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What's in a trademark? Sometimes, the next iconic car name

The United States Patent and Trademark Office is a treasure trove for auto enthusiasts, especially those who double as conspiracy theorists.
Why has Toyota applied to trademark "Supra," the name of one of its legendary sports cars, even though it hasn't sold one in the United States in 16 years? Why would General Motors continue to register "Chevelle" long after one of the most famous American muscle cars hit the end of the road? And what could Chrysler possibly do with the rights to "313," the area code for Detroit?

New Forza Horizon 2 pack features Chevy Monte Carlo SS, Audi RS6 Avant [w/video]

The latest car pack for Forza Horizon 2 is hitting Xbox Live today, giving Xbox One owners a shot at six new vehicles that date back to 1970. Leading the charge in the hearts and minds of the Autoblog staff is, of course, the 1988 Chevrolet Monte Carlo SS, one of the most 80s-tastic performance coupes of its time. Chevy's 80s-era NASCAR representative is joined by another General Motors performance two-door, in the form of the 1970 Buick GSX. Complete with a 455-cubic-inch V8, the GSX could best be thought of as the grandpappy to the iconic GNX of the late 1980s. Crossing the pond, we have a trio of offerings from the United Kingdom, with the 2002 Lotus Esprit V8, the redesigned, aluminum-intensive 2014 Land Rover Range Rover Supercharged and finally, the 2015 McLaren 650S. The mid-engined offerings should be a riot on the winding roads of Forza Horizon 2's European locales, while the Range Rover should make cross-country efforts an absolute breeze. Finally, virtual wagon lovers will be able to enjoy the 2015 Audi RS6 Avant and its combination of Quattro all-wheel drive and a twin-turbocharged V8. As per usual, this latest car pack will be available to gamers for $5 while season pass owners will score the sextet of vehicles for free. Scroll down for a video of the new offerings in action, as well as the official press release from Turn 10 Studios. "Forza Horizon 2" NAPA® Chassis Car Pack Now Available The roads and countryside of "Forza Horizon 2" beg for you to leave your mark on them. The NAPA® Chassis Car Pack for "Forza Horizon 2" on Xbox One has arrived, bringing five amazing new cars to blaze trails, break records, or just enjoy a casual cruise in. First off, the new McLaren 650S Coupe's uncanny acceleration and preposterous top speed will satisfy the elitist in you. If you want get away from it all, there's no better way than in the Supercharged Land Rover. Need muscle? Take the classic form of the Buick GSX or the later model Monte Carlo SS for a spin. We all need more wagon in our lives and the Audi RS6 is ready to run around town or serve up surprises at the track. The NAPA® Chassis Car Pack for "Forza Horizon 2" on Xbox One is available today for $5 in the Xbox Live store. Starting today, also available this month for free for all Xbox One players is the 2002 Lotus Esprit V8.

2024 Buick Encore GX spy photos reveal Wildcat-based design

After the reveal of the Buick Wildcat concept car, the company made it clear the styling would appear on many upcoming cars. We've seen it on the recently revealed Envista for China and the U.S., and it will appear on the first Electra electric SUV. But apparently the design language will be adapted to current Buick models, too, as evidenced by the spy photos of the new Encore GX shown above. This is clearly a refreshed Encore GX, as it's mostly the same from the A-pillars back. But the whole front end has been given a radical makeover with the Wildcat's basic looks. There's one large grille placed low in the fascia with horizontal slats. It has a pointy nose and angry headlights. It's a much more aggressive design compared to the borderline cute look of the current Encore GX. The only other significant change to the Encore GX, at least from the outside, is the use of the new Buick badge. It has the three new shields placed at the same height and without the circle. At the back, the word "BUICK" is spelled out in chrome lettering below the new badge. Since this car is completely uncovered and in production-ready guise, we're betting the refreshed Encore GX will launch sometime next year as a 2024 model. Being a refresh, it will likely have the same turbo 1.2- and 1.3-liter three-cylinder engines with front- or all-wheel drive and either a CVT or nine-speed automatic transmissions. Related video: Buick Wildcat EV Concept Walkaround