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2014 Buick LaCrosse to sticker at $34,060*

Buick first showed the facelifted 2014 LaCrosse at this year's New York Auto Show, and General Motors' luxury-ish arm has now confirmed that pricing for the updated sedan will start at $34,060 (*including $925 for destination), a increase of $1,505 over the 2013 model.
Buyers will be treated to an updated appearance, both inside and out. On the outside, tweaks were made to the LaCrosse's front and rear fascias, and new wheels are on offer (though the ones seen on the car pictured above seem to have been simply pulled from the 2011 Regal Turbo). Inside, there's a much cleaner center stack layout, complete with a standard eight-inch reconfigurable touchscreen IntelliLink interface. Buick is also offering a new Ultra Luxury interior package ($2,495), featuring Tamo Ash wood throughout the cabin, black synthetic suede on the headliner and leather seats in a new sangria color. Standalone options include different wheels, Bose audio, rear seat entertainment, navigation and a sunroof.
The 2014 LaCrosse's base powertrain is the trusty 2.4-liter four-cylinder engine with eAssist, which is capable of achieving up to 36 miles per gallon on the highway. But for folks wanting more power, a 304-horsepower, 3.6-liter V6 is available as a no-cost option, available with either front- or all-wheel drive.

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")

1969 Buick Riviera is latest Hot Wheels Legends finalist

The Hot Wheels Legends Tour traveled to Southern California, one of the bastions of car culture in the United States, to find the next custom-built car that it will add to its catalog of scale models. The winner of the latest stop is a 1969 Buick Riviera turned into a head-turning lowrider. Owned by Mario and Nora Zamudio of Los Angeles, the big coupe is finished in a color called Pagan Gold and fitted with bright wire wheels. The husband-and-wife team spent four years working nights and weekends to build the Riviera. They removed the exterior trim pieces to achieve a cleaner look, spent a considerable amount of time detailing the engine bay and fitted a hydraulic suspension system. The interior received the custom treatment as well. Pagan Gold accents on the dashboard complement the exterior, there's an aftermarket steering wheel with three bright spokes, and the beige and brown upholstery finishes to the look. Readers familiar with Riviera models from the 1960s will notice that some of the switches aren't original; they're used to control the hydraulic suspension. Power for this Riviera comes from the original 430-cubic-inch (7.0-liter) V8, which was rated at 360 horsepower and 475 pound-feet of torque in 1969. It spins the rear wheels via a three-speed automatic transmission, and we bet it sounds excellent. One Buggy Mud Muncher Raptor View 13 Photos This eye-catching Riviera will move on to the semifinal round this fall, where it will compete against previous winners for the chance to get scaled down into a Hot Wheels model. The list of past winners is stunningly diverse: it includes a Volvo-powered 1968 Volkswagen Beetle, a kei truck turned into a monster truck, and a 1973 Toyota Celica powered by a General Motors-sourced V8 and nicknamed Tokyo Trans Am. Related Video: Buick Wildcat EV Concept Walkaround