executive analyst Karl Brauer noted, “Fast-selling brands like Toyota and Honda represent mainstream consumers seeking maximum value for their new-car dollar. Conversely, high-ranking luxury, low-volume brands like Alfa Romeo, Cadillac, and Jaguar reflect both their limited supply as well as high demand from affluent buyers willing to snap these models up shortly after they arrive on dealer lots.” Of course, there is no light without darkness, and on the other side of the list are a handful of brands struggling to move inventory. Lincoln was the slowest-selling new car company, with an average of 82.6 days to sell. Infiniti was close behind at 79.8 days, and Buick took an average of 79 days to move units. iSeeCars noted that new EVs take much longer to sell than their hybrid counterparts, at an average of 70.6 days on the market in March 2024, compared to just 49.5 for hybrids. Some of the fast-selling new brands also made the used car list. Used Hondas sold the fastest, only sitting on dealersÂ’ lots for an average of 26.1 days. LexusÂ’ used cars sat for 26.3 days, and Toyota moved its used inventory in an average of 27.4 days. By the Numbers Green Alfa Romeo Cadillac Toyota Car Buying

Cadillac considering more electric cars, Elmiraj business case gaining popularity

Cadillac's electrification isn't likely to stop at the $76,000 ELR coupe, according a report from TheDetroitBureau.com. Speaking to Cadillac's global sales boss, Bob Ferguson, a successful ELR will likely lead to a larger, even more upscale offering than the Volt-based two-door. "I could certainly see a larger vehicle, something even more luxurious," Ferguson said of a potential second, battery-powered Caddy.
That car would likely boast a more potent version of the Voltec powertrain that motivates the Volt and ELR. This next-generation system is still sometime off, though, and won't likely arrive until the second-generation Volt hits the market.
Besides hinting at future plug-in hybrids, Ferguson spoke to TDB about the improving business case for the Elmiraj Concept, shown at the Pebble Beach Concours in Monterey in August. "I'm very excited about the reception for the Elmiraj," Ferguson said. "I'd like to see it in showrooms as soon as possible," he added, before saying that a business case for the production version of the big coupe still needed to be presented to the brass. "It was made to be operationalized," Ferguson added, which is just what we want to hear when it comes to big, flashy concept cars.

Johan responds to critics again about Cadillac's NY move

Cadillac's new President Johan de Nysschen has faced a fair amount of criticism since assuming his position at the head of the American luxury manufacturer. From the company's move to New York City to a controversial new naming scheme, the first few months of his tenure have not been smooth sailing. Now, the embattled exec is firing back against his critics, notably Automotive News Editor-in-Chief Keith Crain, in a new column running in AN.
De Nysschen countered Crain's claim that the move to the Big Apple, "can only mean that someone wants to live in New York."
"The relocation decision is entirely unrelated to the personal living preferences of any Cadillac executive. No corporation would tolerate such indulgence by its leadership," de Nysschen wrote. "It is about structurally entrenching a challenge to the status quo by reinforcing the psychological and physical separation in business philosophy between the mainstream brands and GM's luxury brand."